FITS® Makes Debut at Winter Sports Market

January 17, 2018

The Chattanooga-Based Sock Brand Will Celebrate Their Entrance Into The SSL & SMC Buying Groups at WSM 2018

Chattanooga, TN (Jan 17, 2018) – FITS®, maker of the best fitting performance socks in the market place, will make their first appearance at the upcoming Winter Sports Market, a private tradeshow for members of the Sports Specialist LTD (SSL) and Snowsports Merchandising Corporation (SMC) buying groups.

2018 marks the first year that FITS® will be a vendor partner at the Winter Sports Market tradeshow as a result of entering the aforementioned buying groups. To celebrate their debut, FITS® will be offering specialty pricing options and terms for buyers at the show.

“We are excited to come together with this premium group of specialty ski retailers to showcase the value that FITS® will bring to their sales floor,” says Mike Krejcarek, Sales Manager at FITS®. “In a competitive sock marketplace it is crucial to deliver a product to retailers that offers something unique. That is where our three fit patents really set us apart from our competition. FITS® encourages any buyers at the WSM show to stop by the FITS® booth and grab a pair to test against their favorite ski socks.”

For more information about Winter Sports Market, please click here. For more information about FITS, please visit www.fitssock.com.

About FITS®

FITS® is a premium sock brand resulting from the collaboration of third and fourth generation textile manufacturers to create the absolute best fitting socks in the marketplace. Utilizing only the best raw materials available, FITS® incorporates innovative, proprietary engineering and technology to create the most comfortable, best-fitting sock in the world. FITS® is driven to create value for both their retail partners and consumers by delivering a superior product at a fair price that enhances personal experiences in the outdoors, at the office, or simply relaxing with friends and family. Contact FITS at 205-641-9592 or at fitssock.com