Rumpl and AllTrails Launch Limited Edition “Night Hikes” Blankets
October 16, 2024
Embrace adventure after dark with an exclusive co-branded blanket collection
Portland, Oregon (October 16, 2024) /OUTDOOR SPORTSWIRE/– Rumpl, known for its innovative technical blankets, and AllTrails, the world’s most trusted and popular platform for outdoor exploration, are teaming up to release the new Rumpl x AllTrails Night Hikes Collection. This marks the brands’ third collaboration together.
Featuring Rumpl’s best-selling Original Puffy Blanket and the portable NanoLoft Travel Blanket, the Night Hikes Collection inspires adventurers to embrace the mystery of the outdoors at night. The Night Hikes design draws inspiration from the starry sky, reminding people that adventure is possible even in darkness. Crafted for those who never want to stop exploring, these blankets are a nod to both brands’ shared goal: helping people enjoy more time outside, no matter the hour.
“Our collaboration with Rumpl celebrates our shared love of the trail journey, even after the sun sets,” said AllTrails Gear General Manager Ryan Moses. “The Night Hikes Collection blankets give our community both warmth and inspiration as they discover the outdoors.”
This partnership marks the first use of Rumpl’s newly redesigned Original Puffy Blanket, featuring a fresh, co-branded colorway that combines Rumpl’s signature insulation with an adventure-ready design. Its updated Cape Clip® hardware allows users to wear the blanket hands-free, making it easy to set up camp or don headlamps without missing a beat. For couples or friends, the Cape Clip® lets users combine two blankets into one—ideal for sharing warmth on a cool starry summit or cuddling up under a meteor shower.
For those who prioritize packability, the NanoLoft™ Travel Blanket is a must-have. Ultra-light and easily stowable, this blanket features Rumpl’s proprietary NanoLoft® insulation, which mimics the warmth of down and stays warm even when wet. Whether packing on a multi-day trek or tucking into a daypack for an impromptu evening picnic, this compact blanket is the perfect companion for any adventure.
“The Night Hikes Collection is about embracing moments most people miss—the magic that happens when the world quiets down and the stars come out,” said Rumpl CEO and Founder Wylie Robinson. “With these blankets, we’re extending the possibilities of outdoor exploration, offering warmth and comfort for adventurers who aren’t ready to call it a day when the sun goes down and who see nighttime as the next great adventurous frontier.”
Coinciding with the blanket launch, AllTrails will feature a special trails guide highlighting some of the best American destinations for nighttime exploration. From coastal paths illuminated by moonlight to dense forest paths lit by headlamps, the guide will help adventurers discover iconic spots to break in their new blankets.
The limited edition blankets will be available on October 16, starting at $105, on rumpl.com and shop.alltrails.com. For more information, contact scout@purpleorangepr.com (Rumpl) or juliana.ead@alltrails.com (AllTrails).
About Rumpl:
Born of van life and enjoyed by adventure seekers everywhere, Rumpl exists to enrich the outdoor experience through versatile, high-performance comforts. Rumpl is the inventor of The Original Puffy Blanket and the originator of the technical blanket category. The brand’s products enhance places and pursuits, from mountains to beaches and every adventure in between. Rumpl’s vision is to get more people outdoors, comfortable and prepared for whatever unfolds. Learn more at www.rumpl.com.
About AllTrails:
AllTrails helps you find your outside with inspiration from a global community of trail-goers. AllTrails connects people to the outdoors, helps them discover new places and elevates their experiences on the trail. The brand was awarded Apple’s 2023 iPhone App of the Year and a Google Play Best of 2023 honorable mention. Download AllTrails in the App Store or head to AllTrails.com to learn more.