Outside Announces New Not-To-Miss Experiences for June’s Inaugural Outside Festival

March 15, 2024

DENVER, CO /OUTDOOR SPORTSWIRE/ – Outside announced today new experiences that are on tap for the Outside Festival making it one of the summer’s most anticipated events taking over Denver’s downtown, June 1-2. On top of an already robust music lineup with Thundercat, Lettuce, and Say She She on Saturday, June 1, and Fleet Foxes, Andrew Bird, The Heavy Heavy on Sunday, June 2, festival-goers won’t want to miss their favorite outdoor media, gear, and technology brands making in and around Civic Center Park the place to be.

With early-bird tickets almost sold out, festivalgoers can get the lowest price for both general admission and VIP packages before Friday, March 15, at theoutsidefestival.com. General admission festival tickets start at $39 for a single-day ticket and $59 for the full weekend. VIP packages start at $103 and include an elevated experience that blends enhanced viewing for performances, expedited festival entrance, and a dedicated lounge area with a private bar that is away from the general festival hustle.

“We set out to really celebrate what brings us all together in the outdoors and we’re not stopping at just putting on outdoor concerts with great music,” said Robin Thurston, CEO of Outside. “Civic Center Park and Lincoln Veterans Memorial Park will see more than a dozen different experiences and activations that are sure to ignite the passion for the outdoors that Coloradans are known for.”

Fans won’t want to miss the chance to see elite climbers preparing for the 2024 Paris Olympics who will be competing all weekend on The North Face climbing wall. Also, Purina Pro Plan will bring the Incredible Dog Experience with exceptional canine athletes to showcase their amazing abilities in feet-flying, gravity-defying performances – a guaranteed crowd pleaser. The Film x Ideas series, presented by Columbia Sportswear, will showcase inspiring documentaries as well as conversations with a diverse mix of elite outdoor athletes, passionate changemakers, renowned storytellers, and emerging voices. Also, leading sports and adventure brands like Outside, Backpacker, Pinkbike, Velo, Yoga Journal, RUN, Gaia GPS, and Trailforks will be offering a robust series of skills demos, clinics, and engaging activities to inspire festival attendees to get outside.

NEW Outside Festival Experiences:

The Climbers Corner – Elite professionals will compete for prize money all weekend long at The North Face climbing wall, while amateurs, first-timers, and kids can try their hand on top-rope, bouldering, and adaptive climbing walls provided by Adaptive Adventures.

Film x Ideas Series Presented by Columbia Sportswear – Held at the spectacular Denver Art Museum, directly adjacent to Civic Center Park, Film x Ideas will feature speakers that include: record-breaking swimmer Diana Nyad, Protect Our Winters founder Jeremy Jones, climate activist and fashion model Quannah ChasingHorse, photographer and filmmaker Cory Richards, Olympic snowboarding champion Shaun White, and many others. A full slate of films will be curated in partnership with the Boulder International Film Festival, Mountainfilm, and the Mountains of Color Film Festival.

Incredible Dog Experience – Event-goers will not want to miss award-winning dog teams as they perform together in this high-flying, high-energy event featuring aerial maneuvers and jaw-dropping tricks at the Purina Pro Plan’s Incredible Dog Experience. A crowd favorite, man’s best friend will astonish over feet-flying, gravity-defying, and awe-inspiring courses showing true astonishing speed, agility, and jumping talents.

Kids Zone – Not only are kids under the age of 12 absolutely free at the Outside Festival, but they also have their zone to explore and grow with activities like Denver Museum of Nature & Science’s Curiosity Cruiser, a mobile wonderland that ignites young minds with hands-on exhibits. Kids also don’t want to miss the opportunity to top-rope the nearby climbing wall, providing a safe and exciting challenge for young scramblers. Family comforts also include a dedicated picnic zone, the perfect spot for families to relax together amidst the festival’s buzz, and a nursing tent to allow for a private space for parents to care for their little ones.

Travel and Adventure Hub – The best place to connect with teams from Backpacker, Gaia GPS, and Outside for insights on everything from planning better weekend getaways to navigating backcountry expeditions. Explore dream destinations with immersive experiences put together by the Adventure Travel Trade Association, hang with other nomads in a traveler’s lounge curated by G Adventures to inspire your next global trip, and learn how to outfit your next journey—or even your own backyard—with awesome gear like Solo Stove fire pits and pizza ovens.

Bike Central – Join the Velo, Pinkbike, and Trailforks teams for a series of cycling challenges and local insider trail beta. With challenges for riders of all skill levels and fun gear giveaways throughout the weekend, there’s something here for everyone who loves getting around on two wheels. This interactive and informative showcase is the perfect spot for cycling fans to gather, learn, and get inspired.

Endurance Sports Lounge – The ideal place to get off your feet, take a break from the sun and refuel in our athlete recovery lounge. Check out the latest high-tech recovery tools. Relax in the shade and refuel with snacks and cold beverages while the teams from RUN and Triathlete answer your burning questions on everything from running your first 5K to tackling a 100-mile trail race to PRing at your next Ironman.

The Future of Gear – Explore the Outside Lab @ CU Denver, a new, world-class innovation lab for outdoor gear testing, education, brand consultation, workforce development, and product reviews. The lab enables University of Colorado Denver (CU Denver) faculty and students, as well as Outside editors and industry partners, to evaluate product performance using top-of-the-line equipment and protocols that are beyond the reach of most brands. At the festival, lab managers will showcase techniques and testing protocols, and share what we’re learning about the future of gear.

The Big Gear and (e)revolution Shows: With major roads like Broadway being open to foot traffic, festival attendees can easily stroll over to Lincoln Veterans Memorial Park where The Big Gear Show and (e)revolution Show are happening in conjunction with the Outside Festival. A great option for outdoor enthusiasts to check out and experience up-and-coming gear firsthand, The Big Gear Show and (e)revolution will showcase new products from beloved brands like Mountainsmith, Scarpa, Blaupunkt eBikes, Tern eBikes, and more. The (e)revolution Show, adjacent to The Big Gear Show, will feature dozens of brands in the newest trending category of e-bikes with short and long demo courses to compare different models and brands.

Sponsors for the Outside Festival include The North Face, Liquid Death, Purina Pro Plan, UCHealth, Solo Stove, Laird Superfood, Teva, Osprey, Fjallraven, Mountain House, Out & Back Outdoor, Columbia Sportswear, SunBum, YMCA of the Rockies, REI Path Ahead Ventures, the State of Colorado, Visit Denver, the Denver Art Museum, and the Denver Museum of Nature & Science.

Outside and the State of Colorado invite the entire outdoor community to join this celebration of the spirit of adventure, music, and togetherness at the Outside Festival this summer in Denver. For more information, including tickets, please visit www.theoutsidefestival.com.

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Media Contact:

Austyn Dineen, Backbone, Austyn.dineen@backbone.media

Photo and Video Assets (Credit Outside)

About Outside Festival

The first-ever Outside Festival will take place in downtown Denver from June 1-2, 2024. This new event is a one-of-a-kind celebration of everything outdoors, featuring music, films, speakers, and gear partners, including The Big Gear Show and (e)revolution. The festival is designed for beginners and experts alike, with experiences and inspiration for climbers, hikers, cyclists, skiers, and the everyday recreationist. The Outside Festival is driven by a partnership between Outside Interactive Inc, The State of Colorado’s Outdoor Recreation Office, and Visit Denver—all with a shared desire to make the outdoors more accessible and more inclusive. For more information, including tickets, please visit TheOutsideFestival.com

About The Big Gear Show: The Big Gear Show reinvents the outdoor industry show experience by combining three great events that fuse hot market segments with a powerful community-wide festival that celebrates discovery and the adventurous spirit. The Big Gear Show brings to life the broader and more inclusive outdoors, delivering human-to-human interaction and a positive setting for those wanting to engage the industry, the products and the people behind them.

About (e)revolution Show: The e-bike revolution is here! And so is (e)revolution™,the world’s first exposition focused solely on e-bikes and the demonstration and education of e-bikes for retailers, manufacturers and most importantly, consumers. (e)revolution is dedicated to the growth of human powered bicycle recreation and transportation. It is our mission to expand participation through the promotion, demonstration, and education of e-bikes. More information at www.e-revolution.bike.

About Outside Interactive Inc.

Outside Interactive Inc. is the premier destination for outdoor inspiration, activation, and reward. Each month, Outside reaches 80 million of the most active consumers in the world across its network of 25 media, digital, and technology platforms, creating an experience for both longtime adventurers and those just getting started. Outside’s mission is to get everyone outside. Outside’s subscription offering, Outside+, bundles best-in-class storytelling, videos, gear reviews, mapping apps, online courses, discounted event access, and more to help people experience healthy, connected, and fulfilling lives. Learn more at outsideinc.com.