Moultrie Launches Inaugural “Field to Fork” Event, Introducing Employees to Deer Hunting

December 17, 2024

BIRMINGHAM, Ala. (December 17, 2024) /OUTDOOR SPORTSWIRE/ — Moultrie, the leading innovator in trail camera and feeder technology, embarked on a unique employee experience with its first-ever “Field to Fork” event, hosted in partnership with the National Deer Association (NDA), designed to introduce first-time hunters to the art and tradition of deer hunting.

The event featured six first-time hunters from the company’s staff, who were each paired with an experienced hunter serving as a mentor. Mentors consisted of Moultrie and NDA employees, ensuring a supportive introduction to hunting, emphasizing conservation, skill development, and outdoor engagement. The “Field to Fork” event represents Moultrie’s commitment to outdoor education and creating meaningful experiences in the field. By offering this opportunity, Moultrie and the NDA hope to foster a deeper understanding of hunting as a conservation tool and a time-honored outdoor tradition.

“This is more than just a hunting trip,” said Mark Olis, Senior Brand Communications Manager at Moultrie. “It’s an immersive experience where Moultrie employees get to put themselves in the customer’s boots. They get the full experience of hunt planning, marksmanship, scouting, and the adrenaline rush of seeing their first deer while hunting. It’s instrumental for our team to connect their professional work to the hunter who relies on our products in the field.”

“Introducing people to deer hunting through the motivation of sourcing local, organic, and healthy meat is part of our mission at the National Deer Association,” said Jenifer Wisniewski, Chief Marketing Officer at the National Deer Association. “We were so excited to get to take out people that work for hunters and introduce them to the sport that they work to support. Getting to sit in the woods with a software engineer who had never seen the sunrise from the woods is so rewarding. We look forward to continuing our partnership with Moultrie to support hunters.”

The “Field to Fork” program is designed to teach adult non-hunters how to go afield and source their protein while promoting sustainable hunting practices. Through this event, first-time hunters learned essential skills, including hunting techniques, ethical practices, and the importance of conservation, while experiencing the camaraderie and excitement of hunt camp. Moultrie is a proud partner with the NDA and working together on a common goal like this only advances the relationship. There are already plans to team up and make this an annual event.

“The Field to Fork event was an incredible experience,” said Katherine Nance, Product Associate at Moultrie. “From the very start of the weekend hunt, it became clear just how unique and special this opportunity was. I’m so grateful to Jenifer Wisniewski and the National Deer Association for their efforts in facilitating this experience and to the mentors at Moultrie for their patience and dedication. I learned so much about hunting whitetail deer, from the science behind it, the skills needed to be successful, and the strong sense of community that makes it such an incredible tradition.”

Moultrie’s dedication to the outdoors extends beyond technology—it’s about fostering a culture of stewardship and respect for nature. This event underscores the company’s mission to inspire more people to engage responsibly with the great outdoors. To learn more about Moultrie, its products, and its values, visit www.moultrieproducts.com.

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About Moultrie

Headquartered in Birmingham, Alabama, Moultrie is the leader in deer feeders and cellular trail camera innovation, building products used by hunters, property owners, and others for real-time remote monitoring. Moultrie is a business unit of PRADCO Outdoor Brands. PRADCO’s hunting brands include Ani-Logics, Whitetail Institute, Texas Hunter, Summit, Knight & Hale, and Code Blue. PRADCO Fishing manufactures and markets products for freshwater and saltwater anglers under 20+ brands, including Rebel, YUM, BOOYAH, War Eagle Custom Lures, Great Lakes Finesse, and Bomber.

Contact

Buck Martin, Backbone Media, LLC
buckmartin@backbone.media
970.963.4873 ext. 1140