Stio Launches Fall/Winter 2024-25 Collection with New Performance-Driven Styles and Elevated Mountain Essentials

October 3, 2024

JACKSON, Wyo. (October 3, 2024) /OUTDOOR SPORTSWIRE/ – Stio, the mountain lifestyle brand headquartered in Jackson Hole, Wyoming, is excited to announce the launch of its Fall/Winter 2024-25 Collection featuring a range of new styles, from premium, performance-driven outerwear offering the best in warmth, weatherproofing, and comfort to elevated mountain essentials for everyday wear.

“This season’s collection is all about premium, high-performance products to wear on and off the mountain. We’ve developed new styles delivering the best in breathability and moisture-wicking for high-intensity training sessions or cold weather workouts along with durable, fully-featured outerwear crafted to withstand tough winter conditions,” says Kelly Hill Shuptrine, Chief Product Officer at Stio. “Each product embodies Stio’s commitment to quality, sustainability, and the spirit of the mountain life, ensuring our customers are covered head-to-toe for whatever the season brings—whether that’s a deep powder day or an evening out on the town with friends.”

Blending technical performance with effortless style, the collection features a versatile range of outerwear, layers, accessories, and footwear that provide both peak performance and casual comfort. Key styles include:

• Inspired by the endless skiing and riding potential of the Tetons, the all-new Credential Collection features Stio’s PeakProof 3L Warm technology, which combines a soft, brushed interior with a waterproof/breathable outer for optimal warmth and weather protection. Designed with a roomy silhouette and hint of mechanical stretch, the line offers ease of movement with a host of on-mountain essentials including a front storm flap, adjustable storm hood, RFID pass pocket, two-way zippers, strategic vents and more. Available in a jacket and pant style in both men’s and women’s.
• Setting the standard for winter style and performance, the new Colter Waterproof Tall Boot offers winter-rated warmth and waterproofing in an incredibly lightweight, sleek design. Equipped with a fully waterproof membrane, the boot is crafted with a premium, weather-resistant nubuck upper and suede overlays to withstand slush, snow and cold. The proprietary Flex Gusset™ ensures effortless on/off transitions, while the treaded outsole delivers top-tier traction on slick surfaces. A bio-based midsole further enhances comfort while reducing the boot’s environmental impact. Available in both men’s and women’s.
• Reaching new heights of comfort for footwear, the Colter Mountain Slip blends the coziness of a puffy with the plushness of a slipper and the traction of a winter boot. Lightly insulated to keep out the cold, the slip’s interior features a plush fleece lining and extra cushioned footbed. A quilted upper resists light precip for venturing out, while the fold-down heel easily switches in and out of slipper mode. The soft EVA foam midsole adds cushioning, while traction rubber built into the outsole grips slick surfaces and adds durability. Abrasion-resistant fabric on the heel and toe cap minimizes wear and tear. Available in both men’s and women’s.
• Bridging the gap between high-performance tech and long-lasting comfort, Stio’s new Glide Power Stretch™ Collection is a four-season layering essential, from high-intensity outings to more casual pursuits. Polartec® Power Stretch™ balances wicking, breathability and warmth, stretches with every move and slides effortlessly between epic mountain moments and everyday motions. Available in a variety of styles including a hoodie, half-zip, and pant in both men’s and women’s.
• Born from Stio’s Western roots, the all-new Turnbolt Down Jacket combines the warmth of 650-fill responsibly sourced down with water-resistant protection. Its supple-yet-tough outer is complemented by a velvety soft Western back yoke and drop-in handwarmer pockets, blending heritage styling with cold-weather functionality.
• Crafted with a premium lightweight merino/synthetic blend, the new Basis PeakWool Lightweight Baselayer line offers exceptional wicking and temperature regulation in addition to softness, durability and stretch for the best in baselayer performance. Available in a long-sleeve crew and tight style in both men’s and women’s.
• This season Stio introduces two new styles to its flannel collection—the Slipstone Midweight Flannel Shirt and Miter Stretch Lightweight Flannel Shirt—while the entire line of durable, organic brushed cotton flannel gets a softness upgrade with a vintage garment wash for an instant, lived-in feel.
• Designed with intuitive function and a smaller carbon footprint, the Basin Daypack is constructed with a heathered, lightweight recycled polyester and PFAS-free DWR finish. Ergonomic shoulder straps bring comfort to heavy hauling while the back’s airy mesh panel keeps things cool on fast-paced commutes or steep hikes. A medley of zippered pockets keeps necessities protected and organized, including a padded laptop sleeve, an adjustable water bottle side sleeve, a fleece-lined sunglasses pocket and a side stash pocket with water-resistant lining for storing wet or dirty items. Available in both 25L and 35L options.

For media inquiries regarding Stio, please contact Sarah Niklas at sniklas@stio.com.

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About Stio

Headquartered in the heart of the Tetons in Jackson Hole, Wyoming, Stio® was founded to inspire balanced living in connection with nature. Time spent on trails, in rivers and on summits inspires their beautiful, functional outdoor apparel, footwear and accessories. Their progressive, premium products are designed to meet the demands of the epic and everyday moments of outdoor life and can be found at stio.com, in their catalogs and at the Stio Mountain Studio® retail stores in Jackson and Teton Village, Wyoming; South Lake Tahoe, California; Boulder and Steamboat Springs, Colorado; Boise, Idaho; Freeport, Maine; Boston, Massachusetts, Bozeman, Montana; Bend, Oregon; and Park City, Utah.

Media Contact: Sarah Niklas

sniklas@stio.com, 419.356.4200