FitRankings Teams Up with Merrell to Raise Money for Big Brothers Big Sisters

September 1, 2021

Platform to Power Shared Steps Go Further Challenge During the Month of September

Austin, TX – September 1, 2021 – FitRankings, the most technologically advanced connected fitness and health platform for the enterprise, is excited to team up with Merrell to bring the Shared Steps Go Further Challenge to life. Throughout the month of September, participants will use the power of shared steps to help break down barriers and make the outdoors accessible to more youth by benefitting local and Big Brothers Big Sisters (BBBS) agencies across the United States and Canada.

Participants can walk, run, hike, and move towards a shared goal, and as steps accumulate, Merrell will donate $1 for every mile traveled to BBBS, up to $40,000. With each mile logged, participants will help Merrell and BBBS offer additional outdoor activities for Bigs and Littles to enjoy together.

“We’re thrilled to be teaming up with Big Brothers Big Sisters for the Shared Steps Go Further Challenge. This experience is a great example of how a positive ripple effect can be created simply by taking the first step,” says Adam Koepfer, Merrell Marketing Manager. “At Merrell, we believe in sharing the simple power of being outside with everyone. No matter who you are, where you came from, who you love or how you move – Everyone should be welcome in the outdoors.”

“It’s a humbling moment when FitRankings technology can help power the important mission of a brand or non-profit. What a true honor to align ourselves with Merrell’s mission to ‘share the simple power of being outside’ and BBBS’ mission to ‘inspire children’s passions and encourage them to achieve success in life.’ We look forward to encouraging folks to enjoy the outdoors through this challenge,” says Patrick Hitchins, Founder and CEO of FitRankings.

Powered by FitRankings technology, signing up for the Shared Steps Go Further Challenge is easy. Simply visit the Merrell x Big Brothers Big Sisters webpage, fill out the registration form, and connect any app or wearable to track your activity. At the end of each day sync your data and your activity will be automatically added to the Challenge.

To join the Shared Steps Go Further Challenge click here. To learn more about FitRankings, its turnkey universal health platform, and the enhanced toolkit, visit fitrankings.com or contact cory@darbycommunications.com.

About FitRankings

Based in Austin, Texas, FitRankings is the world’s most advanced connected fitness and health platform. FitRankings gives organizations the ability to leverage the world of connected health devices by providing turnkey technology, tools, and support to create meaningful digital fitness experiences and build scalable communities.  Learn more about FitRankings at fitrankings.com.

About Merrell

Merrell® exists to share the simple power of being outside. As the global leader in outdoor active footwear with the Moab hiking boot and Jungle Moc, Merrell is focused on merging performance, styling, and comfort to empower all people to confidently explore the outdoors. Merrell is celebrating its 40^th birthday in 2021 with a mission to build an inclusive and sustainable outside environment for future generations to enjoy. Visit Merrell.com, the Merrell Newsroom, or follow us on social @Merrell.  Merrell® is a division of Wolverine World Wide (NYSE: WWW), one of the world’s leading marketers and licensors of branded casual, active lifestyle, work, outdoor sport, athletic, children’s and uniform footwear and apparel.

About Big Brothers Big Sisters of America

Founded in 1904, Big Brothers Big Sisters of America is the largest and most experienced youth mentoring organization in the United States. The mission of Big Brothers Big Sisters of America is to create and support one-to-one mentoring relationships that ignite the power and promise of youth. Big Brothers Big Sisters’ evidence-based approach is designed to create positive youth outcomes, including educational success, avoidance of risky behaviors, higher aspirations, greater confidence, and improved relationships. Big Brothers Big Sisters has 230+ local agencies serving more than 5,000 communities across all 50 states. For more information, visit: www.bigbrothersbigsisters.org.

About Big Brothers Big Sisters of Canada

Established over 107 years ago, the mission of Big Brothers Big Sisters of Canada is to enable life-changing mentoring relationships to ignite the power and potential of young people. Big Brothers Big Sisters provides one-on-one and group mentoring services for more than 40,000 children and youth in 1,100 communities across Canada. Many young people face adversities in their lives, resulting in toxic stress that can negatively impact their development. With the support of a mentor, young people can overcome these adversities and develop the confidence to reach their full potential. Visit http://bigbrothersbigsisters.ca/ for more information.