High Camp Flasks Names Purple Orange Digital Communications as PR and Affiliate Agency of Record
April 24, 2024
San Francisco, California (April 24, 2024) – High Camp Flasks, the leader in luxury all-terrain barware, is thrilled to announce their partnership with Purple Orange Digital Communications. Purple Orange Digital Communications and High Camp Flasks bring a joint excitement for fast-paced growth and love of the outdoors to their partnership, where Purple Orange Digital Communications will oversee brand and performance PR as well as affiliate marketing to expand High Camp Flasks’ brand awareness.
High Camp Flasks was established in 2016 with a mission to bring quality barware to the great outdoors. Born out of a respect for craft spirits, Nic Barisone and Whit Gautreaux set out to design a flask that married portability with a sleek, 21st-century profile; their first-of-its-kind Fireside Flask features a 750ml carrying capacity and two integrated tumblers in one beautifully-designed package.Their flagship product offering helped High Camp Flasks establish a strong foothold in the portable flask market that has continued to grow with expanded product offerings.
“Our company has seen exponential growth over the past year, especially with the launch of our Parkside Flask 750ml – an integrated 3-in-1 wine tumbler set,” Nic Barisone, co-founder of High Camp Flasks said. “We knew that Purple Orange would be the perfect partner to tap into this growth and elevate our brand awareness in this critical moment.”
Purple Orange Digital Communications will work with High Camp Flasks to drive awareness in core active lifestyle and outdoor leisure verticals, increasing media visibility and supporting growth goals with a full-funnel approach combining PR and affiliate marketing.
“The High Camp Flask team has made a name for themselves by taking a design-driven approach to the concentrated outdoor drinkware space,” Chris Dickey, Founder and CEO of Purple Orange Digital Communications, said. “We’re thrilled to partner with their team to help achieve their strategic growth goals and carve out their territory in adventure barware.”
For more information on High Camp Flasks, please visit https://highcampflasks.com/.
About High Camp Flasks
Born from a passion for bringing craft cocktails, fine wine, and spirits along on adventures, High Camp Flasks crafts premium, multi-use drinkware that elevates any outdoor experience. Founded in 2016 by Nic Barisone and Whit Gautreaux, the duo sought to create a better way to transport celebratory drinks on their surfing, mountain biking, and traveling adventures without compromising on taste and complexity. The brand utilizes patented innovative features like integrated magnetic tumblers, easy fill and pour designs, and electropolished steel to craft products for bringing your at-home bar luxury to the outdoors.
About Purple Orange Digital Communications
Founded in 2009 in Jackson Hole, WY, Purple Orange produces high-quality digitally integrated brand communications mixed with creativity, modern mediums, and a respected voice. We connect marketing silos to achieve superior results by blending traditional public relations with SEO, influencer, affiliate, and experiential marketing. Our professional influences range from publishing, large and small agency work and former in-house marketing; we like to think we see the whole picture for our clients. Above all else, we strive to create, execute and measure thoughtful communication campaigns that meaningfully connect brands with their audiences. Visit us at PurpleOrange.agency