Remind Insoles Names Purple Orange Digital Communications as PR Agency of Record

February 16, 2023

The producer of therapeutic action-sport insoles will diversify its business with a digital PR focus

SAN DIEGO (February, 2023) /OUTDOOR SPORTSWIRE/ – Remind Insoles, a leading provider of therapeutic orthotic insoles, is pleased to partner with Purple Orange Digital Communications to manage digital PR and affiliate strategy on behalf of the brand. Founded by former pro snowboarder John Makens in 2008, Remind Insoles builds on decades of action-sport experience to provide its customers with improved foot and joint alignment, injury preventive support, cushioning and self-molding customization.

Remind Insoles’ products incorporate proprietary IMPACT Technology—a specially formulated shock absorption material that reduces impact energy by up to 90%. Soft, flexible, lightweight, anti-fungal and breathable, the IMPACT Protection System supports the wearer over a day (or lifetime) of dynamic activity.

Born of lived experience, Makens founded Remind Insoles in 2008 as an answer to his own chronic pain. “Remind Insoles started holistically through my career as a pro snowboarder,” he recounts. “The years of riding had taken their toll and I wanted to find a solution that would help with foot problems I had developed. Eventually, I discovered a technology that helped me address my pain—and the rest is history. The company has been growing ever since, and we’re excited to team with Purple Orange to bring our products and story to a wider audience.”

Remind Insoles is excited to tap Purple Orange to lead a full-spectrum digital PR strategy and drive awareness beyond their historical action-sport customer demographic. Purple Orange will also apply its multilateral approach of SEO and PR to drive DTC affiliate revenue of existing Remind Insole products.

Purple Orange President, Chris Dickey, is thrilled to help Remind Insoles grow and deliver its therapeutic technology to more consumers. “Remind brings together enhanced biomechanics and style in a really fun way to the typically boring insole market. There’s a ton of potential for their story and we’re stoked to have the chance to tell it.” Dickey said.

For all Remind Insoles media inquiries, please reach out to Sam Morse: sam@purpleorangepr.com

About Purple Orange Digital Communications

Founded in 2009 in Jackson Hole, WY, Purple Orange produces high-quality digitally integrated brand communications mixed with creativity, modern mediums and a respected voice. We connect marketing silos to achieve superior results by blending traditional public relations with SEO, influencer, affiliate, and experiential marketing. Our professional influences range from publishing, large and small agency work and former in-house marketing; we like to think we see the whole picture for our clients. Above all else, we strive to create, execute and measure thoughtful communication campaigns that meaningfully connect brands with their audiences. Visit us at PurpleOrange.agency

About Remind Insoles

Founded in 2008, Remind Insoles is a small business with tons of passion located in San Diego, California and Jackson Hole, Wyoming. Their goal is to create the best quality product and provide a pain-free solution that helps their customers achieve overall well-being. Remind Insoles are developed from 35 plus years of biomechanics and biomedicine practices along with the testing and approval of the world’s greatest athletes—the result being the best performance-enhancing orthotic insoles on the planet. Find them at remindinsoles.com