Rab Becomes Official Sponsor of The Alpine Club of Canada’s Hut Network

February 28, 2024

Montreal, Canada (Feb. 28, 2024) /OUTDOOR SPORTSWIRE/ – Rab Equipment, industry leader in merging the development of quality outdoor gear and apparel with sustainability and environmental awareness, announced today that it has become an official sponsor of The Alpine Club of Canada, a renowned non-profit organization with a rich heritage deeply rooted in the exploration and preservation of Canada’s mountainous regions.

Founded in 1906, The Alpine Club of Canada operates the largest network of backcountry huts in North America, with a hut network that runs year-round with a variety of destinations suitable for users with different skill levels. The ACC’s hut network includes 26 user-maintained huts across Canada in alpine meadows, backcountry powder paradises, and remote climbers’ refuges, including the Neil Colgan Hut, which at 9,700 feet above sea level is the highest, habitable structure in Canada.

The Alpine Club of Canada’s operation of the hut network includes providing reservation systems, regular maintenance, and improvements, as well as custodians who travel to the huts to ensure guests’ needs are met. Rab’s sponsorship funding will go directly into hut operations, including improvements to the booking systems, office staff, and maintenance staff.

“As an outdoor technical brand, it’s an honor for Rab to support the iconic ACC hut network,” said Robert Brunet, Rab Canada Country Manager. “The ACC has worked tirelessly for more than 100 years to provide adventurers with a shared, rustic experience in one of the most beautiful countries on Earth. Rab’s roots have always been in exploration and adventure, and we are committed to growing our community of mountain people. We are thrilled to work with the ACC and show people what the mountains of Canada have to offer.”

Founded in Sheffield, England in 1981 by mountaineer Rab Carrington, Rab is one of the world’s leaders in rugged, high-performance mountain clothing and equipment.

Over the past four decades, the company has drawn inspiration from the untamed spirit of the mountains, the friendships climbers forge on the peak, and one enduring mission: To awaken the climber in everyone and equip them for the ascent.

“The ACC is extremely excited about welcoming Rab as the official partner of the club’s hut network,” said Keith Haberl, ACC Marketing Director. “With Rab’s help, the ACC will continue to improve and upgrade our hut system, both in the office and in the field.”

About Equip Outdoor Technologies Ltd.

Equip Outdoor Technologies UK Ltd is an international business with the head office based in Derbyshire, UK. We are proud to own both the Rab and Lowe Alpine brands. We design exceptional products to meet the needs of our active customers. We encourage our teams to thrive and be part of our success. Our passion for the outdoors and adventurous spirit sets the foundation for what we do. We are proud to be a certified Climate Neutral Company and a Fair Wear Member since 2020. www.equipuk.com.

Media contact Susie von Mettenheim| susievon@meteoritepr.com | 720.201.1222 |