September 1, 2021

Dave & Matt Vans Receives Capital Investment from 18Road LLC

GYPSUM, Colo. – Sept. 1, 2021 – Dave & Matt Vans, the ‘lifestyle vehicle’ company that builds and rents vans featuring everything you need and nothing you don’t, is pleased to announce a capital investment from 18Road LLC,which provides catalytic investments into Colorado-based businesses. The investment represents the first outside...

September 1, 2021

Norrøna Invests in the U.S. with Addition of Three Industry Leading Sales Agencies

BOULDER, Colo. (Sept. 1, 2021) — Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, strengthens its U.S. sales team with the establishment of three key regional partners, Summit Sales NW in the Pacific Northwest, Black Dog Sales Group in the Rocky Mountains and Intermountain West,...

September 1, 2021

BioLite Wins Cooper Hewitt’s National Design Award

 Brooklyn, NY (September 1, 2021) — BioLite, a global leader in off-grid personal energy solutions, is honored to receive the prestigious 2021 National Design Award from Cooper Hewitt, Smithsonian Design Museum. Winning the Product Design category, this award celebrates BioLite’s role in using the power of design to change the...

August 31, 2021

How tech is transforming the outdoor industry

ehind the scenes in the outdoor industry, technology is ever-present and increasingly powerful. Are you up to speed on the latest developments? OBJ

August 31, 2021

OvareVentures Expands Retail Presence with Purchase of Kenver, Ltd.

(August 31, Los Angeles, CA) — OvareVentures is expanding its retail presence and adding to its outdoor portfolio with the purchase of Massachusetts-based Kenver, Ltd., a sportswear boutique and outdoor retail hub with a storied history. Founded in 1959 by the late sportsman and skier Ken Vermeulen, Kenver specializes in...

August 31, 2021

Filson x Helinox Collection Captures the Colors and Feel of Autumn

BERKELEY, Calif. - August 31, 2021 - To mark the changing of the seasons, Filson and Helinox, two brands known for offering premium equipment for outdoor enthusiasts, today introduce a limited-edition collection that celebrates the cooling temperatures, colors and enjoyment of fall. The new collection melds the craftsmanship of Helinox...

August 31, 2021

Ultimate Direction Partners with Darby Communications

August 31, 2021 – Broomfield, CO – Ultimate Direction, inventor of the original hydration pack, proudly announces its partnership with Darby Communications, an Asheville-based PR and Digital Marketing agency specializing in the outdoor, wellness, and mountain lifestyle markets. Adding another brand under the Exxel Outdoors umbrella to its client roster,...

August 30, 2021

Alterra Acquires Purcell Heli-Skiing in British Columbia

Alterra Mountain Company announced that it has closed on the purchase of Purcell Heli-Skiing in British Columbia, Canada. The business and ski tenure will be incorporated into the company’s premier mountain experience, CMH Heli-Skiing & Summer Adventures, adding nearly half a million acres to the already largest heli-skiing operation in North America. SES

August 30, 2021

Kara Anastasiadis Named President of OvareGroup Outdoor

Los Angeles, CA – The OvareGroup, a Los Angeles-based media and marketing communications company, today appointed retail veteran Kara Anastasiadis president of the newly formed OvareGroup Outdoor division. Based in Calgary, Anastasiadis spent 17 years with FGL Sports Ltd., a division of Canadian Tire Corporation, in a series of executive...

August 27, 2021

Schwinn and Mongoose Roll with Backbone Media

MADISON, Wis. – Iconic cycling brands Schwinn and Mongoose, two brands of Dorel Industries, Inc. (TSX: DII.B, DII.A), have hired active lifestyle agency Backbone Media as its public relations agency of record. Backbone will work to amplify each brand’s storytelling and drive awareness for Schwinn and Mongoose’s extensive line of...