Coalition Snow & Wild Women’s Project Co-Host Women’s Panel & Workshop at Summer 2017 Outdoor Retailer

July 21, 2017

The goal? To create a working Manifesto, designed to support women in navigating toward their true north in a sea of dude soup, as well as supporting the industry in developing a stronger path of inclusivity and diversity.

The statistics are bleak — only 4% of Fortune 500 companies have female CEOs, and women represent just 37% of the National Park Service workforce — yet their power and potential is unlimited.  In this panel we will explore what it takes to change this reality, and we will envision what the outdoor industry could look and feel like if more women were in leadership positions.

Please join Jen Gurecki, CEO of Coalition Snow, and Amanda Goad, founder of Wild Women’s Project, at a Summer OR panel and workshop.

Panel: When Women Lead

Thursday July 27, 2:30-3:30pm at The Camp

Our incredible panelists include:

• Heather Rochfort – Founder, JustAColoradoGal.com
• Georgina Miranda – CEO, Altitude Seven
• Jennifer Vierling – Co-founder, Tailwind Nutrition
• Tsedo Sherpa-Ednalino – COO, Sherpa Adventure Gear
• Haley Robison – CEO, Kammok

Workshop: (Re)defining Women in the Outdoors

Friday, July 28, 3:30-4:30 at The Camp

This interactive session is geared toward female and non-cis gender industry professionals who are excited to examine our (diverse) values and a develop a new vision for women in the outdoor industry. We will create a working Manifesto, designed to support women in navigating toward their true north in a sea of dude soup, as well as supporting the industry in developing a stronger path of inclusivity and diversity. Come prepared to listen, learn, and co-create the future of the outdoor industry.

About Coalition Snow

Coalition Snow started with a team of women from Lake Tahoe who knew we couldn’t sit around and wait for someone else to design the equipment that would help us push our limits, master our skills, and feel confident and alive on the mountain. So we took things into our own hands and launched the world’s first company specializing in performance skis and snowboards designed by women, for women. www.coalitionsnow.com

About Wild Women’s Project

Wild Women’s Project is a space for women to gather, converse and ignite action on social change, environmental impact and innovation. Founded in the summer of 2016, to connect amazing women and cultivate leadership, in order to drive change to the challenges our community faces today. Wildwomensproject.com / @wildwomensproject