MYSTERY RANCH and Vallfirest Unite to Increase Availability of Wildland Fire Management Solutions in the EU
February 22, 2024
Two Industry Leaders Join Forces to Overcome Historical Challenges, Ensuring Accessible and Top-Quality Load-Bearing Equipment for Wildland Firefighters Across the EU
[Bozeman, Montana – February 22, 2024] OUTDOOR SPORTSWIRE – MYSTERY RANCH, pioneer of pack innovation with a legacy of load-bearing excellence and uncompromising comfort, is proud to announce its partnership with Vallfirest in a shared mission to contribute to global wildland fire management solutions. Through this partnership, MYSTERY RANCH firefighting products will now be available to wildland firefighters across Europe through Vallfirest’s network of D2C and retail sales channels.
Inspired by its passion for innovation and field equipment provision, MYSTERY RANCH has partnered with Vallfirest to overcome historical challenges in making MYSTERY RANCH load-bearing equipment globally accessible. For too long, getting MYSTERY RANCH equipment onto the backs of the wildland firefighters outside of the United States has been difficult. “We are excited to be able to work with Vallfirest with the intent of keeping wildland firefighters and fire practitioners as comfortable as possible in extreme working environments,” said Luke Mayfield, Fire Program Manager at MYSTERY RANCH. This partnership signals a breakthrough in overcoming the longstanding difficulty of providing MYSTERY RANCH equipment beyond the United States, reflecting a shared dedication to global solutions.”
Vallfirest’s collaboration with MYSTERY RANCH marks a pivotal alliance, a fusion of expertise and commitment to revolutionize Europe’s approach to wildland firefighting. Vallfirest’s CEO Javier Baena emphasizes, “We partnered with MYSTERY RANCH because they make great gear. Our goal is to give firefighters the best tools possible, and together, we can provide gear that helps them face tough challenges.” This partnership aligns with Vallfirest’s mission to constantly enhance firefighting solutions, ensuring those on the frontlines are equipped with gear designed to overcome nature’s fiercest challenges. This collaboration is about supporting firefighters with reliable and top-quality equipment they can trust in any situation.
For more information about MYSTERY RANCH, please visit www.mysteryranch.com. For more information on Vallfirest, please visit https://www.vallfirest.com/en.
About MYSTERY RANCH
Founded in 2000, MYSTERY RANCH is committed to making the best load-bearing gear in the world. A product-driven company from the beginning, MYSTERY RANCH designs packs for the job that needs to get done, for the people committed to doing it, with the best materials available and the most durable construction methods that exist. For more, please visit: www.mysteryranch.com #BuiltfortheMission
About Vallfirest:
Vallfirest is the benchmark company in the manufacturing of equipment, tools, and solutions for the extinguishing and prevention of wildfires. The significant fires occurring worldwide require new strategies and solutions. At Vallfirest, we actively collaborate with analysts and industry professionals who share their needs and experiences in the field. Thanks to this constant flow of information, we possess the necessary knowledge to develop disruptive solutions and provide the sector’s professionals with the material resources required to protect society and forest ecosystems from the adverse effects of fires. The world is facing the major forest fires of the 21st century, and at Vallfirest, we work every day to offer innovative solutions for firefighting.
Vallfirest Contact:
Sergi Vidal Torrella
Email: sergi.vidal@vallfirest.com
MYSTERY RANCH Contact:
Lucas Mayfield
Email: lucas@mysteryranch.com