News Topics
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February 5, 2016
World T.E.A.M. Sports’ Adventure Team Challenge Comes Alive in New Videos
Two fresh videos from national non-profit World T.E.A.M. Sports document the excitement and inspiration of the organization’s inclusive Adventure Team Challenge events in Colorado and in North Carolina. These events, hosted in Colorado in September and in North Carolina in November 2015, brought together teams of disabled and able-bodied athletes for an...
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February 3, 2016
Sage, RIO, and Casting for Recovery Partner to Send Women Fly Fishing
Bainbridge Island, Wash. (February 3, 2016) – Sage Manufacturing, the industry leading fly rod and reel manufacturer, and line, leader, tippet manufacturer, RIO Products, continued partnership with non-profit Casting for Recovery (CfR) and had an another amazing year in 2015. Through a portion of sales from Sage’s GRACE Outfit and RIO’s customRIO Gold...
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February 3, 2016
SJK (Slumberjack) Signs Verde Brand Communications for Public Relations Support
Boulder, Colo. – Slumberjack, recently rebranded as SJK, today announced a strategic partnership with Verde Brand Communications for traditional public relations support. Effective immediately, Verde will manage all media relations for the 58-year-old outdoor and hunting brand. With a successful line of camping equipment and growing line of hunting gear, SJK will look...
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February 3, 2016
Dagger’s Highly Acclaimed New Nomad Launches
GREENVILLE, S.C. (February 3, 2016) — Dagger will now offer whitewater kayakers a modernized version of the Nomad, the best-selling creek boat of all time. Starting today, specialty retailers will begin selling the newly redesigned Nomad in size large, with sizes small and medium arriving in April 2016. “We modernized and optimized the...
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February 3, 2016
Chaco Committed to Craftsmanship in Fall 2016 Collection of Premium Boots and Shoes
February 3, 2016 (ROCKFORD, Mich.) – Over the past 25 years, Chaco has solidified its reputation for making the world’s best sandals. In Fall 2016, Chaco takes its commitment to craftsmanship and comfort to closed-toe styles with three new collections of premium, casual boots and shoes: Journeyman, New Standards, and Mountain Lifestyle. “Chaco...
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February 3, 2016
DugOut Design Studio Brings Live 3D Design to Action Sports Events
Portland, OR – DugOut Design Studio, a skatepark design, 3D visualization and animation company, established by veteran X Games Skatepark course designer Dug Ketterman has opened an office in Portland, Oregon’s, Pearl district. The startup focuses on providing design visualization services for marketing groups seeking event course design and creative sponsorship branding geared for...
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February 2, 2016
O.A.R.S. partners with the Mountain & Adventure Film Festival
The Film Festival Flix Mountain & Adventure Film Festival is excited to announce its partnership with O.A.R.S. for the 2016 festival which launched February 1st. "Our festival and films are meant to inspire people to get outdoors and have an adventure on their own terms and O.A.R.S. gets people outdoors!" says Film Festival Flix CEO,...
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February 2, 2016
PMI Stanley Brand Names Sullivan-Bishop Agency ‘2015 Agency of the Year’
SEATTLE, WA (February 2, 2016) – Pacific Market International (PMI) is pleased to announce that Sullivan-Bishop group has been named the STANLEY brand’s Agency of the Year. The group’s outstanding performance and mounting sales achievements in the south-central region earned them the prestigious GOLDEN STANLEY award at the recent Winter Market Outdoor...
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February 2, 2016
A Year in the Works, Hyperlite Mountain Gear Launches Major Company Rebrand, Feb 3rd
Biddeford, Maine: Hyperlite Mountain Gear recently completely rebranded the company to dial its messaging on optimized, minimalist outdoor equipment and refocus awareness on its high quality, American-made manufacturing. The rebrand includes a new logo, website and more targeted messaging. The official launch of the new brand is Wednesday, February 3rd....
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February 1, 2016
KEEN Receives Inaugural RODALE 100 Award for Live Monumental Campaign
PORTLAND, Ore. (Feb. 1, 2016) – KEEN, maker of original hybrid footwear, is honored to be named to the inaugural RODALE 100, a definitive list of the 100 people, products, companies, and organizations positively impacting the world. KEEN was recognized in the Environmental category for its 2015 Live Monumental campaign which advocates for the protection of more than 3 million...
