September 17, 2021

Rerouted Officially Releases Mobile App to Public

Earth, Sept, 17 — As of Monday the 13th, the Rerouted Mobile App has been released to the public. The Rerouted Mobile App helps people buy, sell & donate outdoor gear online. Users are provided customized suggestions of the best second-hand gear with Rerouted App’s ‘Curated Gear Closet’ feature. The...

September 17, 2021

Dometic Acquires Igloo in $667 Million Deal

In a $677 million deal announced today, Dometic — an RV appliance and electric cooler-maker — will acquire U.S.-based Igloo, the iconic manufacturer of coolers and drinkware. This marks Dometic’s eighth acquisition in 2021, including Cadac, maker of vehicle-based barbecue products; German mobile power brand Buttner Elektronik; Zamp Solar; and, perhaps most...

September 17, 2021

Leadership Change at Mammut Sports Group AG

Seon, September 17, 2021 – Following the successful completion of the change of ownership from Conzzeta to Telemos Capital, the Board of Directors of Mammut Sports Group AG ("Mammut") and CEO Oliver Pabst have jointly agreed to enter the next phase of the company with new leadership. Oliver Pabst will...

September 17, 2021

Amer Sports Brands Salomon, Atomic Announce Changes to Winter Sports Leadership in North America

OGDEN, Utah (September 17, 2021) — Amer Sports announces that after 45 years in the snowsports industry and an exceptional and distinguished term of more than 25 years with Amer Sports, Mike Adams will leave his position as Salomon VP winter sports equipment and Atomic general manager on December 31,...

September 16, 2021

Bern Helmets Calls on Outdoor Enthusiasts, Hobbyists, and Longtime Friends and Family to Join “Not Sponsored Army”

PLYMOUTH, Mass. (September 16, 2021) Bern Helmets, respected internationally for its proprietary street-inspired helmets, for the slopes, biking, skateboarding, water sports, and commuting, today announced the launch of its “Not Sponsored Army” program, giving lesser known brand devotees the chance to represent the brand through social platforms, promotions and to...

September 16, 2021

Outdoor Prolink Expands Pro Purchase Program Into Canada

BOULDER, Colo. (September 16, 2021) – Outdoor Prolink, the pro purchase program created for outdoor professionals at the heart of the industry, announces their expansion into Canada as of September 1, 2021. The first brands on the Outdoor Prolink Canada website include Thule and Mountain Hardwear. Outdoor Prolink’s network of...

September 16, 2021

Big City Mountaineers Partners with Startup Apparel Company Rugged Range to Produce Limited Apparel Run

GOLDEN, Colo. (September 16, 2021) – Big City Mountaineers (BCM), a leading provider of outdoor and backcountry experiences for youth for more than 30 years, is pleased to announce that the organization has partnered with Rugged Range to release a limited run of apparel and accessories that will feature and...

September 16, 2021

prAna Welcomes Monica Mirro as New President

CARLSBAD, Calif. – September 16, 2021 – prAna, a leader in sustainable, outdoor fashion, has appointed Monica Mirro as its new president. She brings extensive experience in leadership roles with omni-channel brands, including Under Armour and SPANX. Mirro will focus on attracting more customers to prAna by increasing awareness for...

September 16, 2021

Outside TV Expands Reach Joining YouTube TV’s Sports Plus Add-on Package Offering

BOULDER, Colo., September 16, 2021 – Outside Inc.––the world's leading creator of active lifestyle content, services, events, and experiences––today announced its television service, Outside TV, is now available on YouTube TV as part of its optional sports add-on package offering: YouTube TV Sports Plus. Outside TV joins the likes of...

September 15, 2021

Snowsports Industries America Outlines Upcoming Education Initiatives

Park City, Utah (September 15, 2021) – On the cusp of the upcoming winter season, Snowsports Industries America (SIA) announces a number of new programs within the organization's Education platform. With the aim of providing critical tools and information necessary to drive and grow businesses, SIA provides year-round, curated education...