Ditch The Bowl and Spoon: Skratch Labs Launches Cinnamon + Oatmeal Energy Bar

April 8, 2025

Skratch Labs releases Cinnamon + Oatmeal Energy Bar, promoting real food fueling

Boulder, CO (April 8, 2025) /OUTDOOR SPORTSWIRE/ – Skratch Labs, the Boulder-based leader in performance nutrition, debuts its newest flavor: Cinnamon + Oatmeal Energy Bar. Created to power athletes through long training sessions and recovery days alike, this bar delivers steady, sustained energy from a balanced mix of carbohydrates, fats, and protein. With warm cinnamon, toasted oats, and creamy almond butter, it blends comfort and performance in one deliciously functional fuel—just sweet enough, with a touch of spice.

Backed by science and made from real food, Skratch Labs’ Energy Bar Sport Fuel features a clean macronutrient profile: 33 grams of carbs, 6 grams of fat, and 4 grams of protein, with significantly less added sugar than most leading bars. Each 200-calorie bar is gluten-free, dairy-free, vegan, kosher, and non-GMO, made with a simple ingredient list that includes oats, almond butter, tapioca syrup, coconut nectar, raisins, cinnamon, and sea salt. With a soft, cookie-like texture and craveable flavor, it’s easy to enjoy, whether mid-effort or in between.

“At Skratch Labs, we use real food to solve real problems,” states Mellisa Allen, Vice President of Sales & Marketing. “Our team is dedicated to developing flavors that fuel performance, satisfy the palate, and are easy to enjoy—on the go or during a session. With the Cinnamon + Oatmeal Energy Bar, we made sure it has the right level of moisture so athletes can focus on their hard efforts, not hard-to-swallow fuel. It delivers the familiar taste of cinnamon-spiced oatmeal, minus the bowl.”

Cinnamon + Oatmeal joins three other Energy Bar Sport Fuel flavors: Raspberry + Lemon, Peanut Butter + Chocolate, and Cherry + Pistachio. It is available in a 12-serving pack for $29.95 or a single serving for $2.65. Athletes may purchase the Cinnamon + Oatmeal Energy Bar directly at skratchlabs.com, select retailers, Amazon, The Feed, and the Skratch Labs Cafe in Boulder, CO.

For more information on Skratch Labs, the Skratch Cafe, and the latest product releases and innovations, please contact Tim Nooney at tim@darbycommunications.com.

About Skratch Labs:

Born in Boulder, CO, in 2012, Skratch Labs is a performance nutrition innovator who helps athletes be better. Founded by two cycling pros who spent years on the Pro Cycling Tour watching teammates consume bad-tasting sports nutrition products that caused digestion issues, they created a “secret drink mix” composed of real sugar, salt, and fruit powder mixed in a 5-gallon paint bucket for their team. More than a decade later, Skratch Labs’ approach is the same: help athletes perform better by solving their nutrition problems without causing new ones, using real food ingredients. You can learn more at Skratch Labs, follow on social, join Skratch Labs’ Strava Club, enroll in the affiliate program, or visit the Cafe and Flagship Store.

Contact:

Tim Nooney
Darby Communications
tim@darbycommunications.com
720.955.9593 c