October 18, 2022

Yakima Partners with Meyer Distributing to Amplify Aftermarket Automotive Opportunities

Lake Oswego, OR (October 18, 2022)/OUTDOOR SPORTSWIRE/ – Yakima, the pioneering manufacturer of cargo and gear management solutions, is excited to announce its new partnership with Meyer Distributing, the leading distributor of specialty automotive parts to retailers and dealers. After rekindling the two brands’ former relationship, Yakima products such as the...

October 18, 2022

Vasque Welcomes Three New Hires to its Product and Sales Teams

Red Wing, Minn. – (October 18, 2022)/OUTDOOR SPORTSWIRE/ – Vasque Footwear, a family-owned company with more than 55 years of experience in the outdoor footwear sector, is pleased to announce several new hires across its product, merchandising and sales departments. These investments in talent will usher in an entirely new chapter of...

October 18, 2022

Wild Rye and Skida Launch Exclusive Collaborative Collection for Title Nine

Ketchum, ID, Emeryville, CA, Burlington, VT, (Oct. 18, 2022) /OUTDOOR SPORTSWIRE/ - Women-owned, led, and founded mountain and active lifestyle brands, Wild Rye and Skida, are proud to announce a new bike and snow apparel and accessories collaborative collection, designed exclusively for women-founded retailer, Title Nine. Founded in 1989, Title...

October 14, 2022

Sea to Summit Partners with Adventure Labworks for Western US Sales Representation

Boulder, CO (October 14, 2022) /OUTDOOR SPORTSWIRE/ – Sea to Summit, the award-winning global adventure equipment brand headquartered in Western Australia, has partnered with a new sales agency for the western United States region. Effective immediately, Adventure Labworks will represent Sea to Summit in connecting retailers, and passionate users to the...

October 14, 2022

Chums Secures Top Talent For Revamped Marketing Team

Ketchum, ID (October 14, 2022)/OUTDOOR SPORTSWIRE/ - Chums is gearing up to fortify its position as the number one brand in eyewear retainers and outdoor accessories with two strong additions to its marketing department. Outdoor industry notable Ben Falkson has joined Chums in the role of Marketing Director, along with...

October 14, 2022

Reima launches a kidswear collection to support WWF’s conservation efforts

/OUTDOOR SPORTSWIRE/ - Reima, based in Finland and operational since 1944, currently leads the global market as a kids-only producer of performance wear for all climates. Reima design reflects the Scandinavian way of parenting, enabling kids’ active development of physical skills and exploration of the surrounding world. To this end,...

October 14, 2022

Snow Peak USA Announces New Leadership Structure

Portland, OR /OUTDOOR SPORTSWIRE/ - Snow Peak, the global outdoor lifestyle brand, announces a significant reorganization for its Snow Peak USA leadership. As the brand continues a remarkable growth trajectory in the US, more than tripling its sales in the last four years, the new structure will provide more global...

October 13, 2022

Startup Outdoorsy Passes $2 Billion in Transactions as RV Hype Grows

Recreational vehicle rental marketplace Outdoorsy Inc. reached a milestone in October of $2 billion in total bookings value since the startup was founded seven years ago. That’s double what it was 18 months ago, signaling that more people are taking vacations inspired by the #vanlife movement even as the pandemic fades. Bloomberg

October 13, 2022

SMITH and Boarding For Breast Cancer Launch Collab Eyewear

PORTLAND, Oregon (October 13, 2022) /OUTDOOR SPORTSWIRE/ - Honoring a longstanding partnership, shared values, and cumulative passions for pursuing thrills in the outdoors, SMITH and Boarding for Breast Cancer (B4BC) announce their newest collaboration, and first ever, co-branded sunglasses collection. The co-branded, limited-edition assortment promotes early detection and healthy, active...

October 13, 2022

VOBA and Powered Magazine partner in media project focused on outdoor recreation and careers for BIPOC Vermonters

Montpelier, Vt. (October 13, 2022) /OUTDOOR SPORTSWIRE/ - The Vermont Outdoor Business Alliance (VOBA) and Powered Magazine have partnered on a media project to magnify and amplify opportunities in the outdoors and the workplace for Black, Indigenous, and People of Color (BIPOC) Vermonters. This summer and fall, the organizations collaborated...