All Posts by Angie.
Ombraz Announces Milestone Retail Expansion and Key Hire for 2025
Bellevue, WA – December 16, 2024 /OUTDOOR SPORTSWIRE/ – Ombraz, the award-winning vanguard behind armless sunglasses, has achieved a remarkable milestone in retail growth, expanding from just four retail partners in 2023 to an impressive 75…
Striker® and Coors Light Team Up for Limited Edition Ice Fishing Suit
December 5, 2024 – Hudson, WI /OUTDOOR SPORTSWIRE/ – Striker, a trusted leader in premium ice fishing apparel, proudly announces the launch of the Limited Edition Coors Light Suit, a collaboration with Coors that blends…
The Rock Fight Podcast Welcomes Industry Veteran Eoin Comerford as Regular Commentator
San Diego, CA – December 5, 2024/OUTDOOR SPORTSWIRE/ —The Rock Fight Podcast is excited to announce that Eoin Comerford, a seasoned leader and innovator in the outdoor industry, will join the show as a regular…
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SkyhoundMedia and Great Lakes Fishery Commission Unveil “THE FISH THIEF: A Great Lakes Mystery”
December 4, 2024—Ann Arbor, MI /OUTDOOR SPORTSWIRE/ —SkyhoundMedia, a celebrated production company specializing in exploring nature’s impact on society worldwide, and the Great Lakes Fishery Commission are proud to unveil “THE FISH THIEF: A Great…
Celebrating 15 Years of Striker: A Legacy of Safety and Innovation
November 26, 2024 – Hudson, WI -/OUTDOOR SPORTSWIRE/ – Striker, a brand renowned for industry-leading fishing apparel, proudly celebrates 15 years of providing anglers with the most trusted fishing apparel on the market. Since the development…
Fuel Goods and The Runner/RiderBox Unveil Highly Anticipated Limited-Edition Holiday Boxes
Asheville, NC /OUTDOOR SPORTSWIRE/ — Fuel Goods, in collaboration with The RunnerBox and RiderBox, is excited to announce the release of their highly anticipated Limited-Edition Holiday Boxes. These annual favorites have sold out every year since their…
Fuel Goods and Team RunRun Join Forces to Support Athletes’ Goals with Personalized Coaching and Nutrition Solutions
Asheville, NC /OUTDOOR SPORTSWIRE/ – Fuel Goods, the Asheville, NC-based online marketplace that makes sports nutrition approachable for all people, and Team RunRun, the leading online platform connecting athletes with expert coaches, proudly announce a strategic…
KUIU Introduces New PRO HD Flex Zip Wader
November 13, 2024 – Dixon, CA /OUTDOOR SPORTSWIRE/ – KUIU, a leader in high-performance hunting gear, proudly announces the release of the PRO HD Flex Zip Wader, built to withstand the most extreme waterfowl hunting…
Dirt Squad Lowers Barriers to Gravel Riding—Invites New Members for 2025
November 13, 2024 /OUTDOOR SPORTSWIRE/ – Dirt Squad, an inclusive gravel cycling team, is on a mission to expand access to the world of off-road riding, inviting new members to join for the 2025 season. Focused…
FeatherSnap Smart Bird Feeder Selected As One of Oprah’s Favortite Things 2024
November 1, 2024 /OUTDOOR SPORTSWIRE/ – FeatherSnap announced today that the Wi-Fi Smart Bird Feeder is included in 2024 Oprah’s Favorite Things holiday gifts list featured on OprahDaily.com and in Oprah Daily’s special print 2024 Holiday Edition, on…
BRANWYN Releases Its Seasonal Limited Edition SWAG Collection: Sustainable Wool Athleisure Gear
Bend, OR – October 15, 2024 /OUTDOOR SPORTSWIRE/– BRANWYN, the leader in performance innerwear created by and for active women, proudly debuts its highly anticipated Limited Edition SWAG (Sustainable Wool Athleisure Gear) Collection. This inclusive line caters to…
FeatherSnap Announces Expansion into Brick-and-Mortar Retail
Decorah, IA /OUTDOOR SPORTSWIRE/ – FeatherSnap, a brand created to revolutionize birdwatching, proudly announces its expansion into brick-and-mortar retailers nationwide. Beginning this month, FeatherSnap’s state-of-the-art Wi-Fi enabled smart bird feeders will be available at several…
Striker Brands Expands Open Water Fishing Apparel Lineup
Hudson, WI /OUTDOOR SPORTSWIRE/ – Striker Brands, a leading name in innovative fishing gear, is proud to introduce the Tournament Pant and Barricade Hoody. These new additions are designed to provide anglers with unmatched comfort…
Fuel Goods and Pressio Team Up to Support Western North Carolina Businesses Impacted by Hurricane Helene
Asheville, NC /OUTDOOR SPORTSWIRE– Fuel Goods, the inclusive leader in making sports nutrition accessible and approachable for all people and sustainable performance apparel maker Pressio, proudly announce the 828 Endurance Community, a collective relief effort…
National Land Realty Taps Darby Communications as PR Agency of Record
Greenville, SC – Oct 7, 2024 /OUTDOOR SPORTSWIRE/ – National Land Realty (NLR), a leading full-service real estate brokerage specializing in land sales, proudly announces Darby Communications as its PR Agency of Record. By utilizing…
KUIU Introduces New Super Down Haven Line
October 2, 2024/ OUTDOOR SPORTSWIRE/ Dixon, CA — KUIU, the leading manufacturer of high-performance hunting apparel and gear, proudly introduces the Super Down Haven Jacket and Bib. Traditionally down has not been a viable option…
KUIU Introduces New Waypoint Roller Bags
September 25, 2024 — Dixon, CA /OUTDOOR SPORTSWIRE/ – KUIU, the leading manufacturer of high-performance hunting apparel and gear, is excited to announce the release of a new luggage collection. Designed for hunters and adventurers who…
Fuel Goods and Human Powered Health Partner to Revolutionize Sports Nutrition with Personalized, Direct-to-Athlete Solutions
September 25, 2024 – Asheville, NC/OUTDOOR SPORTSWIRE/ – Fuel Goods, the inclusive leader in making sports nutrition accessible and approachable for all people, and Human Powered Health (HPH), the premier human performance testing company, proudly announce…
SylvanSport Manufacturing to Expand at Sylvan Valley Industrial Center
Brevard, NC – September 18, 2024/OUTDOOR SPORTSWIRE/ – SylvanSport, the Brevard, NC-based innovator and manufacturer of adventure travel trailers, pop-up campers, rooftop tents, and outdoor gear, recently celebrated the groundbreaking of the Sylvan Valley Industrial Center…
SylvanSport and Field & Sports Announce Partnership to Expand Visibility Across US
Brevard, N.C., September, 2024/OUTDOOR SPORTSWIRE/ – SylvanSport, the Brevard, NC-based innovator and manufacturer of adventure travel trailers, pop-up campers, rooftop tents, and outdoor gear, announces its partnership with Field & Sports LLC to grow customer touchpoints…
Striker Unveils Shield Float Vest for Wide Variety of Fishing Applications
Hudson, WI /OUTDOOR SPORTSWIRE/ – Striker Brands, the renowned manufacturer of industry-leading fishing apparel, proudly announces the addition of the new Shield Float Vest. This versatile and lightweight piece can be worn as an outer layer…
Striker Brands Partners With Darby Communications for Public Relations Services
September 9, 2024 – Hudson, WI /OUTDOOR SPORTSWIRE/ – Striker Brands, producers of industry-leading fishing apparel, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and marketing agency specializing in the outdoors, active lifestyle,…
The Travel Yogi Appoints Darby Communications as Communications Agency of Record
Long Beach, CA – September, 2024 /OUTDOOR SPORTSWIRE/ – The Travel Yogi, the first company to blend yoga and wellness with first class adventure travel, proudly announces its partnership with Darby Communications, a PR and digital…
SylvanSport Expands 2024 Event Presence to Showcase Innovations and Build Partnerships
Brevard, N.C., August 29, 2024/OUTDOOR SPORTSWIRE/ – SylvanSport, the Brevard-based innovator and manufacturer of adventure travel trailers, pop-up campers, rooftop tents, and outdoor gear, announces an expanded list of events to engage with the brand. SylvanSport…
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KUIU Introduces New Kodiak 2000 Cooler Backpack
Aug. 26, 2024 — Dixon, CA /OUTDOOR SPORTSWIRE/ –KUIU, the leading manufacturer of high-performance hunting apparel and gear, proudly introduces the Kodiak 2000 Cooler Backpack. Purpose-built to eliminate the need for multiple bags, this backpack…
Around the Crown 10K Together with Truist Announces Race Events and Expos for Labor Day Weekend
Charlotte, NC — August 26, 2024 /OUTDOOR SPORTSWIRE/ – Celebrating its sixth year, Around the Crown 10K Together with Truist (ATC10K), North Carolina’s largest 10K running race, takes place on September 1, 2024, crowning a…
Around the Crown 10K Together with Truist Announced as 100MilesofSummer Grand Finale
Charlotte, NC /OUTDOOR SPORTSWIRE/ – Around the Crown 10K Together with Truist, a Charlotte, NC running race with year-round activities focused on building community, celebrating diversity, and implementing sustainability in every facet of its event productions,…
BRANWYN Ranks 109th Among Inc. 5000’s Fastest-Growing Brands
Bend, OR – August 13, 2024 /OUTDOOR SPORTSWIRE/ – BRANWYN, the women’s seamless Merino Performance Innerwear brand, is thrilled to announce its inclusion in the 2024 Inc. 5000 list. This annual list celebrates the fastest-growing…
Ombraz Armless Sunglasses Earns Spot on 2024 Inc. 5000 for Stellar Growth and Innovation
Bellevue, WA – August 13, 2024 /OUTDOOR SPORTSWIRE/ – This week, Inc. revealed that the armless sunglasses vanguard Ombraz has been named to its annual Inc. 5000 list, the most prestigious ranking of the fastest-growing private…
Sports Nutrition Intimidation No More: Creators of RunnerBox and RiderBox Launch Sports Nutrition Marketplace
August 6, 2024 — Asheville, NC /OUTDOOR SPORTSWIRE/ – Fuel Goods proudly announces its debut as a sports nutrition marketplace brand for athletes of all levels. Created to change the momentum in the current sports…
SylvanSport Celebrates 20 Years of Innovating Camping Experiences with Micro Adventure Series
Brevard, NC – July 20, 2024 /OUTDOOR SPORTSWIRE/ – SylvanSport, the Brevard, NC-based innovator and manufacturer of renowned adventure travel trailers, pop-up campers, rooftop tents, and outdoor gear, celebrates its 20th anniversary with the launch of…
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Tactacam Introduces Reveal X 3.0 and Reveal Pro 3.0
Kade Gewanter Darby Communications Kadegewanter@darbycommunications.com 828-254-0914 o / 413-834-1746 July 1st, 2024 – Decorah, IA – OUTDOOR SPORTSWIRE – Tactacam, the industry-leading manufacturer of cellular cameras designed to help hunters elevate their experience, is excited…
KUIU Introduces New HD Mud Boot
June 18, 2024 — Dixon, CA /OUTDOOR SPORTSWIRE/ – KUIU, the leading manufacturer of high-performance hunting apparel and gear, proudly introduces the HD Mud Boot, purpose-built for hunting big game and waterfowl in cold, muddy, and…
Skratch Labs Bolsters International Presence with European Headquarters and Distribution Facility
June 18, 2024 — Boulder, CO /OUTDOOR SPORTSWIRE/ – Skratch Labs, the Boulder, CO-based leader in performance nutrition, expands its distribution network to Europe. The new distribution capabilities enable Skratch Labs Europe to serve endurance…
FeatherSnap Introduces the Scout Smart Bird Feeder
Decorah, IA – June 12, 2024 /OUTDOOR SPORTSWIRE/ – FeatherSnap, a brand created to revolutionize birdwatching, proudly introduces the new Scout smart bird feeder, a Wi-Fi enabled feeder that brings the wonder of nature to your…
Jetboil® Embarks on Adventure with Bound For Nowhere Partnership
June 11, 2024 — Racine, WI /OUTDOOR SPORTSWIRE/ – Jetboil®, the #1 choice of backpackers, campers, and adventurers*, proudly unveils its collaboration with the renowned adventurers behind Bound For Nowhere, MAK and Owen. This first-of-its-kind…
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Rock Fight – The Bold New Voice in Outdoor Media Debuts at Summer Outdoor Retailer
San Diego, CA – June 10, 2024 /OUTDOOR SPORTSWIRE/ – Rock Fight, an unapologetically honest and fiercely entertaining outdoor industry podcast is set to make its live debut at the 2024 Summer Outdoor Retailer show…
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FeatherSnap Selects Darby Communications as PR Agency of Record
Caledonia, MN – May 15, 2024 /OUTDOOR SPORTSWIRE/ – FeatherSnap, a brand dedicated to revolutionizing the world of birdwatching through Wi-Fi-enabled smart bird feeders, proudly announces its partnership with Darby Communications, a PR and digital…
KUIU’s Latest Conservation Direct Initiative Leads On-the-Ground Conservation
May 9, 2024 — Dixon, CA /OUTDOOR SPORTSWIRE/ – KUIU, the leading manufacturer of high-performance hunting apparel and gear, proudly announces its ninth Conservation Direct translocation initiative. In collaboration with the Nevada Department of Wildlife…
Student-Athletes’ Data-Driven Nutrition Box from Fuel Goods Sold Out in 15 Minutes
Asheville, NC/OUTDOOR SPORTSWIRE/ –Fuel Goods, the Asheville, NC-based online marketplace that makes sports nutrition approachable for all people, is proud of its continued expansion and reach into diverse demographics through its partnership with MarketPryce, a…
Ombraz Invites Armless Sunglass Enthusiasts to Take a Walk with the New Cammina
Bellevue, WA – May 8, 2024 /OUTDOOR SPORTSWIRE/ – Ombraz, the armless sunglass vanguard, is excited to introduce the latest addition to its award-winning collection of styles— the Cammina. Fully made in Italy, this contemporary frame…
Around the Crown 10K Announces Multi-Year Partnership with Truist
Charlotte, NC /OUTDOOR SPORTSWIRE/ – Around the Crown 10K Together with Truist (ATC10K), Charlotte’s premiere 10K road running race dedicated to moving Charlotte forward and North Carolina’s largest 10K road race, announces its pivotal multi-year…
Mountain Khakis Expands Retail Footprint with Grand Opening of Traverse Mountain Outlet Store
April 24, 2024 — Charlotte, NC /OUTDOOR SPORTSWIRE/ – Mountain Khakis, premium men’s apparel outfitter, is proud to announce the grand opening of its newest storefront at the Traverse Mountain Outlets in Lehi, Utah. Customers…
Mountain Khakis Appoints Adventure Marketing Group as New Sales Agency
April 22, 2024 – Charlotte, NC /OUTDOOR SPORTSWIRE/ – Mountain Khakis, a leading outdoor lifestyle brand, is pleased to announce Adventure Marketing Group (AMG) as its new sales representative group for the Southeastern region of…
Skratch Labs Named 2024 Nutrition Sponsor of Iconic Leadville Race Series
April, 2024—Boulder, CO/OUTDOOR SPORTSWIRE/ – Skratch Labs, a Boulder, CO-based performance nutrition innovator that helps athletes be better, is thrilled to announce it is the nutrition sponsor of Life Time’s Leadville Race Series. This collaboration is…
BRANWYN Performance Innerwear Debuts the Essential Racerback Bra
Bend, OR – April 16, 2024 /OUTDOOR SPORTSWIRE/ – BRANWYN Performance Innerwear, the only ethical, sustainable, and next-to-body Performance Innerwear made by and for active women, proudly unveils the Essential Racerback Bra, engineered with a…
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Appalachian Gear Company Introduces AlpaLite Performance Apparel
Kings Mountain, NC – April 4, 2024 /OUTDOOR SPORTSWIRE/ – Appalachian Gear Company, the brand that pioneered 100% alpaca fiber performance fleece for the outdoors, is proud to announce its latest innovation, a revolutionary new…
Spring Edition of Runner and RiderBox Available Exclusively at Fuel Goods
April 1, 2024—Asheville, NC /OUTDOOR SPORTSWIRE/ –Fuel Goods, the Asheville, NC-based online marketplace that makes sports nutrition approachable for all people, proudly announces its exclusive release of the Spring Edition Runner and RiderBox. Featuring several…
BRANWYN Performance Innerwear Certified BPA and PFAS-Free
Bend, OR – March, 27, 2024– BRANWYN Performance Innerwear, the only ethical, sustainable, and next-to-body Performance Innerwear made by and for active women, proudly announces a significant milestone with an official 3rd party audit of…
Mountain Khakis Unveils Spring 2024 Collection
March 26, 2024 — Charlotte, NC /OUTDOOR SPORTSWIRE/ – Mountain Khakis, premium men’s apparel outfitter, embraces the call of adventure with a new collection for Spring ‘24. Designed to seamlessly blend style and functionality, Mountain Khakis’…
Hydration For Every Athlete, Every Day: Skratch Labs Launches New Everyday Drink Mix
March 26, 2024 – Boulder, CO /OUTDOOR SPORTSWIRE/ – Skratch Labs, an innovator in performance nutrition, launches its first unsweetened, sugar-free, and low-calorie Hydration Everyday Drink Mix, formulated with electrolytes and a squeeze of real fruit.…
Old Town® Introduces Limited Edition Colorway for Summertime Adventure
Old Town, ME – March 22, 2024 /OUTDOOR SPORTSWIRE/ – Old Town®, built on a legacy of quality and innovation, is thrilled to release the limited edition Old Glory colorway. Declare your independence from boring…
Shimano North America Fishing Appoints Jason Livermore as Senior Vice President
March 20, 2024 – Charleston, SC /OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, a global leader in the fishing tackle industry, is proud to announce the appointment of Jason Livermore as its new Senior Vice…
Fuel Goods and Darby Communications Customize the Perfect PR Menu for Success
March 19, 2024 – Asheville, NC /OUTDOOR SPORTSWIRE/ – Fuel Goods, the Asheville, NC-based online marketplace that makes sports nutrition approachable for all people, body types, and speeds, proudly announces its partnership with Darby Communications,…
KUIU Joins Forces with Darby Communications for PR and Media Relations
March 11, 2024 — Dixon, CA /OUTDOOR SPORTSWIRE/ – KUIU, the leading manufacturer of high-performance hunting apparel and gear, proudly announces its partnership with Darby Communications, a PR and digital marketing agency specializing in the outdoor,…
GO Off-Road with SylvanSport’s Rugged New Camping Trailer, Redefining 4×4 Adventures
Brevard, NC – February 29, 2024 /OUTDOOR SPORTSWIRE/ – SylvanSport, the Brevard, NC-based innovator and manufacturer of renowned adventure travel trailers, pop-up campers, rooftop tents, and outdoor gear, announces the launch of its first off-road camping…
Ultimate Direction Announces its 2024 Athlete Team Roster
BOULDER /OUTDOOR SPORTSWIRE/ – Ultimate Direction, the leader in innovative hydration solutions products for self-propelled athletes of all disciplines, is pleased to announce its 2024 athlete team roster. Celebrating the unique pursuits and interests in the…
Jetboil® Sparks Strategic Partnership with Darby Communications
February 20, 2024 — Racine, WI /OUTDOOR SPORTSWIRE/ – Jetboil®, the world’s leading innovator of outdoor cooking systems, proudly announces its partnership with Darby Communications, a PR and digital marketing agency specializing in the outdoor, active lifestyle,…
Ignik Announces Expansion of Refillable Fuel, Introduces New Compact Growler Option
Bainbridge Island, WA – February 12, 2024 /OUTDOOR SPORTSWIRE/ – Ignik, a Seattle-based brand known for its innovative and solution-based outdoor heating products, proudly announces the continued growth of its first-to-market Refillable Fuel line with the…
Skratch Labs and Darby Communications Mix Up The Perfect PR Partnership
January, 2024 – Boulder, CO /OUTDOOR SPORTSWIRE/ – Skratch Labs, a Boulder, CO-based performance nutrition innovator that helps athletes and active people be better, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and…
Watershed Drybags Launches New Material Innovation and Colors
Asheville, NC /OUTDOOR SPORTSWIRE/ – Watershed Drybags, the Asheville, NC-based manufacturer of airtight, fully submersible, and waterproof drybags for all outdoor pursuits, unveiled a new material technology today that’s available on all of its recreational…
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Tactacam Teams Up With Darby Communications for Public Relations Services
December 18, 2023 – Caledonia, MN – Tactacam, the industry-leading manufacturer of cellular cameras designed to help hunters elevate their experience, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and marketing agency…
SylvanSport Introduces VAST Travel Trailer
Brevard, NC – December, 2023 /OUTDOOR SPORTSWIRE/ – SylvanSport, the Brevard, NC-based innovator and manufacturer of renowned adventure travel trailers, pop-up campers, rooftop tents, and outdoor gear, proudly announces the launch of its award-winning VAST travel trailer.…
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America Outdoors Announces 2023 Award Recipients
December 11, 2023 – Knoxville, TN /OUTDOOR SPORTSWIRE/ – America Outdoors, the nation’s one-stop resource for outdoor recreation providers, is proud to announce the 2023 winners of the George and Pamela Wendt Industry Achievement Award and…
LifeSaver Deploys Over One Million Liters of Clean Water Worldwide in 2022 and 2023
December 4, 2023 – Colchester, UK /OUTDOOR SPORTSWIRE/ – In the wake of unprecedented conflict and natural disasters over the last eighteen months, LifeSaver®, the UK-based manufacturer of revolutionary water purification systems, has deployed more than…
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America Outdoors Set to Release 2022 River Use Data
December 4, 2023 – Knoxville, TN /OUTDOOR SPORTSWIRE/ – America Outdoors, the nation’s one-stop resource for outdoor recreation providers and industry leaders in public policy, is proud to be the only organization to report on U.S.…
Mountain Khakis Boosts Support for Retail Partners
November 20, 2023 Charlotte, NC /OUTDOOR SPORTSWIRE/ – Mountain Khakis, a premium men’s apparel outfitter, is doubling down on its commitment to retailers. From now through the end of 2023, the legacy brand will run…
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America Outdoors Conference and Outfitter Expo to highlight Diversity and Inclusion Initiatives
November 16, 2023 – Knoxville, TN /OUTDOOR SPORTSWIRE/ – America Outdoors, the nation’s one-stop resource for outdoor recreation providers and industry leaders in public policy, is proud to highlight diversity and inclusion initiatives at the 2023…
Soaring to New Heights: Olympic Skier Katia Griffiths Teams up with Thermowave
November 14, 2023 — Kaunas, Lithuania /OUTDOOR SPORTSWIRE/ – Thermowave, manufacturer of premium merino wool performance apparel, is elated to welcome Olympian Katia Griffiths to its ambassador team. Griffiths, a freestyle skiing trailblazer, is best known for…
Ombraz Launches Built With Purpose
Bellevue, WA – November 9/OUTDOOR SPORTSWIRE/ – Ombraz Sunglasses, the armless sunglass vanguard, is coming out swinging with their biggest campaign ever. On November 9th, Ombraz will be hosting an exclusive multi-brand cross-pollination event with 28 purpose-built…
RiverLink Partners with Darby Communications and Land of Sky to Amplify Stormwater Education
November 6, 2023, ASHEVILLE, NC /OUTDOOR SPORTSWIRE/ – RiverLink, the Asheville-based non-profit dedicated to promoting the environmental and economic vitality of the French Broad River and its watershed, is pleased to announce a strategic partnership…
Ignik Scores Recognition in TIME’s Best Inventions of 2023
Bainbridge Island, WA – October 25, 2023 /OUTDOOR SPORTSWIRE/ – Ignik, a leading innovator in outdoor heating products, proudly announces its newest release, Flipside Heated Bed Cover, was selected as a special mention in TIME’s Best…
A Legacy Earned: Mountain Khakis Celebrates 20 Years
October 23, 2023 — Charlotte, NC /OUTDOOR SPORTSWIRE/ – Mountain Khakis is celebrating 20 years of authentic outfitting. For two decades, outdoorsmen have depended on Mountain Khakis for superior durability and quality craftsmanship, fusing a passion for…
Darby Communications Knits New Partnership with Thermowave
October 17, 2023 — Kaunas, Lithuania /OUTDOOR SPORTSWIRE/ – Thermowave, manufacturer of premium merino wool apparel for outdoor pursuits, proudly announces its expansion into the United States market and partnership with North Carolina-based Darby Communications, a PR…
Outdoor Apparel Pioneer Mountain Khakis Enlists Darby Communications as Media Relations Partner
October 10th, 2023 — Charlotte, NC/OUTDOOR SPORTSWIRE/ – Premium outdoor apparel outfitter Mountain Khakis proudly announces its partnership with fellow North Carolina-based business Darby Communications, a PR and digital marketing agency specializing in the outdoor, active lifestyle,…
2023 America Outdoors Conference Organizers Announce Film Festival & Opportunity to Renew Wilderness First Responder Certification Onsite
September 27, 2023 – Knoxville, TN /OUTDOOR SPORTSWIRE/ – America Outdoors, the nation’s one-stop resource for outdoor recreation providers and the industry leaders in public policy, is pleased to announce its first ever mini film festival…
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Keynote Speaker Lineup set for the 2023 America Outdoors Conference
September 13, 2023 – Knoxville, TN /OUTDOOR SPORTSWIRE/ – America Outdoors, the national membership-led association committed to helping America’s outfitting businesses, announces its lineup of keynote speakers for the upcoming 2023 America Outdoors Conference. Taking place…
Camping Meals Brand Expands Homemade Options to Satisfy More Palettes
September 8, 2023 — Pittsburgh, PA /OUTDOOR SPORTSWIRE/ – Tippins Foods, a Pittsburgh-based brand dedicated to crafting the next generation of camping meals, debuts its newest freeze-dried menu offerings, which include an Indian-inspired meal and single-serving…
Ignik Amps Up Its Battery Powered Heat with Two New Products
Bainbridge Island, WA – September 6, 2023 /OUTDOOR SPORTSWIRE/ – Ignik, the leading innovator in adventure-ready outdoor heating products, takes its Battery Powered Heat lineup to the next level with the new Topside Heated Blanket and Flipside…
360 Adventure Collective’s Winter 2023-2024 Show Schedule Announced
Asheville, NC — August 31, 2023 /OUTDOOR SPORTSWIRE/ – For over 40 years, 360 Adventure Collective (360 AC) has been fostering connections to grow the outdoor industry through engaging regional events for sales reps and retailers. This…
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Registration Opens for the 2023 America Outdoors Conference
August 30, 2023 – Knoxville, TN /OUTDOOR SPORTSWIRE/ – Registration is open for the 2023 America Outdoors Conference and Outfitter Expo, taking place in Phoenix, Arizona December 5-8. The America Outdoors Conference is designed for owners…
Ignik Collaborates with Artist Jessa Gilbert, Unveils The MTN Collection
Bainbridge Island, WA – August 23, 2023 /OUTDOOR SPORTSWIRE/ – Ignik, the outdoor heating brand on a mission to help people stay comfortable outside longer, is proud to debut the MTN Collection in collaboration with artist…
Around the Crown 10K and Summit Coffee Join Forces to Build A More Inclusive Community
Charlotte, NC — August 18, 2023 /OUTDOOR SPORTSWIRE/ – Around the Crown 10K Together with Truist (ATC10K), North Carolina’s largest 10K running race, announces its multiyear partnership with NC-based Summit Coffee. Both brands prioritize inclusivity, sustainability, creating…
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America Outdoors Announces New Award for 2023 Conference
August 17, 2023/ Knoxville, TN/OUTDOOR SPORTSWIRE/ – America Outdoors, the nation’s one-stop resource for outdoor recreation providers and the industry leaders in public policy, is proud to announce a new award category that will be presented during…
Taste-test Approved: Darby Communications and Tippins Foods Announce Partnership
August, 2023/ Pittsburgh, PA/OUTDOOR SPORTSWIRE/ – Tippins Foods, a Pittsburgh-based brand dedicated to crafting the next generation of camping meals, proudly announces its partnership with Asheville-based Darby Communications, a PR and digital marketing agency specializing in the…
SylvanSport Named A 2023 Fastest Growing Company by Inc. 5000
Brevard, NC /OUTDOOR SPORTSWIRE/ – Inc. revealed this week that Brevard, NC-based SylvanSport has been named to its annual Inc. 5000 list, the most prestigious ranking of the fastest-growing private companies in America. The list represents…
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America Outdoors Teams Up with Darby Communications for Public Relations
August 9, 2023 – Knoxville, TN/OUTDOOR SPORTSWIRE/ – America Outdoors, the only national membership-led association uniquely committed to helping America’s outfitting businesses, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and marketing agency specializing…
Shimano Raises the Bar with Talica 12IIA and 16IIA
Charleston, SC/OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, the iconic brand known for its innovative fishing tackle solutions, is thrilled to announce the upcoming release of its highly anticipated Talica 12IIA and 16IIA saltwater lever drag reels,…
Shimano Launches Mastiff FC for Long Casts and Big Bites
Charleston, SC/OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, the leading innovator in fishing tackle technology, is thrilled to announce the official release of its highly anticipated Mastiff fluorocarbon line. Designed to meet the demands of bass anglers…
G. Loomis Sets New Standard with GLX WALLEYE Line of Rods
Woodland, WA/OUTDOOR SPORTSWIRE/ – G. Loomis, renowned for its commitment to innovation and excellence in fishing tackle, proudly unveils the latest addition to the legendary GLX series, the G. Loomis GLX WALLEYE. The new series will be…
Shimano Makes Ripples with the Stradic FM
Charleston, SC/OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, known for its innovation and commitment to anglers worldwide, is thrilled to announce the release of the Stradic FM reel. This new addition to the renowned Stradic line of…
Outdoor Eats TV Series Premieres July 20, 2023
July 11, 2023 — Seattle, WA /OUTDOOR SPORTSWIRE/ – Outdoor Eats, an outdoor adventure cooking resource and community founded by Chef Corso, proudly debuts a new TV series produced by award-winning production company Heliconia. The first…
Shimano Launches the Curado 200 M for Big Casts and Big Fish
Charleston, SC/OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, a name synonymous with excellence in the angling world, is thrilled to announce the newest technically refined addition to the acclaimed Curado line of low-profile baitcasting reels. The Curado…
G. Loomis Introduces the NRX+ INSHORE for Ultimate Saltwater Pursuits
Woodland, WA /OUTDOOR SPORTSWIRE/ – G. Loomis, the renowned manufacturer of world-class conventional and fly fishing rods, is set to heighten angler experience at the upcoming ICAST trade show with the highly anticipated release of the NRX+ INSHORE…
Ignik Announces Partnership with National Forest Foundation
Bainbridge Island, WA – July 10, 2023 /OUTDOOR SPORTSWIRE/ – Ignik, a Seattle-based brand that produces high-quality, environmentally thoughtful heating products, is proud to announce its partnership with the National Forest Foundation (NFF), a congressionally chartered…
Ignik Expands FireCan Line, Introduces FireCan Elite
Bainbridge Island, WA – July 6, 2023/OUTDOOR SPORTSWIRE/ – Since 2019, award-winning outdoor heating brand Ignik has consistently introduced innovative products focused on better outdoor heating solutions that are safer and produce less waste. The brand…
Astral’s 14th Limited Edition PFD Inspired by Pro Kayaker Nouria Newman
June 28, 2023– Asheville, NC /OUTDOOR SPORTSWIRE/ – Astral is proud to introduce a limited edition GreenJacket Rescue PFD in collaboration with world-renowned athlete and Astral Archetype Nouria Newman. Dubbed the ‘Wild Things’ GreenJacket LE, the…
The Evolution of Travel Security: Knog Introduces Scout Travel Smart Luggage Tag, Finder & Alarm
June 27, 2023 – Melbourne, Australia/OUTDOOR SPORTSWIRE/ – Since 2002, award-winning cycling and outdoor accessory brand Knog has consistently designed products that defy convention. Continuing its legacy of aesthetically daring and innovative designs, Knog is delighted…
Skratch Labs Introduces Crispy Rice Cake Variety Pack Featuring Tasty New Flavor: Salted Maple + Mallow
6/27/2023 | Boulder, CO /OUTDOOR SPORTSWIRE/ – Skratch Labs, a leading provider of innovative sports nutrition products, is thrilled to announce the release of the Crispy Rice Cake Sport Fuel Variety Packs, now complete with…
Ultimate Direction Athletes Lead Team USA at World Championships Vertical Race
BOULDER /OUTDOOR SPORTSWIRE/ – Grayson Murphy and Joseph Gray, long-standing members of the Ultimate Direction athlete team, earned Team USA spots in May and raced at the 2023 World Mountain and Trail Running Championships’ Vertical event…
SylvanSport Expands its Team to Support Growth
Brevard, NC – June, 2023 /OUTDOOR SPORTSWIRE/ – SylvanSport, the Brevard, NC-based innovator and manufacturer of renowned travel trailers, pop-up campers, rooftop tents and outdoor gear, is proud to announce multiple additions to its staff this spring.…
Let Me Run Names New Executive Director
Charlotte, NC – May 25, 2023 /OUTDOOR SPORTSWIRE/ – Let Me Run has named Richard Sexton as its new executive director, effective immediately. Sexton replaces Emily Battle, who has helmed the nonprofit physical and emotional wellness…
Watershed Drybags and Darby Communications Partner to Make a Splash
Asheville, NC /OUTDOOR SPORTSWIRE/ – Watershed Drybags, an Asheville, NC-based manufacturer of airtight, fully submersible, and waterproof drybags for all outdoor pursuits, proudly announces its partnership with Asheville-based Darby Communications, a PR and marketing agency…
Ignik Grows Product Line With Launch of 20 Pound Propane Tank Accessories
Bainbridge Island, WA – April 24, 2023 /OUTDOOR SPORTSWIRE/ – Ignik, a Bainbridge Island-based brand committed to helping people get outside earlier and remain outside longer, announces an expansion to its product line with new offerings…
Ombraz Sunglasses Plants 1 Million Trees
April 19, 2023 – Bellevue, WA /OUTDOOR SPORTSWIRE/ – This Earth Day, Ombraz Sunglasses, the Armless Sunglass vanguard, will pass a major milestone. In its mission to deliver a net positive impact for the planet, Ombraz,…
SylvanSport’s GO Returns to the RV/MH Hall of Fame as the Museum’s Youngest Camper
Brevard, NC – April, 2023 /OUTDOOR SPORTSWIRE/ – SylvanSport, the Brevard, NC-based innovator and manufacturer of pop-up campers, rooftop tents, renowned travel trailers, and outdoor gear with a mission to make outdoor adventure accessible, is proud to…
Blue Ridge Chair Works Passes the Torch to New Craftsman
ASHEVILLE, NC, April 3, 2023 /OUTDOOR SPORTSWIRE/ – Blue Ridge Chair Works, a renowned outdoor furniture manufacturer, has announced Colin Buxton as the new craftsman to lead the team and introduce a brand refresh that embodies its…
Jeff Gustafson Wins the 53rd Annual Bassmaster Classic
March 27, 2023 – Charleston, SC – Jeff Gustafson wins the 53rd annual Bassmaster Classic Championship in Knoxville, Tennessee. After three days of intense competition and varying conditions, Shimano team member Gustafson emerged victorious, catching…
Old Town® Celebrates 125th Anniversary with Limited Edition Release
Old Town, ME – March 24, 2023 /OUTDOOR SPORTSWIRE/ – Old Town®, the nation’s longest-running watercraft manufacturer, is thrilled to release the limited edition Gray Ghost colorway, celebrating 125 years of pioneering design. The Gray Ghost…
G. Loomis Expands Selection of Technique-Specific Fly Rods
March 22, 2023 – Charleston, SC /OUTDOOR SPORTSWIRE/ – G. Loomis, the renowned manufacturer of world-class fly fishing rods, is excited to announce the brand new IMX-PRO V2 series. Proudly handcrafted in Woodland, Washington, this distinguished…
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Shimano Launches New Rods to Conquer the Bluewater and Surf
March 21, 2023 – Charleston, SC /OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, a renowned global leader in the fishing industry, is proud to announce the introduction of three new series of rods geared towards the saltwater…
Shimano Utilizes Patented Technologies in New Additions to Freshwater Lure Lineup
March 20, 2023 – Charleston, SC /OUTDOOR SPORTSWIRE/ – Shimano, a longtime manufacturer of industry-leading fishing tackle, is proud to announce expansions to its extensive lineup of freshwater hard baits. These product offerings are geared towards freshwater…
Shimano Introduces New Rod Options for the Muskie Angler
March 20, 2023 – Charleston, SC /OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, a legendary innovator in the fishing tackle industry, is proud to announce new rod options for the dedicated freshwater angler. Shimano left no stone…
Knog Shines in 2023 with New Blinder Integrated Front Lights
March 16, 2023 – Melbourne, Australia /OUTDOOR SPORTSWIRE/ – World-renowned cycling and outdoor accessory brand Knog is thrilled to announce the expansion of its best-selling Blinder Light collection. Combining robust aluminum CNC construction, compact design, optimized…
Outdoor Eats and Darby Communications: A Perfect Recipe for Success
March 6, 2023 — Seattle, WA /OUTDOOR SPORTSWIRE/ – Outdoor Eats, the ultimate camp cooking resource founded by classically trained Chef Corso proudly announces its partnership with Darby Communications, an Asheville-based PR and marketing agency specializing in outdoors,…
Ignik Evolves its Plug-and-Play Propane Firepit Line
Bainbridge Island, WA – March 1, 2023 /OUTDOOR SPORTSWIRE/ – Awarding-winning outdoor heating brand Ignik proudly announces the evolution of its FireCan line with the all-new FireCan Deluxe. With its dual-action fuel output and removable grill,…
G. Loomis Forges All-New Offshore Rod Series for West Coast Anglers
March 1, 2023 / Charleston, SC /OUTDOOR SPORTSWIRE/ – G. Loomis, the renowned manufacturer of performance-driven conventional and fly fishing rods, is proud to announce the IMX-PRO OFFSHORE series. This comprehensive lineup of purpose-built 20 to 80-pound class…
360 Adventure Collective Announces Summer 2023 Show Schedule
Asheville, NC — February 20, 2022 /OUTDOOR SPORTSWIRE/ – 360 Adventure Collective, the trusted member association that has brought together focused, regional events for sales reps and retailers for over 40 years, is excited to announce its…
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Sierra Designs Announces Reach Out Partners for 2023
February 16, 2023 – Broomfield, CO /OUTDOOR SPORTSWIRE/ – In 2020, award-winning camping equipment manufacturer Sierra Designs launched Reach Out, an interdisciplinary initiative to increase participation and accessibility in outdoor recreation. Since the program’s inception,…
Ignik Expands Reach in Ski Resort Retail With New Partners
Bainbridge Island, WA – February 13, 2023 /OUTDOOR SPORTSWIRE/ – Ignik, a Bainbridge Island-based brand committed to creating better heating products that produce more heat with less waste, is thrilled to announce the expansion of its…
Shimano Expands Lineup and Introduces Two New Series of High-Quality Reels
January 20, 2023 – Charleston, SC /OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, a legendary innovator in the fishing tackle industry, is proud to announce new additions to its deep lineup of quality reels. These…
Shimano North America Fishing Reels in Darby Communications for Public Relations
January 18, 2023 – Charleston, SC /OUTDOOR SPORTSWIRE/ – Shimano North America Fishing, manufacturers of industry-leading fishing tackle systems, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and marketing agency specializing in the outdoors,…
Sierra Designs Moves Up the Mountain with 2023 Releases
January 17th, 2023 – Broomfield, CO /OUTDOOR SPORTSWIRE/ – Award-winning camping equipment manufacturer Sierra Designs proudly announces an expansion of its Pushing the Limits collection with two new product launches: Elemental Quilt and Flex Hike daypack.…
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Darby Communications Announces New Ownership Structure
Asheville, NC – January 10, 2023 /OUTDOOR SPORTSWIRE/ – After celebrating fifteen years in operation and following a record-breaking year in 2022, Darby Communications announces the expansion of agency ownership to include two new business partners.…
Let Me Run Kicks Off with Darby Communications
Charlotte, NC – January 10, 2023 /OUTDOOR SPORTSWIRE/ – Let Me Run, the nonprofit physical and social-emotional wellness program for boys, has retained Asheville, NC-based Darby Communications as its PR and digital marketing agency of record.…
Urban Outdoors Launches App to Help City Trailblazers Get Outside
January 5, 2023 – Washington, DC /OUTDOOR SPORTSWIRE/ –The team behind Urban Outdoors, the premier online resource for city-based outdoor adventures, is thrilled to announce they are launching Outerly, a social networking app for outdoor enthusiasts.…
Industrial Revolution Bolsters Team with New Product Manager
Seattle, WA – December 21, 2022 /OUTDOOR SPORTSWIRE/ – Industrial Revolution, the legacy manufacturer and distributor of innovative outdoor products, is thrilled to announce a key new addition to its Seattle-based team. Scott Youmans will join…
BRANWYN | Performance Innerwear Transitions to ZQ-Certified Wool
Bend, OR – Nov. 7, 2022 /OUTDOOR SPORTSWIRE/ – BRANWYN | Performance Innerwear, the merino wool performance Innerwear brand made by women for women, is thrilled to announce a transition to ZQ-certified wool. Widely considered…
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Astral Launches Season of Giving with a $14K Donation and Gear Giveaway
November 3, 2022 – Asheville, NC /OUTDOOR SPORTSWIRE/ – On a mission to create and share the highest performing outdoor gear in the least toxic, lowest impact way with its community, Astral is ushering in the…
BRANWYN | Performance Innerwear Launches Limited Edition ‘Bra for the Cure’ for Breast Cancer Awareness Month
Bend, OR – October 6, 2022 /OUTDOOR SPORTSWIRE/ – BRANWYN | Performance Innerwear, the groundbreaking sustainable performance Innerwear brand made by women for women, is showing their support for breast cancer awareness with a limited edition…
Ignik Unveils the Next Generation of Battery Powered Heat
Bainbridge Island, WA – September 1, 2022 /OUTDOOR SPORTSWIRE/ – Ignik, the Bainbridge Island brand on a mission to help people stay outside longer, takes its lineup to the next level with the new Backside Heated…
Ignik Announces Partnership with Protect Our Winters
Bainbridge Island, WA – August 8, 2022/OUTDOOR SPORTSWIRE/ – Ignik, a Bainbridge Island-based brand committed to creating more heat with less waste, is proud to announce its partnership with Protect Our Winters (POW), a nonprofit focused…
Astral Celebrates Athletes and Artists with Limited Edition PFD and Philanthropy
August 2, 2022 – Asheville, NC/OUTDOOR SPORTSWIRE/ – Astral celebrates the accomplishments, craftsmanship, and dedication of its athletes and employees with the debut of a limited edition PFD. Whitewater enthusiasts, Nicole Mansfield, Kate Shea, and Ollie Smithers…
The Outdoor Collective Looks to Open Its Second Location in Asheville, NC
Black Mountain, NC – July, 2022 /OUTDOOR SPORTSWIRE/ –The Outdoor Collective, the community-first outdoor retailer based in Black Mountain, North Carolina, is looking to expand to a second location. In keeping with its community-grown roots, the retailer…
Appalachian Gear Company Launches the AG-Tee
Kings Mountain, NC – July 18, 2022/OUTDOOR SPORTSWIRE/ – Appalachian Gear Company, the American-made outdoor apparel and equipment brand that continues to elevate performance gear with the use of alpaca fiber, is thrilled to announce the all-new…
Darby Communications Strengthens Team with Multiple Promotions
Asheville, NC – July 12, 2022/OUTDOOR SPORTSWIRE/ – Darby Communications, a prominent PR and digital marketing agency in the outdoor, mountain lifestyle, and craft food and beverage industries, is thrilled to announce four agency promotions this…
Ultimate Direction Brings It All with New Athlete-Inspired Apparel Collection
BOULDER – July 7, 2022/OUTDOOR SPORTSWIRE/ – To celebrate decades of supporting the world’s best athletes in the running and fastpacking space, Ultimate Direction is launching a second Signature Athlete Apparel Collection this July designed by athletes,…
BRANWYN | Performance Innerwear Introduces New ‘Essential Busty Bra’
Bend, OR – July 6, 2022/OUTDOOR SPORTSWIRE/ –BRANWYN | Performance Innerwear, the groundbreaking sustainable performance Innerwear brand made by women for women, is thrilled to introduce the Essential Busty Bra to its line of Merino wool…
Asheville-Based Darby Communications Appoints New President
Asheville, NC – June 30, 2022 /OUTDOOR SPORTSWIRE/ – Leading PR and digital marketing firm Darby Communications is proud to announce a shift in leadership with the appointment of Angie Robinson as the organization’s new president.…
Ombraz Adds Two New Styles to its Collection of Armless Sunglasses
Bellevue, WA – June 15, 2022/OUTDOOR SPORTSWIRE/ – Ombraz Sunglasses, the armless sunglass vanguard, are back at it again with two new styles: the Teton and the Viale. After two years of dialing in design subtleties to…
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Knog Celebrates its 20th Anniversary with the Light That Started It All
June 8th, 2022 – Melbourne, Australia/OUTDOOR SPORTSWIRE/ – Knog, the relentlessly innovative designer of bike accessories and outdoor lighting products celebrates its 20th anniversary with the launch of an icon reborn: the Frog Bike Light. In…
UCO Doubles Down on Helping People Stay Lit
Seattle, WA – June 7, 2022/OUTDOOR SPORTSWIRE/ – UCO has been a leading brand in lighting and fire starting for outdoor, home, and emergency preparedness needs for over 50 years. Ever since the introduction of the…
Pedco Introduces Next Generation of Best-Selling UltraPod
Seattle, WA – June 6, 2022/OUTDOOR SPORTSWIRE/ – Pedco has been keeping pace with the ever-changing world of optics, electronics, and things to mount them to for over 40 years, delivering an ultralight, compact, and affordable…
UCO Expands ECO Options for a Cleaner, Greener Camp Kitchen
Seattle, WA – June 3, 2022/OUTDOOR SPORTSWIRE/ – UCO, which will celebrate 50 years of making happier campers at this year’s Outdoor Retailer Summer Market, proudly announces a robust expansion of its ECO camp kitchen line.…
Industrial Revolution Announces Sales Force Expansion in Key Territory
Seattle, WA – May 31, 2022/OUTDOOR SPORTSWIRE/ – Industrial Revolution, the Seattle manufacturer and distributor of innovative outdoor products, is pleased to announce another important expansion of its sales team with the addition of the Virginia-based…
Ignik Announces Newest Offering in Gas Growler Product Line
Bainbridge Island, WA – May 31, 2022/OUTDOOR SPORTSWIRE/ – Ignik, a Bainbridge Island-based brand committed to helping people stay outside longer, announces the newest offering in its award-winning Gas Growler product lineup. The Gas Growler-X represents…
360 Adventure Collective Takes Hands-On Approach with Unique 360AC Experiences
Asheville, NC — May 23, 2022/OUTDOOR SPORTSWIRE/ – 360 Adventure Collective, the trusted member association that has brought together focused, regional events for sales reps and retailers for over 40 years, has opened up pre-registration for two…
Ultimate Direction Announces its 2022 Athlete Team Roster
BOULDER – May 17, 2022 /OUTDOOR SPORTSWIRE/ – Ultimate Direction, creator of innovative products that help support self-propelled athletes at all stages of skill find their stride and improve performance, is pleased to announce its…
360 Adventure Collective Leans Into Its Regional Roots at the Southeast Summer Expo
Asheville, NC — May 11, 2022/OUTDOOR SPORTSWIRE/ – 360 Adventure Collective, the trusted member association that has brought together focused, regional events for sales reps and retailers for over 40 years, heads to Greenville, SC, next month…
Astral Debuts High-Performance Water Sandals After Years in the Making
April 20, 2022 /OUTDOOR SPORTSWIRE/ – Asheville, NC – As a raft guide on Section IV of the Chattooga River over 30 years ago, Phillip Curry, founder and CEO of Astral, learned firsthand the demands…
Industrial Revolution Bolsters Leadership Team with New Hires
Seattle, WA – April 18, 2022 /OUTDOOR SPORTSWIRE/ Industrial Revolution, the Seattle manufacturer and distributor of innovative outdoor products, is pleased to announce the addition of Jeffrey King and Chris Teeuwen to its leadership team.…
Just Announced: NC-based blacksmith wins major TV competition
Sylva, NC — March 31, 2022/OUTDOOR SPORTSWIRE/ – Local blacksmith Matthew Shirey, founder of Sylva-based Shira Forge and an award-winning creator of iron knives, axes, and cookware, is thrilled to announce his win in a…
Nantahala-Pisgah Forest Partnership Objects to Forest Service Plan
Asheville, NC – March 28, 2022 /OUTDOOR SPORTSWIRE/ – The Nantahala-Pisgah Forest Partnership, which represents stakeholders from across the full spectrum of public land interests—including recreation, forest products, conservation, wildlife, hunting, and fishing—has filed an Objection…
Knog Amps Up PWR Modular System with PWR Solar 10W Panel
March 21, 2022 – Melbourne, Australia/OUTDOOR SPORTSWIRE/ – Knog, the daring designer of bike accessories and outdoor lighting products is thrilled to announce a new addition to the PWR Modular System, the PWR Solar 10W Panel.…
LifeSaver Launches New Lightweight Water Purifier
Colchester, UK /OUTDOOR SPORTSWIRE/ – LifeSaver®, UK-based manufacturer of elite water purification systems, announces the launch of its latest water purifier, the WayfarerTM. A perfect solution for backpackers, campers, and adventure travelers, the WayfarerTM is…
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Industrial Revolution Taps Perpetual Motion Northwest to Expand Sales Team
Seattle, WA – November 30, 2021 /OUTDOOR SPORTSWIRE/ – Industrial Revolution, the Seattle manufacturer and distributor of essential outdoor accessories, is excited to partner with Perpetual Motion Northwest to expand their sales team in the…
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PAKMULE Hitches Up With Darby Communications
New Braunfels, TX — November 16, 2021/OUTDOOR SPORTSWIRE/ – PAKMULE, the maker of hitch-mount cargo carriers, has retained Asheville, NC-based Darby Communications as its PR agency of record. Effective immediately, Darby Communications will work with…
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Astral Pays Homage to Iconic and Influential Green River with Limited Edition Lifejacket
Asheville, NC – October 6, 2021 – Astral, manufacturer of industry-leading PFDs and footwear, is proud to unveil its latest limited edition lifejacket, the LE Heron GreenJacket: a tribute to the iconic Green River that…
Outdoor Gear Builders Launches New Outdoor Industry Job Board
October 5, 2021 – Asheville, NC – The Outdoor Gear Builders of WNC (OGB) is excited to announce the new WNC Outdoor Industry Job Board, to better connect outdoor companies to people interested in being…
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360 Adventure Collective Announces Dates for 2022 Paddlesports Experience
Asheville, NC — October 4, 2021 — 360 Adventure Collective, the trusted member association that has brought focused, regional events to sales reps and retailers for over 40 years, has secured dates for its 2022…
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Pop Star Taps PR: Devil’s Foot Beverage Co. Partners with Darby Communications
Asheville, NC – September 23, 2021 /OUTDOOR SPORTSWIRE/ Devil’s Foot Beverage Company, the Asheville-based craft soda maker specializing in farm-to-can beverages, proudly announces its partnership with fellow Asheville-based PR and digital marketing agency, Darby Communications.…
The Great Escape Film Presented by Knog Premieres in the United States
Melbourne, AU – Sept 21, 2021 /OUTDOOR SPORTSWIRE/ — British Adventure Collective is excited to announce the stateside debut of The Great Escape, presented by Knog. In this poignant, inspiring, and visually stunning film, British…
Sierra Designs Relaunches the Mobile Mummy Sleeping Bag
September 21, 2021– Broomfield, CO – Everyone loves a comeback story, and the Mobile Mummy from Sierra Designs is just that. Relaunching next month, the new Mobile Mummy will feature the same innovative and wearable…
Old Man Mountain’s Divide Rack Fits Any Ride
Bend, OR /OUTDOOR SPORTSWIRE/ Founded in 1996, Old Man Mountain has been designing the most rugged and reliable cargo bike racks in the industry ever since. To celebrate 25 years of helping people get further…
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Ramble On: Astral Drops Two New Performance Casual Shoes
Asheville, NC /OUTDOOR SPORTSWIRE/ Astral, manufacturer of industry-leading PFDs and footwear, is excited to announce two new performance casual shoes, the Rover and Rambler. Built on Astral’s all-new RV Outsole, the Rover and Rambler combine style,…
Darby Communications Spices Up Client Roster
Asheville, NC – September 8, 2021 – Asheville-based PR and Digital Marketing Agency Darby Communications announces an expansion into the food and beverage industry with the addition of popular Asheville companies Poppy Hand-Crafted Popcorn, Nine…
Ultimate Direction Athlete Jon Albon Wins UTMB OCC Race
September 3, 2021 – Broomfield, CO – Ultimate Direction, inventor of the original hydration pack, congratulates brand athlete Jon Albon for his victory in the UTMB Mont-Blanc world summit of trail running. A multiple world…
FitRankings Teams Up with Merrell to Raise Money for Big Brothers Big Sisters
Austin, TX – September 1, 2021 – FitRankings, the most technologically advanced connected fitness and health platform for the enterprise, is excited to team up with Merrell to bring the Shared Steps Go Further Challenge…
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SylvanSport Leads the Charge Towards Sustainability with All-Electric RV Line
Brevard, NC – August 31, 2021 – SylvanSport, the Brevard, NC-based maker of innovative camping trailers and gear, announces the development of a 100% electric motorhome line. To accomplish its vision, SylvanSport has partnered with…
Ultimate Direction Partners with Darby Communications
August 31, 2021 – Broomfield, CO – Ultimate Direction, inventor of the original hydration pack, proudly announces its partnership with Darby Communications, an Asheville-based PR and Digital Marketing agency specializing in the outdoor, wellness, and…
UCO Stays Lit with New Lighter/Flashlight Hybrid and Group-Sized Portable Grill & Firepit
Seattle, WA – August 9, 2021 – UCO has been making quality camp lighting products for 50 years. Ever since the introduction of their legendary Original Candle Lantern, which is still in-line today, they have…
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Morakniv Introduces Survival Kit Accessory for Garberg and Kansbol Knives
Seattle, WA – August 9, 2021 – Morakniv®, creator of quality Swedish knives since 1891, is proud to debut their latest accessory, made for two of their most popular knives. The all-new Survival Kit, featuring…
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UCO Goes ECO with New Mess Kits
Seattle, WA – August 4, 2021 – UCO has been crafting quality outdoor gear since 1971. In 2019, the brand debuted UCO Ware, a line of mess kits and utensils for the modern explorer. In…
Hyland’s Powered Announces Official Team for Asheville Belgian Waffle Ride
LOS ANGELES – August 3, 2021 – Hyland’s, a trusted leader in products to support a healthy, active lifestyle, today announced their official team for the second Belgian Waffle Ride of 2021, known as the…
Wanderers Welcome: Sierra Designs Hosts An Evening of Gear and Beer at Epic Brewing Company
August 2, 2021 – Broomfield, CO – Sierra Designs, the Colorado-based brand known for its innovative products that make the outdoors more accessible for anyone, is excited to invite you to their public event at…
Bringing the Heat: Ignik Announces Forest-Safe Propane-Powered Firepit
Bainbridge Island, WA – July 27, 2021 – Ignik, a Bainbridge Island-based brand committed to improving the sustainability of outdoor heating products, proudly announces a new product that lets outdoor enthusiasts safely bring a fire…
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Industrial Revolution Taps Northern Exposure Sporting Group to Expand Canadian Sales Team
Seattle, WA – July 12, 2020 – Industrial Revolution, the Seattle manufacturer and distributor of essential outdoor accessories, is excited to partner with Northern Exposure Sporting Group, Inc. to expand their sales team in Canada.…
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Astral Becomes bluesign® SYSTEM Partner, Builds Latest PFDs with bluesign®-Approved Shells
Asheville, NC – July 7, 2021 – Astral, manufacturer of award-winning PFDs and footwear, is proud to announce their commitment as a bluesign® SYSTEM Partner, the latest milestone in their decades-long path towards sustainability. This…
Hyland’s Announces Official Team for San Diego Belgian Waffle Ride
LOS ANGELES – July 1, 2021 –Hyland’s, a trusted leader in products to support a healthy, active lifestyle, today announced their official team for the first Belgian Waffle Ride of 2021, known as the Canyon…
Hyland’s Doubles Down on Cycling, Adding Paul Thomas to the Hyland’s Powered Family
LOS ANGELES – June 28, 2021 – Hyland’s, a century-old leader in products to support a healthy, active lifestyle, is proud to announce the addition of elite cyclist Paul Thomas to the Hyland’s Powered athlete roster. Thomas will…
Appalachian Gear Company Ramps Up Production with New NC Facility
Kings Mountain, NC – June 24, 2021 – Appalachian Gear Company, an outdoor lifestyle company specializing in American-made performance apparel and gear, is proud to announce its expansion into a new manufacturing facility in Kings…
Appalachian Gear Company Debuts First-of-its-Kind Sleeping Bag
Kings Mountain, NC – June 21, 2021 – Appalachian Gear Company is committed to giving customers the best night of sleep possible on the trail. The outdoor lifestyle brand is proud to announce a revolutionary…
Bowhunting Legend Cameron Hanes Hosts Epic Endurance Challenge
Austin, TX – June 21, 2021 – FitRankings, the world’s most advanced connected fitness and health platform, is proud to team up with MTN OPS for the Keep Hammering Virtual Series, an endurance challenge encouraging…
360 Adventure Collective to Host Southeast Paddlesports Experience
Asheville, NC — June 21, 2021 — 360 Adventure Collective, the trusted member association that has brought focused, regional events to sales reps and retailers for over 40 years, is excited to host its first…
Hyland’s Powered Announces Official Sponsorship of Belgian Waffle Ride Series
LOS ANGELES – June 8, 2021 –Hyland’s, a century-old leader in products to support a healthy, active lifestyle, today announced their official sponsorship of the Belgian WaffleRide (BWR) series. Produced by Monuments of Cycling, the BWR series…
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Surfer Garrett McNamara Joins Astral as Brand Advisor
Asheville, NC – May 20, 2021 – Astral, manufacturer of award-winning PFDs and footwear, is excited to announce that they have signed pro surfer Garrett McNamara as a strategic advisor to the brand. McNamara will provide…
Po Campo Introduces Visi-Hemp®, the World’s First Reflective Hemp Fabric, in New Micromobility Commuter Collection
New York, NY – As the first bike bag brand to cater exclusively to the growing and underserved micromobility population, Po Campo is proud to launch its sustainable, highly reflective City Lights Collection. Micromobility is…
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Astral Athletes Aniol Serrasolses and Nouria Newman Take Top Honors at Whitewater Awards
Asheville, NC – April 29, 2021 – Astral, manufacturer of award-winning PFDs and footwear, is proud to announce that their sponsored athletes, Aniol Serrasolses and Nouria Newman, each took home top honors at the 2021…
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Astral Unveils 3 New Trail Shoes and an Industry-First PFD
Asheville, NC – April 20, 2021 – Astral, manufacturer of award-winning PFDs and footwear, is excited to unveil their Spring ’21 new product lineup, including three new footwear styles and a brand new PFD material, marking…
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Astral Signs Kayaker Nouria Newman to Expanded Contract
Asheville, NC – Astral, manufacturer of award-winning PFDs and footwear, is excited to announce that they have re-signed pro kayaker Nouria Newman as a sponsored athlete. Newman, who had worn Astral footwear in 2020, will…
Hyland’s Powered Announces 2021 Ambassador Lineup
LOS ANGELES – March 31, 2021 – Hyland’s, a century-old leader in creating products to support a healthy, active lifestyle, is proud to announce its 2021 Hyland’s Powered Ambassador Team. The Hyland’s Powered team includes 85 marathoners,…
360 Adventure Collective Announces Summer 2021 Show Schedule
Asheville, NC — March 29, 2021—360 Adventure Collective, the trusted member association that has brought focused, regional events for sales reps and retailers for over 40 years, announces its 2021 Summer Show Schedule. After multiple…
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In Its 130th Year, Swedish Knifemaker Morakniv Appoints New CEO
Mora, Sweden – March 9, 2021 – Morakniv®, creator of quality Swedish knives since 1891, is proud to announce the hire of Johan Burtus as CEO. Born and raised in Vattnäs, Sweden, just outside of…
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Po Campo Partners with ShoppingGives to Launch Innovative Retailer Giveback Program
New York, NY – February 18, 2021 – Po Campo, the leading maker of stylish, functional, and sustainable bags for the micromobility lifestyle, announces an innovative giveback program with ShoppingGives that will be available to…
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Astral Hires Industry Vet David Orr as Chief Revenue Officer
Asheville, NC – February 8, 2021 – Astral, manufacturer of award-winning PFDs and footwear, is excited to announce the addition of David Orr to its leadership team. Orr will act as Chief Revenue Officer, overseeing…
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Po Campo Zips Ahead with All-New Kids’ Line
New York, NY – February, 2021 –Po Campo, the leading maker of stylish, functional, and sustainable bags for the micromobility lifestyle, announces a new line of Po Campo for kids. Bringing the functionality and fun…
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SylvanSport Kicks Off New Year With New Hires
Brevard, NC – January 13, 2021 –SylvanSport, the Brevard, NC-based maker of innovative trailers and camping gear, is poised for growth in 2021 and is expanding its team, most recently with the hire of Finance…
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Astral Names New Rep for Texas Region
Asheville, NC – December 17, 2020 – Astral, manufacturer of award-winning PFDs and footwear, is excited to announce the addition of Stephen Seaton to its sales team. Seaton will represent the brand across Texas, Arkansas, Louisiana,…
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SylvanSport Wants You to Go Pack a Picnic with Their GO Picnic Pad
Brevard, NC – November 24, 2020 –SylvanSport, the Brevard, NC-based maker of innovative trailers and camping gear, is excited to announce their all-new GO Picnic Pad and deck cushion: a packable, cushioned pad that functions…
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Astral’s Latest Boot Is One Bad Motha Chukka
Asheville, NC – November 12, 2020 – Astral, manufacturer of award-winning PFDs and footwear, is excited to announce the latest addition to their sustainable Hemp footwear collection: the Hemp Chukker. Astral’s take on the classic…
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Inflaters Gonna Inflate; SylvanSport Upgrades Air Mattress
Brevard, NC – November 12, 2020 – SylvanSport, the Brevard, NC-based maker of innovative trailers and camping gear, is excited to announce their updated and improved Cloud Layer Mattress: a self-inflating camping mattress designed for…
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Meeting Their Match: BRANWYN Performance Innerwear Partners with Darby Communications
Portland, OR – Oct. 30, 2020 – BRANWYN, the groundbreaking sustainable performance inner wear brand made by women for women, is thrilled to announce its partnership with Darby Communications, a boutique PR & digital marketing…
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Application Process Opens for Waypoint Accelerator, An Opportunity for Early-Stage, Outdoor-Focused Companies
ASHEVILLE, NC—October 15, 2020 — Mountain BizWorks, a U.S. Treasury certified non-profit community development financial institution (CDFI), announced today that applications are now open for its Waypoint Accelerator program for early-stage outdoor-focused companies. The outdoor…
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San Juan Mountains Association Brings Buzzword of Shared Stewardship to Life
Durango, CO – October 15, 2020 – As Americans head outside in droves to recreate safely during the COVID-19 pandemic, public lands have never been more popular–or more vulnerable to the impact of human visitors.…
A New Tool for Local Governments to Diversify Outdoor Spaces and Programs Released at Outdoor Economy Conference
Asheville, NC – Local communities across the United States have a new resource available to help them diversify their outdoor spaces and programs, thanks to a model resolution released today at the Outdoor Economy Conference…
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Boom Goes the Dine O Mite: SylvanSport Drops Its Latest Camp Kitchen
Brevard, NC – September 23, 2020 – SylvanSport, the Brevard, NC-based maker of innovative trailers and camping gear, is excited to announce the latest addition to their lineup of camp kitchens: the Dine O Mite.…
Virtual Outdoor Economy Conference to Tackle ‘The Future of the Outdoors’
Asheville, NC – The Outdoor Economy Conference, the nation’s premier event for those looking to grow the outdoor industry in their own regions, is thrilled to return for its third year, this time with an…
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SylvanSport Expands Sales Channels with Backcountry Partnership
Brevard, NC – September 16, 2020 –SylvanSport, the Brevard, NC-based maker of innovative and award-winning camping gear and trailers, including the GO™ camping trailer, is proud to announce its partnership with Backcountry. Working with the…
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Industrial Revolution Announces New VP of Sales
Seattle, WA – September 14, 2020 – Industrial Revolution, the Seattle manufacturer and distributor of essential outdoor accessories, proudly announces the addition of Chris Clark as its new Vice President of Sales. With more than…
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Outdoor Economy Conference Taps Asheville-Based Darby Communications
Asheville, NC – Sept. 1, 2020 – The Outdoor Economy Conference, the nation’s premier event for those looking to grow the outdoor industry in their own regions, is thrilled to announce its partnership with Asheville-based…
Twice as Nice: All-Paca™ Sleeping Bag Liner Takes Top Award
Charlotte, NC – August 19, 2020 – Appalachian Gear Company, an outdoor lifestyle brand specializing in all-natural performance-based clothing and gear, proudly announces its second consecutive Editors’ Choice award from Backpacker Magazine. In 2019, editors…
Ombraz Introduces Fresh New Styles to Its Lineup of Armless Sunglasses
Bellevue, WA – July 13, 2020 –Ombraz Sunglasses, the brand changing the sunglass landscape, is ready to ramp up the armless sunglass revolution with two new styles: the Dolomite and the Leggero. With these additions,…
Hyland’s Powered Announces 2020-2021 Ambassador Team
LOS ANGELES – July 1, 2020 –Hyland’s, a century-old leader in products to support a healthy, active lifestyle, has announced the 2020-2021 Hyland’s Powered Ambassador Team. A total of 63 diverse athletes from all over the United…
Pacific Northwest-Based Ombraz Sunglasses Partners with Darby Communications
Bellevue, WA – June 30, 2020 –Ombraz Sunglasses, the mastermind behind the world’s most practical and durable sunnies, is thrilled to announce its partnership with fellow dynamic business Darby Communications. As Ombraz’s PR agency of…
Hyland’s to Celebrate Community Builders in 2020 Boston Marathon®
LOS ANGELES – February 24, 2020 – As humans, our friendships, families, and other social ties have always been critical to our wellbeing. Because our connection to community has such a huge effect on our…
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Astral Expands Sales Team in the Great Lakes
Asheville, NC – February 10, 2020 – Astral, manufacturer of award-winning PFDs and footwear, is thrilled to announce the addition of Daniel Miller and Joe Giordano of Specialty Sport Reps to their sales team. Miller and Giordano…
Sierra Designs Unpacks New Insulated Apparel for Fall ‘20
January 27, 2020 – Boulder, CO – Known for the competitive cost-to-weight value of their award-winning camping equipment and apparel, Sierra Designs is excited to announce an expansion of their insulated apparel collection. Come Fall…
Darby Communications, Status Forward Announce 2020 Stand Up Partners
Asheville, NC – January 21, 2020 – Darby Communications and Status Forward are proud to announce the recipients of their 2020 Stand Up Initiative. Launched by Darby Communications in 2016, the program has provided over…
Appalachian Gear Company Debuts New All-Paca™ Sleeping Bag Liner
Charlotte, NC – January 20, 2019 – Appalachian Gear Company, an outdoor lifestyle brand specializing in all-natural performance-based clothing and equipment, is proud to expand its lineup in 2020 with a 100% alpaca fiber sleeping…
Astral Welcomes New Member to Sales Team
Asheville, NC – November 26, 2019 –Astral, manufacturer of award-winning PFDs and footwear, is thrilled to announce the addition of Mark Cohen to their sales team. Covering the Southern Rockies, Cohen will represent the brand…
Diamond Brand Gear Elevates the Camping Experience with the New Atlas Canvas Wall Tent
Asheville, NC – November 8, 2019 – Diamond Brand Gear, an American outdoor gear maker, is excited to debut an updated, modern approach to the classic wall tent. The newest addition to the brand’s line of…
Darby Communications Partners with Status Forward for Robust 2020 Stand Up Initiative Package
Asheville, NC – October 30, 2019 – Darby Communications is proudly expanding its Stand Up Initiative in 2020 by partnering with local digital branding agency Status Forward. By joining forces, the two agencies will be…
360 Adventure Collective Prepares for Heightened Winter Show Season with Newly Elected Board Members
Asheville, NC — 360 Adventure Collective, the trusted member association that has been a resource bridging sales reps and retailers, in the outdoor, ski and lifestyle product categories for over 35 years, is preparing for…
Wildwater Announces New On-Site Lodging at the Chattooga River
Long Creek, SC – October 23, 2019 – Family-owned and operated outfitter Wildwater is excited to announce the opening of new mountain cabins and a birdhouse-inspired treehouse at their Chattooga River location. The new on-site…
360 Adventure Collective Prepares for Heightened Winter Show Season with Newly Elected Board Members
Asheville, NC — 360 Adventure Collective, the trusted member association that has been a resource bridging sales reps and retailers, in the outdoor, ski and lifestyle product categories for over 35 years, is preparing for…
Appalachian Gear Company Partners with Backpacker for a Feel-Good Adventure
Charlotte, NC – October 21, 2019 – Appalachian Gear Company, an outdoor lifestyle brand specializing in all-natural performance-based clothing and equipment, proudly announces their partnership with Backpacker Magazine and Wildland Trekking for the Nar Phu…
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Astral Makes Waves with Limited Edition GreenJacket
Asheville, NC – September 30, 2019 – For the past decade, Astral has annually launched a highly sought-after limited edition GreenJacket PFD, which doubles as a high-performance PFD and a piece of art. Time-tested by…
Diamond Brand Gear Named Title Sponsor of National Outdoor Conference
Asheville, NC – September 17, 2019 – Outdoor craft manufacturer Diamond Brand Gear takes great pride in its 90-year history with the Boy Scouts of America, and is excited to be the title sponsor of…
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Tailwind Nutrition Celebrates Home State with Release of Colorado Cola
Durango, CO – August 1, 2019 – Tailwind Nutrition releases its newest flavor, Colorado Cola, today on Colorado Day, the anniversary of Colorado’s admittance to the United States. Inspired in equal parts by the cola…
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360 Adventure Collective Celebrates Impressive Attendance Growth at Summer Expos
Asheville, NC — July 8, 2019—360 Adventure Collective, the largest year-round East Coast organization for sales reps that service all retailers selling lifestyle product for all seasons, is celebrating a hugely successful Summer Expo season,…
Diamond Brand Gear Outfits First Ever Forest Service Glamping Site
Asheville, NC – Diamond Brand Gear, an American manufacturer of outdoor gear, recently partnered with Pisgah Hospitality Partners, an Asheville-based recreation area and glamping site, to bring luxury to the wilderness. Located at Lake Powhatan…
Appalachian Gear Company Earns Prestigious Industry Award
Charlotte, NC – June 24, 2019 – Appalachian Gear Company, an outdoor lifestyle brand specializing in all-natural performance-based clothing and equipment, is thrilled to bring home one of the industry’s most prestigious awards following the…
Appalachian Gear Company Names Darby Communications Agency of Record
Charlotte, NC – June 14, 2019 – Appalachian Gear Company, an outdoor lifestyle brand specializing in all-natural performance-based clothing and equipment, proudly announces its partnership with fellow North Carolina-based business Darby Communications. Effective immediately, Darby…
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Have Bag, Will Travel: Diamond Brand Gear Unveils New Day Tripper Duffle Bag
Asheville, NC – June 13, 2019 – Diamond Brand Gear, an American manufacturer of outdoor gear, is excited to expand their lifestyle offerings with a new durable travel bag. With a long history of manufacturing…
UCO Expands Upon Lantern and Camp Kitchen Collections
Seattle, WA – From the backcountry to backyard barbeques, UCO camping accessories have provided utility, comfort and originality in the outdoors since 1971. 2019 continued that legacy of innovation and design as UCO unveiled a…
Tailwind Nutrition’s New Flavor Will Make You Feel Like a Kid Again
Durango, CO – June 12, 2019 – Tailwind Nutrition is excited to debut Colorado Cola, a new addition to its Endurance Fuel line, at the Summer Outdoor Retailer show next week. Reminiscent of cola treats from…
Ecōths Introduces Graphic Tee Collection and Additional Bottoms Options
Reno, NV – June 11, 2019 – In the five years since its launch, sustainable men’s clothing brand Ecōths has donated over 400,000 meals across the United States through its 3 Campaign. On a continued…
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Sweet Dreams are Made of This: Sierra Designs Brings New Sleep Systems for S20
June 11, 2019 – Boulder, CO- For decades, Sierra Designs has succeeded in providing some of the best cost-to-weight value in the industry. The brand’s Spring 2020 offerings are no exception, as they continue to…
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From Basecamp to Backcountry: Sierra Designs Debuts New Tents
June 7, 2019 – Boulder, CO- After more than 50 years of creating beautiful, functional and attainable equipment, Sierra Designs knows quality gear and affordability don’t have to be mutually exclusive. Staying true to their legacy, the…
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Tailwind Nutrition On-Site for all Outerbike Events in 2019
Durango, CO – Tailwind Nutrition will be providing its Endurance Fuel for all Outerbike events beginning with Sun Valley, Idaho June 21-23. Riders will be able to refill their water bottles and hydration packs with Tailwind’s…
Aventura Embraces the Art of Slow Living with Spring ’20 Collection
Reno, NV – Family owned and operated, sustainable women’s clothing company, Aventura, is introducing a spring collection that is jam packed with fresh styles designed for living in all day, every day. Since Spring 2018,…
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360 Adventure Collective Announces Second-Annual On Snow Demo Schedule
Asheville, NC — June 5, 2019—360 Adventure Collective, a trusted association for outdoor and winter sales reps on the East Coast, has announced On Snow Demo dates and venues providing on-snow testing experiences in New…
Old Town® Launches Newest Addition to Top-Selling Topwater Series
Old Town, Maine – Expanding on one of the most successful product launches in their 121-year history, Old Town is proud to debut the Topwater 120 PDL, the total fishing package in a compact, nimble format. This…
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Andrew Day Named Sierra Designs Vice President & General Manager
May 20th, 2019—BOULDER, COLORADO—Andrew Day has been promoted to Vice President and General Manager of Sierra Designs, announced Harry Kazazian, CEO of Exxel Outdoors, the brand’s parent company. “We could not be more excited to…
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Sierra Designs Partners with Under Canvas
May 15, 2019 – Boulder, CO – Known for their functional, beautiful and attainable camping equipment, Sierra Designs has encouraged wanderlust since 1965, making outdoor adventures more accessible for all. The heritage brand is excited…
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Sierra Designs Clearwing Tent Awarded with Gear of the Year
Boulder, CO – Heritage brand Sierra Designs has provided incredible design and functionality at attainable prices for decades, offering some of the best cost-to-weight outdoor gear in the industry. Recognized for its technical ingenuity and…
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Tailwind Nutrition On-Course at 2019 Sinister Sports Race Series
Durango, CO – Tailwind Nutrition is proud to announce a partnership in 2019 with Sinister Sports, organizers of premiere endurance racing events in Alberta and British Columbia. With distances ranging from 5K to 100 miles,…
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Tailwind Nutrition Named as Finalist for 2019 Wright Awards
Durango, CO – April 24, 2019 – Tailwind Nutrition is proud to announce that it has been selected as a finalist for the prestigious Wright Awards, hosted by Denver-based Something Independent. Tailwind made the cut…
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360 Adventure Collective Announces Recipients of 2019 Outdoor Opportunity Grants
Asheville, NC — April 17, 2019 — 360 Adventure Collective, the most-trusted association for independent and non-independent outdoor sales reps on the East Coast, has announced the recipients of the 2019 Outdoor Opportunity Grants, an…
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360 Adventure Collective Names Asheville-Based Darby Communications for Public Relations
Asheville, NC — April 15, 2019 — 360 Adventure Collective, the most-trusted association for independent and non-independent outdoor sales reps on the East Coast, has chosen Darby Communications as its public relations agency of record,…
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tenalach Names Asheville-Based Darby Communications for Public Relations
Winnipeg, Manitoba — April 10, 2019 — tenalach, the Canadian-based maker of high quality lawn games, has chosen Darby Communications as its public relations agency of record, effective immediately. Through the partnership, Darby Communications will…
LifeSaver Unveils Revolutionary Water Purification System
(March 26, 2019 – Colchester, UK) – LifeSaver®, a UK-based manufacturer of portable and reusable water filtration systems, proudly announces a brand new product that revolutionizes community and off-grid water purification. Capable of producing more than…
UCO’s #TrashTag Makes a Major Comeback
Seattle, WA – March 20, 2019 – Back in 2015, leading outdoor accessory brand UCO Gear launched the UCO #TrashTag Project, a social movement that encouraged the public to clean up litter on trails, parks,…
Astral’s New Hemp Footwear Takes a Walk on the Sustainable Side
Asheville, NC – Offering a more sustainable solution to footwear, Astral welcomes the Hemp Baker, Hemp Loyak and Hemp Maria to their growing collection of #NatureFirst performance casual shoes. A combination of hemp and recycled…
Old Town® Unveils the Ideal Grab-N-Go Watercraft for Anglers and Hunters
(Old Town, ME – March 7, 2019) – Old Town is proud to unveil its innovative new solo canoe, the Discovery 119 Solo Sportsman. Combining the best of both worlds, this hybrid canoe, packed with…
Aventura Clothing Reveals New Brand Look
Reno, NV – Women’s sustainable clothing company, Aventura Clothing, has debuted a fresh logo and icon for Spring 2019. The new look pays tribute to the brand’s growing commitment to sustainable materials and their continued…
Industrial Revolution Hires New President
(Seattle, WA – February 13, 2019) – Industrial Revolution, the Seattle manufacturer and distributor of essential outdoor accessories, proudly announces the addition of Drew Keegan as its new President. Keegan will tap into his vast…
Diamond Brand Gear Proudly Expands Wall Tent Distribution
(Asheville, NC) – – Diamond Brand Gear, an American manufacturer with a legacy of producing high-quality packs and tents for the Boy Scouts of America and the U.S. Military, is excited to announce it will…
LifeSaver Announces Exclusive Research Partnership with National Graphene Institute
Colchester, UK – LifeSaver®, a UK-based manufacturer of portable and reusable water filtration systems, is thrilled to announce an exclusive contract with the National Graphene Institute (NGI) at The University of Manchester. The 18-month research project…
Morakniv Introduces Companion Spark for 2019
(Seattle, WA – January 22, 2019) – Morakniv®, creator of quality Swedish knives since 1891, proudly introduces a new option designed to add a spark to any outdoor adventure. The Companion Spark builds on one…
Sierra Designs Announces Aspiring Artists Program
January 21, 2019 – Boulder, CO – Calling all shutterbugs! Sierra Designs is thrilled to launch its new Aspiring Artists Program, a creative initiative that aims to provide career opportunities, mentorship and high-quality outdoor gear…
Old Ranch Brands Clothing to Debut in Fall 2019
Reno, NV – January 16, 2019 – Old Ranch Brands is the latest in a long legacy of clothing brands from the Kirsch family, dating back to 1965, including the original brand, Sportif, as well…
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Sierra Designs Successfully Settles Intellectual Property Dispute
January 14, 2019 – Boulder, CO – Sierra Designs is proud to announce the successful resolution of a challenge in German court to their intellectual property, regarding their innovative zipperless sleeping bag. The Backcountry Bed…
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Industrial Revolution Welcomes New VP of Sales
Seattle, WA – January 14, 2019 – Industrial Revolution, the Seattle manufacturer and distributor of essential outdoor accessories, is pleased to announce the addition of a new Vice President of Sales to its team. Rick…
Nantahala-Pisgah Forest Partnership Amplifies Interest of Western North Carolina
(Asheville, NC — January 11, 2019) — On December 20th, the 2018 Farm Bill became law, reauthorizing several expenditures in the preceding Farm Bill of 2014. Included in the bill is the continuation of the…
Sierra Designs Unveils F19 Insulated Collection
January 8, 2019 – Boulder, CO – Sierra Designs wants everyone to Think Outside. That means having the right gear and apparel year-round. With a range of highly versatile, extremely attainable new insulated pieces for…
Saddle Up for the 11th Annual Pisgah Stage Race
Brevard, NC – Five days, 140 miles and 20,000 feet of elevation gain. The 11th Annual Pisgah Stage Race, hosted in Pisgah National Forest April 8-13, 2019, is revered as the best and highest quality stage race in…
LifeSaver Water Filtration Technology Achieves Elite Testing Benchmark
Colchester, UK – LifeSaver®, a UK-based manufacturer of portable and reusable water filtration systems, proudly announces it has passed compliance testing for NSF Protocol P248 Military Operations – Microbiological Water Purifiers. This certification means LifeSaver’s filter…
Darby Communications Announces 2019 Stand Up Initiative Partners
Asheville, NC – Darby Communications, a boutique public relations firm specializing in the outdoor, fitness and wellness industries, is proud to announce selections for its 2019 Stand Up Initiative. Launched in 2017 with the goal…
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Nantahala-Pisgah Forest Partnership Teams up with Darby Communications
Asheville, NC – December 17, 2018 — Nantahala-Pisgah Forest Partnership (NPFP), a Western North Carolina-based alliance of diverse stakeholders, has teamed up with neighboring boutique agency Darby Communications. Effective immediately, Darby Communications will help actualize…
Diamond Brand Gear Bestowed 2018 WNC Best Brand Honor
Asheville, NC – December 16, 2018 – Diamond Brand Gear, an American legacy in domestic outdoor gear manufacturing since 1881, was recently named the 2018 WNC Best Brand for a Business Started Before 2010 by…
Aventura Clothing Asks the Question in Fall ‘19: “This is Us, Who Are You?”
Reno, NV – With a legacy that dates back to 1965, family-owned and operated Aventura Clothing continues to prioritize using sustainable fabrics, partnering with Fair Trade Certified® factories and offering up styles in sizes for…
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Ecōths’ Commitment to Sustainability Balances Business and Goodness
Reno, NV – Sustainability means different things to different people, but to family-owned and operated, men’s mountain lifestyle clothing brand Ecōths, it means not only committing to using sustainable fibers, but also helping people live…
Diamond Brand Gear Promotes Lauren Rash to COO
Asheville, NC – November 6, 2018 – Diamond Brand Gear, an American legacy in domestic outdoor gear manufacturing since 1881, is proud to announce the promotion of Lauren Rash to Chief Operating Officer. Previously VP…
Blue Ridge Adventures Clips in with Darby Communications
BREVARD, NC – Blue Ridge Adventures (BRA), a bike race production company based in Pisgah Forest, NC has selected Darby Communications to be its agency of record, effective immediately. Blue Ridge Adventures will utilize the Asheville-based firm’s expertise in…
Old Town® Extends Industry Best Warranty on Award Winning PDL Pedal Drive
Old Town, ME – Old Town, the century-old leader in innovative watercraft products, has expanded their warranty on the award-winning Pedal drive to an industry leading 5 years. The PDL pedal drive is the most…
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Astral Pays Tribute to River Roots with Limited Edition GreenJacket & Rassler 2.0
(August 28, 2018 – Asheville, NC) – For the past nine years, Astral has released a highly anticipated limited edition GreenJacket PFD. The Limited Edition Program at Astral is the Crown Jewel of the brand’s product. The…
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Sierra Designs Takes Top Honor from Backpacker Magazine at ORSM18
August 2, 2018 – Boulder, CO – Sierra Designs, the Colorado-based brand known for innovative outdoor products, is thrilled to add another prestigious award to its collection. During last week’s Outdoor Retailer show in Denver,…
Light My Fire of Sweden will sell direct in the United States starting January 1, 2019
After 12 years of successful cooperation, Light My Fire of Sweden will take direct responsibility for all LMF product sales and support in the United States, starting on January 1, 2019. Industrial Revolution, Inc. will…
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UCO Introduces New Fire-Starting Kits and Accessories
Seattle, WA – July 18, 2018 – UCO, the brand that set the industry standard for windproof and waterproof matches, is proud to introduce new fire-starting options for Spring 2019. With the addition of two…
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Sierra Designs Brings Manufacturing Home
July 17, 2018 – Boulder, CO – Sierra Designs: the name says it all. Inspired by the Sierra Nevada mountains more than 50 years ago, the renowned outdoor brand proudly announces a new program that…
Intradeco Acquires Headsweats, Leader in Performance Headwear
Boulder, CO – July 15, 2018 – Intradeco, a global vertical-manufacturing company in the textile industry, has acquired Headsweats, the world leader in ultra-light, supremely wicking performance headwear. “With the addition of Intradeco, we are…
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UCO Unveils New LED Lighting Options
Seattle, WA – July 12, 2018 – UCO knows light. The Seattle-based brand has been crafting quality lighting products for the outdoors since 1971, and each season since has brought new innovation and modern design.…
Darby Communications Expands Team to Match Client Growth
Asheville, NC – July 10, 2018 – Darby Communications, a boutique Public Relations and Digital Marketing firm specializing in the outdoor and fitness industries has strengthened their stellar roster with three new employees, Cory Van…
AquaTech Imaging Solutions Taps Darby Communications as Agency of Record
(Asheville, NC – July 9, 2018) – AquaTech Imaging Solutions, a leader in professional photographic accessories, has chosen Darby Communications as its PR agency of record, effective immediately. Since 1998, AquaTech has been on the…
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Ecōths Grows Commitment to People, Planet and Product in Spring ‘19
Reno, NV – Family-owned and operated Ecōths men’s clothing company is expanding their sustainable offerings in Spring ’19 to include recycled polyester and hemp fabrics and more Fair Trade Certified styles. Ecōths dedication to sustainability…
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Astral Puts Sustainability at Forefront of Spring ’19 Footwear
Asheville, NC – Astral takes a stand for the environment one product design at a time, and the Spring ’19 collection is no exception. The brand will step into 2019 with an even lighter ecological footprint,…
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UCO Debuts New Camp Kitchen Category
(Seattle, WA – July 2, 2018) – It started with the Original Candle Lantern in 1971. UCO has been crafting gear centered around the campfire for more than four decades. In 2019, the Seattle-based brand…
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Sierra Designs Introduces S19 Tents and Sleeping Bags
(June 27, 2018 – Boulder, CO) – Sierra Designs has provided incredible design and functionality at attainable prices for decades, and that remains a top priority as they look ahead to Spring ’19. The brand’s…
Aventura Debuts New Brand Look for Spring ’19
Reno, NV – June 25, 2018 – Women’s sustainable clothing company, Aventura, will have a fresh look in Spring of 2019 with a new logo that speaks to the brand’s mission of making a difference…
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Morakniv Floats to the Top with New Outdoor Knife
Seattle, WA – June 21, 2018 – Morakniv®, creator of quality Swedish knives since 1891, proudly announces that its new Floating Serrated Knife has claimed a prestigious award at the OutDoor show in Friedrichshafen. An…
LifeSaver Enters Exclusive Distribution Contract in Southeast Asia
May 29, 2018 – Colchester, UK – LifeSaver®, a UK-based manufacturer of portable and reusable water filtration systems, is excited to announce an exclusive three-year deal with ARS Indonesia that will boost their distribution in the…
Hyland’s Partners with Blue Ridge Bicycle Club
(LOS ANGELES – May 14, 2018) – With more than 600 active members, the Blue Ridge Bicycle Club (BRBC) has long been one of the most prominent riding groups in Western North Carolina. An outspoken…
LifeSaver Unveils New Liberty Bottle
(April 12, 2018 – Colchester, UK) – LifeSaver®, a UK-based manufacturer of portable and reusable water filtration systems, is thrilled to introduce the Liberty™, the world’s first and only water filter bottle and inline pump filter…
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Sierra Designs Bolsters Team with Key New Hires
April 9, 2018 – Boulder, CO – Sierra Designs, the Colorado-based brand known for innovative outdoor products, continues its announced initiative to build a highly focused team in all disciplines with several recent hires. The…
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LifeSaver Appoints Darby Communications as Agency of Record
April 5, 2018 – Colchester, UK – LifeSaver, a UK-based manufacturer of portable and reusable water filtration systems, is excited to announce its partnership with Asheville, NC-based Public Relations firm Darby Communications. Effective immediately, Darby Communications…
Tailwind Nutrition Announces Global Informed-Choice Certification
Durango, CO – April 5, 2018 – Colorado-based sports drink mix manufacturer, Tailwind Nutrition is proud to announce that their original Endurance Fuel is now Informed-Choice Finished Product Certified. Products certified by Informed-Choice serve as…
Old Town® Canoe and Kayak Joins Live Outside and Play Tour
Old Town, ME – March 28, 2018 – Old Town, the century-old leader in innovative watercraft products, has announced that it will join the 2018 Live Outside and Play Tour; a seven-month excursion to the…
Tailwind Nutrition Athletes Test Physical Limits at 2018 Iditarod Trail Invitational
Durango, CO – March 13, 2018 – Tailwind Nutrition athletes, Neil Beltchenko and Grant Maughn, took home first and third last week at the 2018 Iditarod Trail Invitational in the Bike 350 and Foot 350,…
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Tailwind Nutrition’s New Rebuild Recovery Honored with Fueled Up Award
Durango, CO – March 12, 2018 – Colorado-based sports drink manufacturer, Tailwind Nutrition, releases Rebuild, the first recovery drink based on a patent-pending perfectly complete protein this week. The all-natural, vegan, gluten-free protein drink, now…
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Headsweats Celebrates 20th Anniversary with Hat Design Contest
Boulder, CO – March 12, 2018 – Headsweats, the leader in performance headwear, is inviting the public to join them in celebrating a major milestone by entering original artwork for the chance to be featured…
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Industrial Revolution Expands Sales Force with New Rep Group
Seattle, WA – March 1, 2018 – Industrial Revolution, the Seattle manufacturer of essential outdoor accessories, has expanded its sales force once again with the addition of a new rep group. Colorado-based Granite Marketing Inc.…
Diamond Brand Gear’s 2018 Belay Bag Designed for Modern Adventurers
Asheville, NC – February 27, 2018 – Diamond Brand Gear, an American legacy in domestic outdoor gear manufacturing since 1881, is excited to announce the debut of the Belay Bag for outdoor enthusiasts. Utilizing upcycled…
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Astral Hits the Trail with the American Hiking Society and Jennifer Pharr Davis
February 21, 2018 – Asheville, NC – Nothing is more fun than a new adventure, and that’s what the world of trail has been for Astral. The brand made its big debut into the hiking…
Tailwind Nutrition is Taking it Off-Road with Epic Rides Race Series in 2018
Durango, CO – February 8, 2018 – Tailwind Nutrition is proud to announce a partnership in 2018 with the Epic Rides Off-Road series, mountain biking’s most celebrated endurance events. With off-road competitions in 4 states…
Diamond Brand Gear teams up with Biltmore® to Craft Bags for the Sophisticated Explorer
Asheville, NC – January 23, 2018 – Built on a foundation of American outdoor heritage, Diamond Brand Gear’s Biltmore® Renaissance Collection offers high-quality bags to the sophisticated explorer featuring mobility, versatility, security, comfort and elegance.…
Darby Communications Announces 2018 Stand Up Initiative Partners
Asheville, NC – January 18, 2018 – Darby Communications, a boutique public relations firm specializing in the outdoor, fitness and wellness industries, is proud to announce selections for its 2018 Stand Up Initiative. With the…
Paddlesports Retailer Announces Lodging Incentive for Registered Retailers
Oklahoma City, OK. – Paddlesports Retailer, the tradeshow designed “for paddlers, by paddlers” which debuted in August of last year, has announced that it will continue to offer unprecedented support to retailers in 2018. “We’ve…
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Morakniv Presents Dave Canterbury Bushcrafting Clinics at SHOT Show 2018
Seattle, WA – January 16, 2018 – Morakniv®, creator of quality Swedish knives since 1891, will proudly offer several free educational clinics for attendees at the 2018 SHOT Show presented by global ambassador and renowned…
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Industrial Revolution President Leaving Company for Epic Sailing Adventure
Seattle, WA – January 11, 2018 – Industrial Revolution, the privately-held Seattle manufacturer of essential outdoor accessories, is proud to share that current president Graeme Esarey will be embarking on an incredible sailing adventure with…
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Morakniv Introduces Garberg Black Carbon
Seattle, WA – January 10, 2018 – Morakniv®, creator of quality Swedish knives since 1891, proudly announces the next generation of its first full tang model, the Garberg Black Carbon. This incredibly robust knife is…
Headsweats Welcomes New 2018 Ambassador Team
Cincinnati, OH – January 8, 2018 – Headsweats, the leader in performance headwear, is excited to announce its 2018 Ambassador Team. Thirty-five outstanding athletes were selected from over 500 applications based upon their personal and…
Diamond Brand Gear Crafts Relationship with Asheville-based Darby Communications
Asheville, NC – December 21, 2017 – Diamond Brand Gear, an American legacy in domestic outdoor gear manufacturing for over 116 years, has chosen Darby Communications as its PR agency of record, effective immediately. First…
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Ecōths Expands Their Commitment to Fair Trade in Fall 2018
Reno, NV – December 12, 2017 – Expanding their mission to bring together the triple bottom line of People, Planet and Product, Ecōths’ clothing for men will source 60% of their styles in Fair Trade…
Escape the Everyday with Aventura Clothing’s Fall ’18 Collection
Reno, NV – December 7, 2017 – Acknowledging the need to escape the everyday, Aventura Clothing’s Fall ’18 collection is a line of comfy, cozy, versatile styles designed to accommodate life on and off the…
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Ecōths Donates Over 300,000 Meals to Foodbanks
Reno, NV – December 7, 2017 – To celebrate the 2017 #GivingTuesday, eco-friendly men’s clothing brand Ecōths, donated 140,027 meals to twelve foodbanks throughout the United States. As part of its 3 Program, Ecōths provides…
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Experience the Sole of the Sport with Astral’s Rassler 2.0
December 6, 2017 – Asheville, NC – The top choice for hardcore river users and whitewater boaters, Astral has designed the Rassler 2.0 for unmatched performance during paddling, fly fishing, canyoning and traveling. The original…
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Industrial Revolution Welcomes New Marketing Team Members
Seattle, WA – November 9, 2017 – Industrial Revolution, the Seattle manufacturer of essential outdoor accessories, is ramping up its Marketing & Product Development team with two new additions. Marketing coordinator Craig Frazee and graphic…
Aventura Clothing Acquires Women’s Knitwear Brand Icelandic Design
Reno, NV – November 2, 2017 – Family owned and operated, Aventura Clothing is excited to announce the brand acquisition of Icelandic Design and its subsidiary brands, Wooly Bully and Newari Accessories. The acquisition will…
Darby Communications’ Stand Up Initiative is Accepting Applications
Asheville, NC – November 1, 2017 – Darby Communications’ acclaimed Stand Up Initiative is now accepting applications for its 2018 program. The initiative, launched in November 2016, provides pro-bono PR related services to awarded environmental non-profits…
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Sierra Designs Welcomes New VP/GM
October 30, 2017 – Boulder, CO – Sierra Designs, the Colorado-based brand known for innovative outdoor products, is excited to welcome veteran Exxel Outdoors team member George Bryant back as the brand’s new Vice President…
Johnson Outdoors Taps Darby Communications as PR Agency of Record
Old Town, ME – October 18, 2017 – Johnson Outdoors, a global leader in innovative outdoor recreation equipment products, has selected Darby Communications as PR agency of record for its Watercraft Recreation division, effective immediately.…
Industrial Revolution Expands Sales Force with Two New Rep Groups
Seattle, WA – October 16, 2017 – Industrial Revolution, the Seattle manufacturer of essential outdoor accessories, is excited to announce the addition of two stellar sales rep groups to its growing team. Wild Moon LLC…
Rapid Media Named Official Media Partner for 2018 Paddlesports Retailer Show
The inaugural Paddlesports Retailer Show has just wrapped up in Madison, Wisconsin and already plans for 2018 are underway. Rapid Media has again been named the Paddlesports Retailer Show’s official media partner. “In addition to…
BRICK. Digital Marketing Service Helps Retailers Build a Digital Foundation
September 27, 2017, Asheville, NC – BRICK, a subsidiary of Darby Communications, is a new digital marketing service offered exclusively to location-based retailers serving the outdoor recreation market. This service is designed to help specialty…
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Paddlesports Retailer 2017 Lays Strong Foundation, Builds Momentum for Year Two
MADISON, Wis. – Sept. 18, 2017 – The inaugural Paddlesports Retailer tradeshow debuted late August in Madison, Wis. with a strong showing from attending paddlesports brands and retailers alike. 125 paddling brands were represented across…
Trailfoody Offers New Adventure-Ready Dietary Options
September 12, 2017 – Roanoke, VA – The outdoors should be a place of inclusivity, and Trailfoody is committed to getting people outside and enjoying the activities they love no matter their dietary needs. Monthly…
Paddlesports Retailer Announces New Location in 2018
MADISON, Wis. – September 1, 2017 – Paddlesports Retailer, the official tradeshow for paddlers, by paddlers, will move to Oklahoma City in 2018. The new location was chosen for its commitment to creating a spectacular,…
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Morakniv Rookie Puts Safety First
Seattle, WA – August 15, 2017 – Morakniv®, creator of quality Swedish knives since 1891, is proud to offer a new option designed to safely inspire the next generation of carvers and crafters. The Morakniv…
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Paddlesports Retailer Trade Show Secures Rapid Media as Official Media Partner
MADISON, Wis. – Paddlesports Retailer, the inaugural, sold-out tradeshow of the paddlesports industry, announces Rapid Media as its Official Media Sponsor. The event takes place later this month at the Alliant Energy Center in Madison,…
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Paddlesports Retailer Hits 250+ Registered Retailers, Continues Focus on Paddle Industry
Madison, WI. – July 7, 2017 – With the inaugural Paddlesports Retailer tradeshow debuting August 29 – September 1 in Madison, WI., the commitment and excitement from retailers continues to build. More than 250 stores…
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Sierra Designs Goes Back to Its Roots for Spring ’18 Pack Line
June 29, 2017 – Boulder, CO – The team at Sierra Designs didn’t have to look far for inspiration to craft its newest line of backpacks. The Spring ’18 pack styles are recreations of three…
Intova Debuts 4K Marine Grade Action Camera and Revamped Accessory Line
Seattle, WA – June 28, 2017 – Intova is taking marine grade action cameras to the next level with its most rugged and powerful camera to date. Capable of capturing crisp 4K video in the…
Feetures Debuts Sock Collection that Allows Customers to Go. Do. Live.
Charlotte, NC – June 28, 2017 – Feetures, a leader in run specialty performance socks, is proud to expand its product offerings with a lifestyle collection that will let fans live in Feetures throughout their…
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Lightweight, Roomy Options Highlight Sierra Designs 2018 Tent Collection
Boulder, CO – Sierra Designs sets the bar when it comes to lightweight, livable space in tent design, and its Spring 2018 line is no exception. Whether you’re a seasoned backcountry explorer or new to…
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UCO Adds Multiple New Fire Starters to Award-Winning Roster
Seattle, WA – June 20, 2017 – UCO, the Washington manufacturer of the original Stormproof Match™, is expanding its award-winning line of fire starters with several new options for 2017. From Stormproof versions and new…
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A New Generation of Astral Design Emerges for 2018
Asheville, NC – With one foot in the water and one on the trail, Astral sets the bar high for 2018 with fresh additions to its new generation of water-ready trail shoes and high-performance PFDs.…
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Adventure-Ready Trailfoody Taps Darby Communications as Agency of Record
June 12, 2017 – Roanoke, VA – Spend more time on the trail and less time figuring out what food to pack. Blair Garland founded Trailfoody with a passion for unique, wholesome food and outdoor…
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Sierra Designs Expands Sleeping Bag Line with Air Pillows & PFC-Free Materials for 2018
June 12, 2017 – Boulder, CO. – Sierra Designs proves its commitment to making outdoor adventures within reach of everyone with a robust and affordable line for Spring 2018 that includes new and updated sleeping bags…
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UCO Lights Up the Night with Revamped Headlamp Line for 2017
Seattle, WA – UCO is proving once again why it’s a leader in outdoor lighting with its newly revamped line of LED headlamps. With three bold new styles that offer impressive features, unmatched comfort and…
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Astral’s Social Campaign and Hemp Product Launch Put #NatureFirst
June 2, 2017 – Asheville, NC – Nature. It’s what drives Astral’s business decisions, product design and lifestyle. Without Nature, clean water and wild places to play, our world would be a different place. It’s…
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Sierra Designs Hits the Road to Encourage Everyone to “Think Outside”
June 1, 2017 – Boulder, CO – Sierra Designs, the Colorado-based brand known for innovative outdoor products, is hitting the road to encourage people to “think outside.” The Think Outside Tour for tech reps launched…
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Paddlesports Retailer’s Free Lodging for Retailers is Going Fast
Madison, WI – May 31, 2017 – Paddlesports Retailer, the new official trade show of the paddlesports industry, has seen a tremendous return from the paddle community since debuting its room incentive a week ago.…
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Inaugural Morakniv Adventure Blends Outdoor Education & Fun
Seattle, WA – May 25, 2017 – Morakniv®, creator of quality Swedish knives since 1891, is celebrating the success of its first ever Morakniv Adventure. This unique event brought together people from all over the…
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SNEWS Debuts New Website Featuring Market-Leading Content, Video, and Insider News
Boulder, CO (May 25, 2017) — SNEWS (snewsnet.com), the outdoor industry’s leading source for trade news, today debuted a new website. With its market-leading interactive content, video, and breaking news, SNEWS now delivers an un-rivaled…
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SNEWS Taps Darby Communications to Launch Rebranding Campaign
May 22, 2017 – Asheville, NC – SNEWS, the outdoor industry’s source for trade news, has selected Darby Communications as their PR agency of record for the launch of their rebranding and new website. The…
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Astral Appoints In-Sport Fashion, Inc. as Canadian Distributor
May 19, 2017 – Asheville, NC – Astral, expert in creating stylish and high-performance footwear and PFDs for nature lovers, is excited to appoint In-Sport Fashions Inc. as their Canadian distributor. Previously handled directly from…
Amanda Coker Shatters Women’s and Men’s Highest Annual Mileage Record with Tailwind Nutrition Endurance Fuel
Durango, CO – May 16, 2017 – At the start of May 2016, 24-year-old ultracyclist, Amanda Coker, set out to beat the women’s Highest Annual Cycling Mileage Record. Within 130 days, she shattered that record,…
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Paddlesports Retailer Teams Up with Darby Communications
Asheville, NC – May 11, 2017– Paddlesports Retailer, the new official tradeshow of the paddlesports industry, announces their partnership with Southeastern based public relations firm, Darby Communications. Effective immediately, Darby Communications will implement a media…
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Paddlesports Retailer Continues Growth, Expands Team and Adds Expertise
Madison, WI – May 10, 2017 – Paddlesports Retailer continues to gain momentum as the paddlesports industry’s official tradeshow. The inaugural event debuts August 29 – September 1, 2017 in Madison, Wisconsin utilizing the standard…
Grand Staircase Escalante National Monument Calls for Supporters to Rally on May 10th
Kanab, UT – May 9, 2017 – Interior Secretary Ryan Zinke will visit Kanab, Utah on Wednesday, May 10 to meet with local politicians and review the boundaries of the Grand Staircase Escalante National Monument.…
Elite Climbers Join American Alpine Club and Access Fund on Capitol Hill to Advocate for Public Lands
Golden, CO – April 27, 2017 – Celebrated climbers Conrad Anker, Tommy Caldwell, Sasha DiGiulian, Alex Honnold, Kai Lightner and Libby Sauter will join the American Alpine Club and Access Fund to represent the climbing…
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Sierra Designs Hits the Trail for Year Two with Packing It Out
April 24, 2017 – Boulder, CO – Sierra Designs, the Colorado-based brand known for innovative outdoor products, is excited to announce another year of partnership with Packing It Out, a team of activists working to…
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Darby Communications Announces Selections for Stand Up Initiative
Asheville, NC – Darby Communications, a boutique public relations agency specializing in the outdoor, fitness and wellness industries, is excited to announce the selections for the 2017 Stand Up Initiative. Launched in February, the program supports…
Industrial Revolution Welcomes New Sales Manager
Industrial Revolution, the Seattle manufacturer of essential outdoor accessories, is pleased to announce the addition of a new sales manager to its team. Aaron Olsen brings more than 20 years of outdoor sales experience to…
Darby Communications’ Stand Up Initiative Program is Now Accepting Applications
Asheville, NC – Darby Communications, a boutique public relations agency specializing in the outdoor, fitness and wellness industries, introduces the Stand Up Initiative for 2017. The new program will support environmentally-focused non-profit organizations by providing PR related services…
HeiQ and Patagonia Create Exclusive Research Partnership
Zürich, Switzerland & Ventura, USA – The Swiss textile technology innovator HeiQ and sustainable outdoor clothing brand Patagonia have teamed up for an exclusive strategic research partnership. Together, they will explore novel ways for a sustainable textile finishing technology to…
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Astral Expands Partnership with Darby Communications in 2017
Asheville, NC – Darby Communications, a boutique public relations agency specializing in the outdoor, fitness and wellness industries, strengthens its relationship with Astral as they gear up for an impressive year of growth. Since 2012, Darby Communications has…
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Quality, Style, Affordability. Sierra Designs Has You Covered for Fall 2017.
Boulder, CO – Sierra Designs, the Colorado-based brand known for innovative outdoor products, is proud to unveil its stellar new apparel line for Fall/Winter 2017. This robust collection combines Sierra Designs’ forward-thinking design with the brand’s…
Morakniv & UCO Gear to Unveil New Dave Canterbury Signature Product at SHOT Show
Morakniv, UCO Gear and The Pathfinder School are proud to unveil their new collaboration at the 2017 SHOT Show, the Bushcraft Survive & Thrive Kit: Dave Canterbury Collection. Canterbury is a renowned survival expert, founder of The Pathfinder School…
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Aventura Clothing’s Fall ‘17 Line is Designed with the Weekend in Mind
Reno, NV – January 2, 2017 – Feel good about looking great with Aventura’s beautiful, eco-friendly Fall 2017 collection. This season draws inspiration from nature, showcasing a range of playful colors and textures. Bold new prints and…
Astral Footwear’s Hemp Kicks Set High Standards
Asheville, NC – Continuing to push the boundaries in footwear design, Astral strengthens its commitment to the environment by bringing Cannabis Sativa, commonly known as hemp, to its 2017 performance footwear collection. Rarely seen in the outdoor performance…
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Sierra Designs Offers Andrew Skurka Video Series
Sierra Designs, a forward-thinking outdoor brand that has been creating innovative products since 1965, is proud to share a new series of educational videos featuring renowned long-distance hiker Andrew Skurka. These videos offer practical advice…
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Intova Partners With Innovative Scuba Concepts to Support North American Scuba Dealers
Tukwila, WA – Intova, the designer and manufacturer of the industry leading waterproof digital action cameras, has signed an exclusive sales and service agreement with Innovative Scuba Concepts for the U.S. dive market. Graeme Esarey,…
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Darby Communications Recognized by SBTDC
Asheville, NC – November 4, 2016 – Darby Communications, an Asheville-based public relations firm representing leaders within the outdoor, wellness and fitness industries, is proud to be featured in the North Carolina Small Business and Technology…
Feetures! Announces Winners of 2nd Annual “Pair Up” Sales Contest
Charlotte, NC – Feetures!, a leader in the performance sock category, has tallied the results of their 2nd annual “Pair Up” sales promotion, and is thrilled to announce the results. Nearly 50% of participating retailers achieved…
Vasque’s 2017 Thru-Hike Syndicate Accepting Applications
Following another successful year on the trails, Vasque is excited to announce that the Thru-Hike Syndicate is now accepting applications for the 2017 season. The brand partner-powered ambassador program will see big changes next year…
Tailwind Nutrition is Official Hydration for New Zealand Endurance Races in 2017
Durango, CO – October 18, 2016 – The 9th annual Tarawera Ultramarathon and the Kathmandu Coast to Coast World Multi-Sport Championships, two of New Zealand’s most celebrated endurance events, will be powered by Tailwind Nutrition in 2017. Both races will offer…
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Sierra Designs Celebrates Life & Legacy of Co-Founder Bob Swanson
Sierra Designs is mourning the loss and celebrating the life of one of its original founders, Bob Swanson, who passed away last weekend. Swanson co-founded Sierra Designs in 1965 with George Marks, a friend and…
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Packing It Out Team Completes Inspiring Mission
Another successful journey has come to a close for the Packing It Out team. Sierra Designs is a proud sponsor of the two-man crew, which removed more than 700 pounds of trash along the Pacific Crest Trail…
Headsweats Joins Forces with Canadian Distributor Podium Imports
Headsweats, the leading manufacturer of performance headwear for runners and athletes, is continuing to expand their international presence with a partnership with Podium Imports, a leading distributor for a broad range of quality cycling, running,…
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Industrial Revolution Named One of the Fastest-Growing Private Companies in U.S.
Industrial Revolution, the Seattle manufacturer of essential outdoor accessories, has once again been recognized as one of the fastest-growing private companies in the country by Inc. magazine. For the 7th time, the prestigious Inc. 5000 list includes Industrial…
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Packing It Out Team Inspires Colorado Cleanup
Inspired by the efforts of the Packing It Out team, two hikers attempting to pick up every piece of trash along the Pacific Coast Trail, members of the Exxel Outdoors Outdoor Performance Group took on a major…
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Headsweats Supports Leukemia & Lymphoma Society’s Team In Training
Headsweats, the world leader in performance headwear for athletes, is thrilled to announce their partnership with Team In Training (TNT), the flagship fundraising program of the Leukemia & Lymphoma Society (LLS) and the only endurance sports…
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Intova Introduces Budget-Friendly Waterproof Action Camera
Intova is proud to introduce a fun and affordable new addition to its line of high quality, waterproof action cameras. The Intova DUB is a new breed of go-anywhere video camera that allows users to capture incredible footage…
Light My Fire Add-a-Twist Receives Red Dot Award
Light My Fire, the Sweden-based manufacturer of unique outdoor accessories, has been recognized with a Red Dot Award for Product Design for its new Add-a-Twist backpack organizer. Every year manufacturers and designers from around the…
Feetures! “Pair Up” Sales Contest Returns with Exciting New Incentives for Retailers
Charlotte, NC – Feetures!, a leader in the performance sock category, is excited to be re-launching their “Pair Up” sales contest this September following a successful debut in 2015. The promotion was developed to provide…
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UCO Hundred Combines Fashion and Function
Heritage lighting brand UCO is expanding its collection of quality headlamps with a stylish new option. The Hundred combines the comfort customers expect from UCO with a fashionable variety of patterned headbands. This lamp offers a bold…
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Sierra Designs Unveils Bold New 2017 Tents
Sierra Designs is proving once again why it is a leader in the industry by offering the most comfortable, livable and lightweight tents for the backcountry. Their bold new 2017 line pushes the boundaries of how…
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Morakniv Eldris Wins Prestigious Award at Friedrichshafen
Morakniv®, creator of quality Swedish knives since 1891, has received a top honor at the OutDoor Friedrichshafen 2016 show in Germany. A jury unanimously picked the Morakniv Eldris for the prestigious Scandinavian Outdoor Award in the…
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Bigfoot’s Back with Headsweats’ Expanded Bigfoot Performance Trucker Collection
Cincinnati, OH – If Bigfoot wants to protect his elusive reputation, he’ll have to watch his hairy back. Headsweats, the leading manufacturer of performance headwear for runners and athletes is letting fans take their hunt…
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Morakniv Introduces Its Next Generation of Knives
Morakniv®, which has been creating quality Swedish knives since 1891, is proud to introduce a new generation of knives, expertly crafted to handle any outdoor task. The Eldris and Kansbol follow the Garberg in a new series named…
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UCO Introduces Grown-Up Outdoor Lighting Collection
45 years after its Original Candle Lantern hit the market, heritage lighting brand UCO is proud to introduce a grown-up collection of outdoor lighting accessories. These versatile lanterns represent a new elevated standard in outdoor lighting. The…
Intova Introduces New Marine Grade Action Cameras
Intova continues its tradition of creating innovative products for every adventure with the addition of two new marine grade action cameras. The X2 and HD2 both offer high quality video and photo capabilities in a rugged…
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Sierra Designs Introduces New Skurka Collection
Sierra Designs continues to push ahead and inspire new adventures with a limited edition collection developed with National Geographic and Outside magazines’ “Adventurer of the Year,” Andrew Skurka. At just 35 years old, Skurka has hiked more than 30,000 miles…
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UCO Announces Revolutionary Strikable Fire Starter
UCO, the Washington manufacturer of essential outdoor lighting accessories, has developed a greener way to light a fire. UCO’s SweetFire is an innovative new strikable fire starter made from a sugarcane by-product called bagasse. This…
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Astral Lights Up Trail Shoe Market in Spring 2017
June 23, 2016 – Asheville, NC – The trails are about to make a new best friend. Astral’s new TR-1 Series represents a fresh generation of lightweight, performance trail shoes that feature Astral’s coveted G® rubber outsoles, Balanced Geometry™…
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Intova Announces Sponsorship of Race to Alaska
Intova, a leading manufacturer of waterproof action cameras and accessories, is proud to announce its sponsorship of the Race to Alaska (R2AK), the longest human and wind-powered boat race in North America. The 750-mile race…
Headsweats Supports U.S. Adventure Racing Champion Team Tecnu for 6th Year
Headsweats, the leading manufacturer of performance headwear for runners and athletes, is thrilled to announce their renewed sponsorship of the Tecnu Extreme Adventure Racing team. Now in their 6th year of partnership with Team Tecnu, Headsweats…
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Sierra Designs Unveils Reinvigorated Brand Strategy
Sierra Designs, a heritage outdoor brand that has been creating groundbreaking products for more than 50 years, is pushing ahead with a reinvigorated brand identity and powerhouse management team. Eric Greene, formerly Kelty’s general manager, has…
Granite Gear Debuts Crown2, The Next Step in Customizable Ultralight Backpacking
Two Harbors, MN — May 26, 2016 — Five years after the release of the award-winning Granite Gear Crown VC 60, The Crown2, its new and improved successor, will offer thru-hikers the next level of ultralight comfort…
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Sierra Designs Welcomes New Product Development Team Member
Sierra Designs, a heritage outdoor brand with more than 50 years of experience creating groundbreaking products, is proud to announce the newest member of its New Product Development and Innovation team, Stephen Barnes. Barnes is…
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UCO Announces Sponsorship of National Parks Tour
UCO, a Washington manufacturer of innovative lighting and fire starting accessories, is proud to announce its sponsorship of the Our Vie Adventures national park road trip. The Our Vie team consists of newlyweds Cees and…
IceMule Coolers Partners with Realtree to Debut the Ultimate Field Cooler
St. Augustine, FL – IceMule Coolers, the world’s most portable high-performance cooler, has partnered with the world’s leading camouflage designer Realtree to debut the IceMule Realtree Pro cooler. The IceMule Pro’s unique portability and unparalleled…
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Sierra Designs Announces Partnership with Packing It Out
Boulder, CO. –– Sierra Designs, a heritage outdoor brand with more than 50 years of experience creating innovative products, is proud to announce its partnership with the Packing It Out team, a group of thru-hikers raising…
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Vasque Exclusive Footwear Sponsor of Get Out More Tour
Red Wing, MN – April 19, 2016 – Vasque is proud to announce it is the exclusive footwear brand for the sixteenth annual Backpacker Magazine Get Out More Tour, with returning Tour veteran and trail pro, Randy Propster. This year’s Tour will include interactive hikes as well as…
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Backpacker Magazine Announces Launch of 16th Annual Get Out More Tour
Boulder, Colo. – April 12, 2016 – Backpacker Magazine, the authority on outdoor adventure, announces the launch of its 16th annual Get Out More Tour, a grassroots initiative to inspire and educate Americans about the skills and equipment…
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Vasque Official Footwear Partner of 5Point Adventure Film Festival
Red Wing, MN – April 11, 2016 – Adventure films motivate people to get outdoors, push their limitations and perhaps do something they’ve never done before. Vasque is proud to support this adventurous spirit by partnering with the inspiring and unexpected, 5Point Adventure Film Festival in Colorado this month. Entering…
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Astral Road Warrior Embarks on ‘Shoe the People’ Tour
Asheville, NC — Apr 1, 2016 – Astral will launch their seasoned Road Warrior, Gabe Latini, into the East Coast festival scene for this year’s ‘Shoe the People’ Tour. Cruising around in the Astral Chevy 3500 van,…
Headsweats is Official Headwear Partner of LA Tri Club
Cincinnati, OH – Headsweats, the leading manufacturer of performance headwear for runners and athletes, is excited to announce their partnership with the LA Tri Club as the team’s official headwear provider. Headsweats’ Performance Truckers, Race…
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Feetures! Supports Kids Run The Nation to Further Grow Youth Running Programs
Charlotte, NC – Feetures!, a leader in the performance running sock category, is pleased to announce their partnership with the Road Runners Club of America’s Kids Run the Nation youth running program. As the top…
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Intova Introduces a New Breed of Sport Camera
Seattle, WA – Intova’s long history of producing high quality, waterproof action cameras at an affordable price is fully proven in the Spring 2016 release of the Duo. Available in fun colorways, this new breed of underwater…
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Granite Gear Continues to Design Urban-Outdoor Backpacks
Two Harbors, MN – Coming into its third year, the Campus Collection by Granite Gear continues to demonstrate the load-carrying expertise that has been the brand’s strength for almost 30 years, while also adding in…
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Feetures!’ Elite Max Cushion Sock Puts a New Spin on Comfort
Charlotte, NC – Feetures!, a leader in the performance sock category, is taking comfort to a new level with the debut of their Elite Max Cushion sock line. Arriving at retailers in February 2016, the…
IceMule Coolers Appoints Darby Communications as PR Agency of Record
St. Augustine, FL – December 1st, 2015 – IceMule Coolers, manufacturer of portable, high-performance soft coolers, announces their partnership with boutique Public Relations firm, Darby Communications. Effective immediately, Darby Communications will implement a public relations and social…
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Industrial Revolution Acquires Camera Company Intova
Seattle, WA – October 19, 2015 – Keith Jackson, CEO of Industrial Revolution, and Joe Ganahl, President of Intova LLC, are pleased to announce that effective today, the Intova brand and full product line have been acquired by…
