Matchstick Productions and Elevation Hotel Unveil New Lounge Concept at the Base of Crested Butte Mountain Resort

March 1, 2023

Experiential partnership is led by the award-winning production company and space will feature every MSP movie poster ever made, vintage cameras and state-of-the-art AV for world premiere film screenings

Crested Butte, Colo. /OUTDOOR SPORTSWIRE/ – Elevation Hotel & Spa – the only ski-in, ski-out resort located at the base of Crested Butte Mountain Resort – is partnering with the award-winning production company, Matchstick Productions (MSP), to debut a new lounge concept called the Matchstick Lounge. Opening to the public in early March 2023, the new Matchstick Lounge celebrates the iconic Crested Butte-based ski film brand as well as Crested Butte’s longtime reputation for being one of the leading ski destinations in the world.

Matchstick Productions is the world’s most awarded ski film brand and fully equipped production boutique. Inspired by MSP’s deep history in action sports and its cutting edge content, the new lounge at the Elevation Hotel will feature 30 years of MSP film posters, vintage cameras, skis and behind-the-scenes production photos; in addition to a pool table, darts and state-of-the-art AV for sporting events, film screenings and world premieres.

“For more than 30 years, the crew at Matchstick Productions has been proud to call Crested Butte home,” says Murray Wais, Executive Producer and Director at Matchstick Productions. “We are excited to partner with Elevation to open a space where we can celebrate the sports we love, while sharing in the passion of film. We hope everyone can come to have a drink, play some pool and watch some shred flicks or other events. It’s going to be a really cool place and I know our team will be hanging out there. It’s the perfect place to hang after skiing or biking.”

An immersive destination for locals and visitors, MSP and Elevation will host film screenings, athlete signings, and industry and resort parties throughout the year. Food and beverage service will be available from José Crested Butte and the billy barr, both of which are located in Elevation Hotel & Spa. José offers a selection of regional Mexican-inspired dishes, cocktails and extensive tequila collection. billy barr offers a range of Crested Butte-inspired items including paninis and sandwiches, cheese and charcuterie boards, and craft cocktails.

“We’re thrilled to launch this project in partnership with our friends at Matchstick Productions,” says Nick Klaus, managing director for Elevation Hotel & Spa. “With the hotel’s proximity to the lifts, we know this will become a sought-after destination for skiers and mountain bikers to gather and immerse themselves in the incredible content that MSP is known for.”

Matchstick Lounge is one of many projects Elevation has launched in an effort to create inspiring gathering spaces at the base of Crested Butte Mountain Resort, where locals and visitors alike can celebrate the Crested Butte community and its unique culture.

About Elevation Hotel & Spa

Elevation Hotel & Spa is a ski-in/ski-out hotel destination located at the base of Mt. Crested Butte, Colorado. The 262-unit hotel reflects a combination of outdoor adventure, mountain charm and contemporary design offering the perfect choice for travelers seeking enriching experiences and hospitality excellence. The property features a full-service spa, heated indoor pool, three hot tubs, and José Crested Butte, a full-service, slope-side restaurant which offers regional Mexican-inspired dishes, cocktails and an extensive tequila collection. José Crested Butte opened in August 2022 and is the second location for the José brand, which has its first location in Dallas. Fore more information, visit www.elevationresort.com.

Media Contacts:

Becca Katz, Verde Brand Communications, becca@verdepr.com

Christina Geyer, WoodHouse, christina@woodhouseus.com

About Matchstick Productions

Founded in Crested Butte Colorado in 1993, Matchstick Productions produces films to inspire a love for the outdoors through authentic storytelling. From their home on the western slope in the Rocky Mountains the filmmakers, producers, athletes have built Matchick Productions into an iconic worldwide brand. For more information about Matchstick Productions, visit www.matchstickpro.com.

About Matchstick Lounge

The Matchstick Lounge serves as an immersive hospitality and entertainment destination for passionate skiers, mountain bikers, and adventure seekers of all kinds. The new lounge, located in the Elevation Hotel & Spa, features 30 years of MSP film posters, vintage cameras, skis and behind-the-scenes production photos; in addition to a pool table, darts and state-of-the-art AV for sporting events, film screenings and world premieres. As part of a dynamic partnership, MSP and Elevation will host film screenings, athlete-driven events and signings, and industry and resort parties throughout the year. Food and beverage service will be provided by the hotel’s two main dining destinations — the billy barr and José Crested Butte. For more information, please visit www.elevationresort.com.