The Antidote to the Amazon Squeeze of Small Business

November 14, 2019

Social Media Pioneer Gretchen Fox and her expert marketing team are helping Outdoor Industry businesses gain a foothold and succeed against ever-growing e-commerce giants like Amazon, Backcountry, and direct-to-consumer brands.

Los Angeles, November 13, 2019 – According to Forbes, Amazon facilitated $63.4 billion in sales on everything from telescopes to toothpaste in just the second quarter of 2019. It’s no wonder small business owners view Amazon and corporate chain retailers as a growing threat to their bottom line. One digital marketing agency has created an interactive digital marketing online course focused on increasing sales and revenue and growing an engaged online/offline community for Outdoor Industry manufacturers and retailers, starting December 3rd.

Gretchen Fox, CEO of MTO Agency, Forbes contributor, and former VP of Social Marketing at Live Nation and Ticketmaster, and her team of marketing experts now offer a step-by-step online course to help members of the Outdoor Industry compete with corporate giants.

Despite Amazon’s powerhouse reach, small specialty businesses have an opportunity to establish themselves as relevant – and preferred – through personalized customer experiences, authentic community activation & digital marketing know-how.

The MTO EDU Digital Marketing Mastermind Course includes how-to guides for:

• Content Marketing
• Social Management Best Practices
• Facebook Advertising
• eCommerce
• Data Analytics
• Community Activation

…and much more.

In addition to the lessons, tools, and resources, members of the outdoor cohort will receive weekly group conference video calls with our outdoor industry digital marketing experts and join a private online community of fellow small business owners for support.

“We found that our agency services were out of budget for early-stage entrepreneurs and small-to-medium-sized businesses,” states Fox, who was awarded Top Women in Social by Billboard Magazine. “We created MTO EDU to deliver the value we provide for our agency clients in a more affordable package.  The best part is that members tell us that the program profoundly shifted their approach to digital marketing within the first week. The members who see their businesses grow the most use their weekly time with our experts to get support on everything from content to campaigns to analytics.”

MTO EDU delivers high-value online courses and expert marketing guidance to serve the growing small business, entrepreneur, and solopreneur communities.  Start 2020 off right, registration is open until November 24th, with a cohort start date of December 3rd.

Visit http://bit.ly/MTO-EDU-Outdoor for more information.