Introducing ALTISNOOZE TM: The First Sleep Aid Designed for High Altitudes
October 15, 2024
Packed with adaptogens, botanical extracts, and essential nutrients, ALTISNOOZE is ideal for skiers, hikers, and explorers seeking restful sleep at altitude
Los Angeles, CA (October 15, 2024) /OUTDOOR SPORTSWIRE/ — Just in time for ski season, ALTISNOOZE is proud to introduce its first-of-its-kind sleep aid, specifically designed for high altitudes. This innovative product helps skiers, hikers, and adventure travelers overcome the poor sleep often caused by reduced oxygen levels at higher elevations.
Research indicates that up to 74% of high-altitude visitors struggle to fall and stay asleep during their first week at high altitude. Many can attest that this dampens the experience of ski trips, alpine adventures, and even business travel to elevated locations.
Unlike traditional sleep aids which don’t address the root cause of poor sleep at high altitude — low oxygen — ALTISNOOZE’s patent-pending blend helps boost oxygenation, restore normal sleep, and speed up acclimation. It also helps prevent common altitude-related issues like headaches, fatigue, and nausea, while supporting hydration and recovery with electrolytes and nutrients.
ALTISNOOZE is 100% drug-free and melatonin-free, ensuring a natural sleep solution without the next-day grogginess or side effects commonly associated with traditional sleep aids.
Origins of ALTISNOOZE
For founder and CEO Will Schafer, the creation of ALTISNOOZE wasn’t just about seizing a business opportunity — it was driven by a personal struggle. “For years, I dealt with terrible sleep at altitude,” Schafer explains. “When friends on ski trips started sharing similar experiences, I realized it wasn’t just my problem, it was a widespread issue. I wanted to find a solution, not only for myself but for others facing the same struggle.”
Schafer consulted with renowned sleep expert Dr. Michael Breus, who had seen others experience sleep difficulties at altitude. It became clear that conventional sleep aids simply aren’t designed to address the unique cause of sleeplessness at altitude: the lack of oxygen. This set the path for Schafer to develop a sleep solution designed to help boost oxygenation — easing the barrier to sleep and accelerating acclimation — while providing essential sleep support.
Product Development
Schafer and his development team invested a year meticulously researching hundreds of medicinal plants, herbs, and functional ingredients to create ALTISNOOZE, the ultimate solution for sleep at high altitudes. The final formula combines powerful adaptogens, botanical extracts, and key nutrients — including L-Theanine, GABA, Holy Basil, Cordyceps and Xylaria Mushrooms— that work together to enhance oxygenation, promote deep, restorative sleep, and accelerate acclimation at high altitudes.
“Many people simply aren’t aware that the sleeplessness they experience at altitude is very likely tied to the elevation and that it can be helped. This includes on long flights, where oxygen levels hover around 8,000 feet. They just suffer through it like I did for years,” says Schafer. “I’m excited to offer a solution with ALTISNOOZE that can truly help.”
ALTISNOOZE is available in easy-to-use, fast-acting dissolvable powder packets. Simply mix one packet into 2 oz. of water 30 minutes before bed. The formula is GMO-free, melatonin-free, drug-free, sugar-free, gluten-free, dairy-free, vegan, and keto-friendly, and is available for purchase online and at select retailers.
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For media inquiries, retail partnerships, or sponsorship opportunities, please contact:
Maria Hennessey
SMAK Strategies
303.859.3317
maria@smakstrategies.com
pr@altisnooze.com
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ABOUT ALTISNOOZETM
ALTISNOOZE is based in Los Angeles, CA, and was founded in 2023 by Will Schafer, an avid skier, hiker, and mountain goer whose personal frustration with sleeplessness at altitude inspired him to create a product aimed at addressing this unique issue. ALTISNOOZE is the first product from Sherpa Wellness, a company with a mission to bring innovative products that make life better for visitors to high elevations. www.altisnooze.com, www.instagram.com/altisnooze