Idea Ranch named among Outside Magazine’s 2024 Best Places to Work

December 12, 2024

TULSA, OK (December 12, 2024) /OUTDOOR SPORTSWIRE/ – Idea Ranch is thrilled to be recognized in Outside Magazine’s 2024 Best Places to Work, earning an honorable mention for the third consecutive year. This annual list, presented in collaboration with the Outdoor Industry Association, celebrates U.S.-based companies that excel in fostering employee engagement and wellness.

The companies honored this year exemplify innovation in workplace culture, offering benefits like remote flexibility, extended time off, and comprehensive health care. As Outside noted in their announcement: “A pizza party isn’t good enough anymore. Workers today want four-day work weeks, unlimited paid time off, and flexible work locations. These are the companies that have gone above and beyond to keep their employees happy, while also encouraging them to pursue their outdoor passions.”

Recognition was based on an evaluation of policies, benefits, and employee feedback. Idea Ranch stood out for its commitment to health, wellness, and a love for the outdoors. Perks include paid maternity and paternity leave, multiple three- and four-day weekends to recharge, Adventure Birthdays—an extra day off to explore the outdoors—a fully stocked kitchen with healthy snacks and a smoothie bar, an indoor golf simulator for active breaks, and a dog-friendly environment where pups are part of the team at its Tulsa, Durango, and Wichita offices.

At the heart of Idea Ranch’s appeal is its vibrant culture, defined by the company’s commitment to its seven core values. These principles are prominently displayed on the office walls, deeply embedded in decision-making, and lived out by its team.

“The most important thing we do at Idea Ranch in invest in people,” said Chief Executive Officer, Paul Brothers. “When you lean into your values, invest in your people and own the moments when you don’t get it perfect, something remarkable happens. It’s not just about building a workplace – it’s about creating a foundation for bigger dreams, greater confidence, and an undeniable sense of possibility.”

Chief Creative Officer, Jeff Tolle, added: “Perks are nice. But what makes Idea Ranch special isn’t just the perks—it’s the way we genuinely look out for each other. Challenge and cheer each other on. The creativity that flows out of that kind of culture is simply better and makes this a place worth celebrating.”

Explore Outside Magazine’s full 2024 Best Places to Work list here.

To learn more about career opportunities at Idea Ranch, visit https://idearanch.com/careers.

About Idea Ranch

Idea Ranch is a full-service advertising, public relations, and consumer insights firm headquartered in Tulsa, Oklahoma, with offices in Wichita, Kansas, and Durango, Colorado. The firm has a diversified list of clients across the country and is an industry-leading marketing-communications company building brands in the outdoor recreation and passion sports sectors. For more information, please visit www.idearanch.com.

Contact:

Megan Parris
Idea Ranch
mparris@idearanch.com
918.497.9513