September 26, 2023

BOTE Charts New Water with Jacksonville Retail Opening

MIRAMAR BEACH, Fla. - September 26, 2023 /OUTDOOR SPORTSWIRE/ – Florida’s own BOTE, a longstanding leader of innovation in the paddle board, kayak, and water lifestyle space, today announces its newest retail destination in the picturesque paddling haven of Jacksonville, Florida. Nestled next to the Atlantic Ocean, the new location is...

September 26, 2023

Manitobah Attains B Corp Certification

WINNIPEG, Manitoba - September 26, 2023 /OUTDOOR SPORTSWIRE/ – Manitobah, the Indigenous-rooted brand dedicated to growing a strong Indigenous presence in the footwear industry as well as contributing to Indigenous economic empowerment, proudly announces its certification as a B Corporation™ (B Corp™). This achievement underscores Manitobah's steadfast commitment to operating as...

September 26, 2023

mountainFLOW Launches ecoTOUR: The Ultimate Adjustable Ski Touring Pole

CARBONDALE, CO - September 26, 2023/OUTDOOR SPORTSWIRE/ –mountainFLOW, a leading outdoor gear company committed to sustainability, is thrilled to announce the launch of the ecoTOUR, the industry's first adjustable ski pole made from recycled aluminum. These poles offer a groundbreaking combination of lightweight construction, exceptional durability, and sustainable manufacturing practices. The...

September 26, 2023

Introducing Altra’s First Low-Drop Shoe AltraFWD Experience

DENVER /OUTDOOR SPORTSWIRE/ – Altra, a leading innovator in performance running, is beyond excited to announce the launch of the all-new low-drop road shoe, AltraFWD Experience. For over a decade now, Altra has been delivering comfort to as many runners as possible through natural foot positioning on both road and trail. The...

September 26, 2023

Turtle Fur Cozies Up to Backbone as Agency of Record

MORRISVILLE, Vt. – (September 26, 2023) -- Turtle Fur, the leading cold-weather headwear and accessories brand for over four decades, has selected Backbone to lead its integrated public relations and affiliate marketing strategy. As Turtle Fur expands its product offerings across all seasons and weather conditions, Backbone will build national...

September 26, 2023

LOGE Camps Secures Over $16 Million Investment

(NORTH BEND, WASHINGTON) /OUTDOOR SPORTSWIRE/ - LOGE Camps, the rapidly-growing lodging brand that enables travelers to effortlessly engage with the outdoors, has recently secured a capital investment to help fuel the Company’s continued growth and success. LOGE Camps will use the investment provided through DCA Family Office and other existing...

September 26, 2023

Oru Kayak Supports Breast Cancer Research with Pink Edition Inlet Foldable Kayak

  Emeryville, CA /OUTDOOR SPORTSWIRE/ - Oru Kayak, the original origami kayak brand, is proud to announce its Breast Cancer Awareness campaign, featuring the brand’s popular Inlet kayak in a special Breast Cancer Awareness Pink. Designed with pink accents and pink buckles, 5% of proceeds from sales of the collection...

September 26, 2023

United States Ski Mountaineering Association Continues Preparations for Olympic Debut in 2026

Silverthorne, CO /OUTDOOR SPORTSWIRE/ - The United States Ski Mountaineering Association (USA Skimo) announced today that it has entered into an agreement with the U.S. Olympic & Paralympic Committee to establish an Olympic high-performance program for Ski Mountaineering before the sport makes its debut at the Olympic Winter Games Milan-Cortina 2026. In...

September 26, 2023

Smartwool Announces “Second Cut Resale,” a Resale Program Enabled by thredUP’s Resale-as-a-Service®

September 26, 2023 (Denver, CO and Oakland, Calif.)/OUTDOOR SPORTSWIRE/ – Smartwool, a manufacturer of Merino wool-focused products for active living, and thredUP (NASDAQ: TDUP, LTSE: TDUP), one of the largest online resale platforms for apparel, shoes, and accessories, today announced “Second Cut™ Resale,” a program that allows customers to shop secondhand products...

September 25, 2023

Storyteller Overland introduces market-disrupting Class C adventure truck

Storyteller Overland, LLC unveiled its Class C adventure truck — aptly named The HILT — at the Elkhart RV Open House in Elkhart, Indiana. The HILT adventure truck is the flagship of Storyteller’s pioneering new GXV line of turnkey expedition rigs developed in partnership with its wholly owned subsidiary Global Expedition...