BOA Technology and Timberland PRO Announce Performance Workwear Footwear with BOA Fit System

September 24, 2024

New Partnership Brings Work Boot Collection Focused on Optimizing Fit and Performance for Long Days on the Job

/OUTDOOR SPORTSWIRE/ – BOA Technology announces new partnership with Timberland PRO and the debut workwear footwear collection featuring the BOA® Fit System, designed to offer unmatched fit, performance, and reliability for professionals in demanding industries. This collaboration marks a significant step forward in the evolution of workwear with Timberland PRO integrating the BOA Fit System into four new models for Fall 2024: the Boondock 6” BOA®, True Grit BOA®, Magnitude BOA®, and Boondock 8” BOA®.

Each model has been meticulously designed to provide tailored benefits to workers across various industries. This partnership reflects the brands’ shared commitment to innovation, setting a new standard in the workwear footwear market.

Launching models are intended for heavy duty work and manufacturing to provide industrial-grade protection from every angle. Key Features of the New Timberland PRO BOA Models:

• Boondock 6” BOA: A CSA-rated, waterproof, composite safety toe boot featuring a single-dial BOA Fit System. The system includes a micro-adjustable dial, durable laces, and low-friction lace guides that distribute pressure evenly, ensuring a secure and consistent fit.
• True Grit BOA: This pull-on, waterproof boot is equipped with a BOA® PerformFit^TM Wrap integrated into the boot liner, controlled by a micro-adjustable dial on the calf. This configuration enhances heel lock, improves connection to the midsole, and offers greater forefoot freedom, resulting in superior ankle stability and energy efficiency.
• Magnitude BOA & Boondock 8” BOA: These CSA-rated, waterproof, composite safety toe boots feature a dual-dial BOA Fit System, allowing workers to fine-tune the fit in both the ankle and forefoot. This dual-zone adjustment reduces pressure points and ensures a uniform, secure fit.

Dan Feeney, Ph.D., BOA’s Senior Director of Partner Product Innovation and Development, emphasized the system’s benefits, stating, “Our focus is ensuring that in the toughest weather and industrial conditions, BOA delivers superior stability, energy efficiency, and durability, which reduce fatigue and improve a worker’s ability to navigate often hazardous on-site situations.”

In addition to enhancing performance, the BOA Fit System offers workers quick adjustments, increased confidence, and reduced gear-up time. Rigorously tested and backed by the BOA® Lifetime Guarantee, the BOA Fit System is engineered and guaranteed for lasting performance in the most challenging environments.

The Timberland PRO partnership highlights the rapid expansion of models utilizing the BOA Fit System in North America since launching in 2006. Growth will continue into 2025 and beyond with the addition of new brand partners and expanded model offerings, as U.S. safety standards align more closely with European guidelines, where BOA is highly regarded and demanded by safety managers.

For more information and to explore the new Timberland PRO models featuring the BOA Fit System, visit local retailers or online at boafit.com and Timberland.com.