Altra Names Kylee Barton New Global Head of Product
July 23, 2024
DENVER, Colo. (July 23, 2024)/OUTDOOR SPORTSWIRE/ – Altra, a leading innovator in performance running, is excited to announce its new Global Head of Product, Kylee Barton. Effective August 1, 2024, Barton will serve on the Executive Leadership Team, reporting directly to Jennifer McLaren, Brand President of Altra Running.
“Barton’s strengths in product design and innovation, as well as elevated team leadership, make her an impeccable addition to our executive leadership team,” said McLaren. “With her vision for our future product direction, we can’t help but feel the groundswell of excitement for what’s to come: an amplification of the Altra point of differentiation, and a continued commitment to elevated performance innovation for our consumers.”
Barton’s eye for innovation has propelled global teams and businesses in the industry forward, especially in running and football footwear design and development. As a nearly 20 year veteran of Nike, Barton’s performance-driven approach helped create some of Nike’s most pinnacle and technical products. She excels at balancing performance and aesthetic, with a proven track record of accelerating revenue through her strategic direction and execution. Barton is passionate about consumer feedback, solving problems for athletes and creating team environments where calculated risks are rewarded, and people have a chance to grow and develop.
“I am thrilled to be joining the incredible team at Altra who is so authentically committed to serving runners and the running community”, says Kylee Barton, Altra’s new Global Head of Product. “The company was founded on the principles of innovation and solving problems for athletes, which rings true to my core values. I look forward to building on Altra’s momentum, and continuing to create products that ignites passion for Runners.”
For more information on the latest products from Altra, visit altrarunning.com.
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ABOUT ALTRA
Altra was founded in the backroom of a small specialty running store in the Wasatch Mountains of Utah. Since the beginning, the goal has been to create innovative and purposeful running shoes that help people run more naturally. Altra’s unique platform includes a FootShape toebox that allows the toes to relax and spread out which enhances stability and encourages natural running form. Altra Running shoes have a Zero to Low Drop, ensuring your body stays in a more natural running position. Altra’s purpose is to unleash human potential by inspiring the world to move naturally. Be a part of our journey and follow along on Instagram. #altrarunning #stayoutthere