May 17, 2022

World Renowned eGrips Brand to Unify Under Trango Name

Lafayette, CO (May 17, 2022) /OUTDOOR SPORTSWIRE/ - Trango, the award-winning manufacturer and international distributor of technical climbing equipment, today announced it is unifying its organization and wide-ranging suite of climbing products via a single, company name – Trango. The move integrates the legendary eGrips climbing hold brand under the...

May 16, 2022

Cotopaxi Names Marissa Magno As VP of People and Inclusion

Salt Lake City, UT.  May 16, 2022 /OUTDOOR SPORTSWIRE/ - Outdoor gear brand, and certified B Corporation™, Cotopaxi is thrilled to announce Marissa Magno (she/her) as VP of People & Inclusion, a newly created role that supports the employee-centric culture and DNA of the humanitarian focused lifestyle brand. Magno steps...

May 16, 2022

Gregory’s Sales Decline 4 Percent In First Quarter

Samsonite International S.A. reported sales in the first quarter ended March 31 at Gregory reached $15.1 million against $15.8 million a year ago, a decline of 4.0 percent on a reported basis. Sales were flat on a currency-neutral basis. SGB Media

May 16, 2022

Snow Peak Launches Impact-Focused Community Campout Campaign

Portland, OR - May 16, 2022/OUTDOOR SPORTSWIRE/ – Snow Peak, the global outdoor lifestyle brand, has long believed that time in nature restores our humanity. In an effort to support those who have the greatest barrier to accessing nature, Snow Peak is launching an impact-focused community campout campaign beginning May 16....

May 16, 2022

Big Agnes Opens European Headquarters

STEAMBOAT SPRINGS, Colo. (May 16, 2022) /OUTDOOR SPORTSWIRE/ - Big Agnes, the Colorado-based outdoor equipment brand, is proud to announce the opening of its new European headquarters in Amsterdam. From its new office, the self-proclaimed "Mother of Comfort" will be able to dedicate more resources to directly serve the core...

May 13, 2022

Is It Time for Outdoor Businesses To Dump Facebook?

If the social platform is a virtual public square, as Mark Zukerberg has proclaimed, it’s one that’s rife with hate, lies, weaponized disinformation, and—in the virtual metaverse—a starkly anti-outdoor worldview. Now that its value as an advertising partner has changed the calculus, it’s worth asking again: Is Facebook simply too...

May 13, 2022

New York City Climbers Are Selling NFTs to Finance a New Gym

Using revenue from NFT sales, group members say they will avoid costs incurred by other crowdsourcing platforms, such as GoFundMe or Kickstarter, which can range from 2.9 to 5 percent of the total raised. Just 4 News

May 13, 2022

Chubbies of Solo Brands Name Purple Orange Digital Communications as Public Relations Agency of Record

Austin, TX (May 13, 2022) — Chubbies, the original “Friday at Five” men’s apparel brand, is pleased to announce a new partnership with Purple Orange Digital Communications to oversee all PR efforts on behalf of the brand. Best known for celebrating the spirit of the weekend in everyday life, Chubbies...

May 12, 2022

Women-Led Brand Wild Rye Partners With Red Bull Formation

Sun Valley, ID /OUTDOOR SPORTSWIRE/ -  Wild Rye, the women-founded, women-led and women-specific mountain bike, snowsports and outdoor apparel company, is proud to announce a partnership with Red Bull Formation, the premiere women’s big mountain freeride invitational progression session. Running from May 8-15, 2022, in Virgin, Utah, Red Bull Formation...

May 11, 2022

EXEC: Wolverine World Wide Sees Q1 Revenues Top Guidance

Wolverine World Wide reported revenues and operating margins in the first quarter exceeded expectations. Better-than-expected performances by Saucony and Sperry and strong international growth helped overcome shortfalls in its e-commerce operations and at Sweaty Betty. In the quarter, sales rose 20.4 percent to $614.8 million, ahead of company guidance calling...