June 29, 2023

Jimmy Hopper Joins Kahtoola as Director of Marketing, Brand Development and Communications

Flagstaff, Ariz. (June 29, 2023)/OUTDOOR SPORTSWIRE/ – Kahtoola, creator of award-winning footwear traction and performance-driven gaiters, is proud to announce Jimmy Hopper as Director of Marketing, Brand Development and Communications, effective immediately. With over two decades of outdoor and footwear industry experience, Hopper plans to connect Kahtoola's vision and purpose with the...

June 29, 2023

MEC tied for Top Place as Canada’s Most Trusted Brand

Vancouver BC, June, 2023 /OUTDOOR SPORTSWIRE/ – Mountain Equipment Company (MEC) is proud to announce its recognition as Canada’s most trusted brand (tied with COSTCO). This accolade, bestowed by The Gustavson Brand Trust Index, reflects the company’s long-term commitment to fostering trust by delivering exceptional customer experiences, and offering unparalleled value on...

June 29, 2023

National Geographic reportedly lays off its last staff writers

National Geographic has reportedly laid off its last staff writers and will no longer be sold on US newsstands. Nineteen editorial staffers were affected by the layoffs, the Washington Post reported, and several staffers confirmed the news on Twitter. The Guardian

June 29, 2023

Völkl US skiers look to ride success into 23/24 World Cup and Nor-Am Seasons

Lebanon, NH (June, 2023)/OUTDOOR SPORTSWIRE/ – Four US skiers on Völkl skis head into the 23/24 ski season with high expectations following strong 22/23 campaigns. George Steffey, Brian McLaughlin, Cooper Puckett, and Camden Palmquist, each had successful seasons and eye new goals for the coming season. “With these 4 talented men...

June 29, 2023

Meindl USA Steps Forward with Backbone as PR Agency of Record

SIDNEY, Neb. /OUTDOOR SPORTSWIRE/ - Meindl USA, the exclusive provider of Meindl’s premium handcrafted footwear in North America, has selected Backbone as its public relations agency of record. Founded in 2019 by experienced professionals in the footwear and outdoor industry, Meindl USA was born from a passion to make Meindl’s...

June 29, 2023

Two-Time MLB All-Star Justin Turner Creates Signature Collection with Kaenon Sunglasses

Irvine, Calif (June 29, 2023)/OUTDOOR SPORTSWIRE/ – Kaenon is releasing its first signature sunglass collection with two-time MLB All-Star Justin Turner. The first installment of the Justin Turner Signature Collection from Kaenon includes two versions of the Arcata SR, Turner's preferred model for on-field play. Unlike typical athlete-endorsement relationships, Turner has a...

June 29, 2023

Aleck and SMITH Announce Strategic Partnership to Integrate Crash Sensor Technology into Bike Helmets for 2024

South Lake Tahoe, CA (June. 29, 2022) /OUTDOOR SPORTSWIRE/ – Aleck® – the industry-leading maker of wireless helmet audio systems for outdoor sports – and SMITH – the global market leader in snow goggles and helmets, and industry innovator across bike helmets, sport, lifestyle, and prescription eyewear – announce a strategic...

June 28, 2023

Koroyd Announces Substantial Growth Across New Headquarters and Hires, Innovation Investment, And Brand Relaunch

MONTE CARLO, MONACO (June 28, 2023) /OUTDOOR SPORTSWIRE/ - KOROYD® - a global leader in advanced impact protection technology - is excited to announce substantial strategic growth developments across the company, including relocation to an expanded headquarters, new hires across all business sectors, complete relaunch of brand identity and messaging,...

June 28, 2023

17 people fall ill at Colorado campground after exposure to gas cloud

Seventeen campers fell ill in San Juan National Forest in La Plata County after exposure to an unknown gas cloud Tuesday night, according to the Upper Pine River Fire Protection District. About 9 p.m. Mountain time Tuesday, emergency responders with Upper Pine River Fire Protection District were dispatched to the...

June 28, 2023

Campground OK’ed at old Boyds Bears site

Cumberland Township supervisors voted 5-0 Tuesday to grant conditional use for a campground at the former Boyds Bears facility. Under the site’s mixed-use zoning, BR Smith Properties’ project at 75 Cunningham Road could not advance without the conditional use, which supervisors granted subject to several conditions. One condition is campsites...