September 1, 2022

prAna Names Brianna Showell Vice President of Marketing

CARLSBAD, Calif. – September 1, 2022 /OUTDOOR SPORTSWIRE/ – prAna, a premium outdoor apparel brand and leader in functional, stylish and sustainable products, has appointed Brianna Showell as its new vice president of marketing. Showell brings two decades of extensive experience in the performance apparel industry to prAna where she will focus...

September 1, 2022

Athletic Brewing Company Signs NIL Sponsorships with 3 Heisman Hopefuls

Stratford, CT and San Diego, CA (September 1, 2022) /OUTDOOR SPORTSWIRE/ - Athletic Brewing Company, the fastest-growing beverage company in America according to Inc. Magazine, today announced it has signed name, image, and likeness (NIL) deals with three standout collegiate football players. After partnering with Athletic in 2021, Ohio State...

September 1, 2022

Athletic Brewing Launches New “Fit For All Times” Campaign

Stratford, CT and San Diego, CA (September 1, 2022)/OUTDOOR SPORTSWIRE/ – Athletic Brewing Company, the fastest-growing beverage company in America according to Inc. Magazine, today announced the launch of “Fit For All Times,” an exciting new brand campaign designed to redefine the times that call for a beer. Featuring pro football...

August 31, 2022

VF Corp. Undergoes Layoffs

VF Corp. announced Tuesday in an internal e-mail that it has eliminated about 600 office-based positions at the company, including 300 current workers and 300 open positions. In a letter to employees, Steve Rendle, VF’s president and CEO, described the move as necessary to align its people and capabilities with...

August 31, 2022

Clif Bloks Energy Chews Contain Less Caffeine Per Cube Than Advertised, Class Action Says

A proposed class action contends that each cube of Clif Bloks Energy Chews contains less caffeine than advertised. The 28-page suit says that although product labels lead buyers to believe that each Clif Bloks cube will contain 25mg or 50mg of caffeine, depending on the flavor, the energy chews actually...

August 31, 2022

Ibex Announces New Sales Representation in Rockies and Intermountain West

Nederland, CO (August 31, 2022) /OUTDOOR SPORTSWIRE/ - Ibex, leader in merino wool apparel and accessories, has partnered with Black Dog Sales Group to manage sales relationships for the brand throughout the Rockies and Intermountain West. Black Dog Sales Group is an independent sales group based in Denver, CO and...

August 30, 2022

Yosemite Big Wall Climbing Access Will Change in 2023

Yet another new permit system is on its way to the international hub of rock climbing. On August 26, the National Park Service (NPS) announced it would soon transition from its current Wilderness Climbing Permit Pilot Program in Yosemite National Park to a long-term solution to manage the ever-growing crowds...

August 30, 2022

Mountain Towns 2030 Welcomes Industry Leaders for September Climate Solutions Summit

PARK CITY, Utah (Aug. 30, 2022) /OUTDOOR SPORTSWIRE/ - Mountain Towns 2030 is proud to announce the return of the MT2030 Climate Solutions Summit, the annual gathering of key stakeholders from mountain and outdoor communities working together to implement bold ideas to meet the zero-carbon commitment. Taking place in Breckenridge,...

August 29, 2022

RVWA Seeks Member Applications to Join Board of Directors

The RV Women’s Alliance (RVWA) is currently seeking members to join its Board of Directors. The Board is the governing body of the RV Women’s Alliance and the directors set the strategic direction of the organization. There are currently two Board seats available, and applications are being accepted through Sept....

August 29, 2022

Portland Design Works Expands with New Sales and Marketing Manager Hire

Portland, OR (8/29/22) /OUTDOOR SPORTSWIRE/ - Portland Design Works (PDW), creators of gear for everyday cycling, has recently hired Kate Echols Moore as their new Sales and Marketing Manager. Echols Moore joins PDW most recently from Snow Peak and previously from Surly Bikes. As the Sales and Marketing Manager, Echols...