News Topics
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March 2, 2016
Petzl Announces Exclusive Partnership with USA Climbing
SALT LAKE CITY, Utah (March 2, 2016) — USA Climbing, the national governing body of competition climbing, today named Petzl as its exclusive lighting and safety sponsor. As part of the long-term strategic partnership, Petzl will sponsor more than 200 events, including local, regional, divisional and national competitions. “Petzl is the premier brand in the climbing safety marketplace, period....
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March 2, 2016
2016 Copp-Dash Inspire Award Grant Recipients Announced
The Copp-Dash Inspire Award, sponsored by Black Diamond Equipment, La Sportiva, Mountain Hardwear and Patagonia, announced the 2016 winners of the climbing grant established in memory of American climbers Jonny Copp and Micah Dash who were killed in an avalanche in China in May 2009, along with filmmaker Wade Johnson....
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March 1, 2016
Diamondback Launches Level Link Suspension, Achieving Unmatched Performance in Catch, Release Trail Bikes
KENT, Washington (March 1, 2016) — Diamondback Bicycles, one of North America’s most well-known and respected cycling brands, unleashes Level Link, a patent-pending short-link, four-bar suspension system, in two new mountain bike models available today: the Catch 27.5+ and 27.5-inch Release. “Working with suspension visionary Luther Beal, we set out with a...
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March 1, 2016
Outdoor Industries Women’s Coalition Now Accepting Applications for Second Annual Pitchfest
BOULDER, Colo., March 1, 2016 - Applications are now open for the Outdoor Industries Women’s Coalition (OIWC) Pitchfest, which gives female entrepreneurs an opportunity to pitch their business to some of the most influential CEOs and influencers in the active outdoor industries. The event will be held on August 2 in...
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March 1, 2016
FITS socks Selects Groundswell PR to Head Up Media and Influencer Relations
FITS®, makers of the best fitting performance socks in the market place, announced it has appointed Groundswell PR to oversee its media and influencer relations in the outdoor, fitness and natural products arenas, as well as manage the brand’s social media outlets. “Groundswell lives the high-performance, genuinely adventurous lifestyle we...
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February 29, 2016
New Belgium Brewing Joins The Conservation Alliance
Bend, Ore., February 29, 2016 – The Conservation Alliance announces New Belgium Brewing as the newest member of the organization. With a deep-rooted commitment to environmental stewardship, Fort Collins, Colorado-based New Belgium honors nature at every turn of its business. This new partnership will continue to help support and bolster The Conservation Alliance’s efforts to...
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February 29, 2016
Setton Farms Launches Wellness at Work Award
Terra Bella, CA (February 29, 2016)- Setton Pistachio of Terra Bella, Inc.- the nation’s second largest pistachio grower and processor and maker of Setton Farms Pistachio Chewy Bites based in California’s Central Valley- will be searching for the nation’s healthiest work place with the launch of their Wellness at Work...
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February 29, 2016
Hydro Flask Acquired by Helen of Troy
Bend, OR (February 29, 2016) – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks, today announced it will be acquired by a subsidiary of Helen of Troy (NASDAQ, NM: HELE), a leading global consumer products company. Helen of Troy will add Hydro Flask to its strong portfolio of well-recognized and trusted...
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February 25, 2016
PMI Stanley Hires Eastern Regional Sales Manager
SEATTLE, WA (February 25, 2016) – Pacific Market International (PMI) is pleased to announce the hire of Dan Miller as the STANLEY brand’s Eastern Regional Sales Manager. Based in Chattanooga, TN, Miller will drive the brand’s sales efforts across all channels in the eastern U.S., as well as the hardware channels,...
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February 25, 2016
Veteran Corps of America Returns as Sponsor of World T.E.A.M. Sports Face of America
Veteran Corps of America, the O’Fallon, Illinois veteran-owned and managed federal contractor, announced today their support for national non-profit World T.E.A.M. Sports’ April 22-24 Face of America bicycle and hand cycle ride. Challenging more than 600 disabled and able-bodied riders on 110 and 120 mile routes from Arlington, Virginia and Valley Forge,...