Nite Ize Reinvents the Ratchet Strap with Four Fully Loaded Systems
October 16, 2024
CamJam Ratchet Straps feature first removable, adjustable positioning + user-friendly release
BOULDER, Colo. /OUTDOOR SPORTSWIRE/ – Nite Ize®, a leading manufacturer of innovative solution-based products, today launched the groundbreaking CamJam™ Ratchet Strap collection. Available at niteize.com now, the ratchet strap systems and accessories reimagine the classic commodity product with an unparalleled, user-friendly approach, delivering the first major innovation to the category in over 50 years. The new systems promise adjustable positioning, secure attachment, and easy tensioning and release.
“This proprietary ratchet program is our greatest innovation to date,” said Rick Case, Nite Ize founder and CEO. “Developed over 7 years, the CamJam system precisely addresses all the pain points users have come to know with ratchet straps; I can’t wait to see people experience the difference.”
CamJam™ Ratchet Strap System: This patented system provides the first-ever removable, adjustable ratchet for customizable positioning. The built-in Tension Boost Technology™ supports long-lasting performance, enabling easy tensioning of medium to heavy loads. Users can attach the strap using a versatile girth hitch and release high tension with ease. The small system has a working load limit of 500 lbs. and is offered in a single and two-pack. The large system has a working load limit of 1,000 lbs. and is available in a two-pack. MSRP $34.99 – $74.99.
CamJam™ HookLock™ Ratchet Strap System: This fully loaded system offers adjustable ratchet positioning, effortless tensioning and easy release. Bolstered by a spring-actuated HookLock Strap Hook, the hook instantly secures to various anchor points and stays attached without tension. The included storage bags offer easy organization of the system between uses or while in use. The small system has a working load limit of 500 lbs. and the large system has a working load limit of 1,000 lbs. Both are sold in a two-pack. MSRP $89.99 – $99.99
The CamJam™ HookLock™ Strap Hook is sold separately as a two-pack, threading onto one-inch straps as a superior hook alternative, with a working load limit of 1,000 pounds. MSRP $27.99
The CamJam™ Strap Wrap transforms a tangled tie down into a tidy bundle, allowing users to easily store their straps between uses or secure excess strap while under tension. MSRP $5.99
For more information, visit the product collection.
To learn how Nite Ize reinvented the ratchet strap, watch this video.
About Nite Ize
Founded in 1989 and headquartered in Boulder, Colorado, Nite Ize designs, manufactures and globally distributes innovative, inventor-driven products that creatively solve everyday challenges. Nite Ize offers more than 500 products across various channels including: Waterproof Protection, Mobile, Hardware, Illumination, Bike + Fitness and Pet. Led by original founder Rick Case, Nite Ize team members are passionate about their products, customers, partners and the environment. For more information, visit NiteIze.com.
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Media Contact:
Lindsey Clinkingbeard, CGPR
lindsey.clinkingbeard@offmadisonave.com
602-432-1667