Jetboil® Expands Global Reach with the Launch of Genesis Basecamp System Isobutane

March 20, 2025

Compact, high-performance cooking system fuels adventures worldwide

Racine, WI (March 2, 2025) /OUTDOOR SPORTSWIRE/  – Jetboil®, the leader in innovative outdoor cooking systems*, announces the availability of Genesis Basecamp System Isobutane, a compact cooking solution designed for efficiency, versatility, and ease of use in the great outdoors. Now compatible with standard isobutane fuel canisters, this fast-boiling, foldable two-burner stove system is ready to fuel adventures for backpackers and campers in the United Kingdom, Europe, and South Africa.

The Genesis Basecamp System Isobutane is the ultimate all-in-one backcountry cooking system. Designed with portability in mind, the regulated Genesis Stove, 5-liter FluxPot, and Fry Pan nest neatly together and fit into a durable travel bag. This fast and efficient folding 2-burner stove is perfect for solo meals or large group cooking, providing ample cooking area and versatility when off the grid. Equipped with a 5L FluxRing® Cook Pot that allows for even heat distribution and improved fuel efficiencies, a 10” non-stick ceramic-coated fry pan, carry bag, windscreen, fuel regulator, and fuel can stabilizer, the Jetboil Genesis Basecamp System Isobutane achieves a rapid boil time of 3 minutes and 15 seconds per liter and weighs 4.1kg. Compatible with standard isobutane fuel canisters, the Genesis Basecamp System Isobutane has everything you need to set a new benchmark for basecamp cooking.

“The Jetboil Genesis represents the next evolution in the Jetboil lineup for our international customers,” said Nicole Walbran, Jetboil International Sales Manager. “We are thrilled to now offer the Genesis System in an Isobutane version, providing our eagerly awaiting global consumers with the ultimate all-in-one backcountry cooking system.”

Jetboil’s Genesis Basecamp System Isobutane

The Jetboil Genesis Basecamp System Isobutane is now available from distributors in the UK, Europe, and South Africa. For a full list of our International Distributors, visit the link here. For more information on Jetboil and the latest brand news, visit www.jetboil.com or contact Katie Richter at katie@darbycommunications.com.

ABOUT JETBOIL®

Since its inception in 2004, Jetboil’s category-leading cooking systems have won numerous awards both inside and outside the outdoor industry. The proprietary FluxRing® Technology, at the heart of Jetboil® cooking systems, defines efficiency, safety, and ease of use and its introduction revolutionized the outdoor cooking category. Jetboil® is committed to simplifying and personalizing outdoor cooking and fueling a world of exploration. Jetboil® is the trusted and indispensable companion of those who push the limits of their endurance and the boundaries of their experience. Visit Jetboil at www.jetboil.com.

ABOUT JOHNSON OUTDOORS INC

JOHNSON OUTDOORS is a leading global innovator of outdoor recreation equipment and technologies that inspire more people to experience the awe of the great outdoors. The company designs, manufactures and markets a portfolio of winning, consumer-preferred brands across four categories: Watercraft Recreation, Fishing, Diving, and Camping. Johnson Outdoors’ iconic brands include: Old Town^® canoes and kayaks; Carlisle^® paddles; Minn Kota^® trolling motors, shallow water anchors, and battery chargers; Cannon^® downriggers; Humminbird^® marine electronics and charts; SCUBAPRO^® dive equipment and Jetboil^® outdoor cooking systems.

*1 Per Circana market share of 1-burner camp stoves over $100 retail price for 12 months ended December 2024

Contact:

Katie Richter
Darby Communications
katie@darbycommunications.com
828.254.0914 o / 716.572.3467 c