Montane Secures bluesign® System Partner Status
May 15, 2024
ASHINGTON, ENGLAND (May 15th, 2024) /OUTDOOR SPORTSWIRE/ – British outdoor clothing and equipment brand, Montane, has gained bluesign® System Partner status, as part of the brand’s journey to reduce its environmental impact and increase transparency.
The accreditation is awarded only to those that meet the strict safety and environmental requirements of the bluesign® criteria, with Montane committing to using only bluesign® APPROVED fabrics, trims and accessories that are free from potentially hazardous chemicals. The partnership also provides Montane access to a database of suppliers to support this.
The move is another step in Montane’s ongoing environmental commitment and reinforces its Further. Forever. ethos, which incorporates ethical trading and a commitment to making responsible choices that reduce the brand’s environmental impact, while striving to find the best possible technical solutions that balance compliance, weight, durability, and performance. Montane will now be able to identify which fabrics and trims are bluesign® APPROVED, while the brand also works to highlight products that qualify as bluesign® PRODUCTS to provide further clarity on an item’s sourcing background.
Speaking on the announcement, Montane’s Marketing Director, Matthew Hickman, commented: “At Montane we are committed to reducing our environmental impact by making responsible and ethical choices, and place great importance on the transparency of our supply chain. Achieving bluesign® System Partner status means we can be confident that no harmful substances are being used in our production processes. This is the latest step in our ongoing journey to lessen our environmental impact and create a brighter and more responsible future for generations to come, as we encourage everyone to go Further. Forever.”
The development comes after Montane recently published its first business Impact Report, which highlights the brand’s 2023 initiatives that drive a positive impact across three key areas; people, product, and planet, and outlines the evolving nature of the business over three decades in the outdoor industry while presenting plans toward a continued responsible future.
More information on Montane’s responsible initiatives can be found in Montane’s Further. Forever. HUB: https://us.montane.com/pages/further-forever
About Montane
Pushing the limits of endurance, efficiency, and exploration for 30 years, the British outdoor performance specialist, Montane, engineers timeless, lightweight, breathable clothing and equipment that doesn’t compromise on protection. From robust waterproof jackets to category leading warm down jackets, technical fleeces, and durable legwear – Montane’s layering systems are designed to shelter you in the toughest conditions. They’re built for more.
Montane has been engineered with the idea that adventures evolve in the outdoors, and with that, the brand understands the importance of constructing items that are designed to be adaptable both physically, aesthetically, and responsibly. In 2023, Montane developed its ‘Further. Forever: Our Responsibility’ platform to support increased transparency, continue to lower its environmental impact, and help customers to make responsible, educated choices when purchasing outdoor clothing & equipment.
About bluesign®
Established in 2000, bluesign® assesses facilities for a number of factors, including chemical management competency, waste, and recycle stream proficiency, and applies to all aspects: the chemicals and processes used, as well as the materials and products themselves, and helps to ensure harmful substances are removed and replaced with better alternatives. bluesign® works to trace and verify a material’s path through the manufacturing process, including from chemicals, fibres, and dyes, all the way to the final product and those that craft them.
Media Contact
Charlotte Eldredge
C: (540) 454-7601