June 22, 2021

Outdoor Foundation 2021 Outdoor Participation Trends Report Shows Record Participation Rates and Long-Term Challenges

BOULDER, Colo. (June 22, 2021) —Outdoor Foundation today released exclusive insights about Americans’ engagement in outdoor activities in 2020, amid the COVID-19 pandemic. As detailed throughout the report, COVID-19 inspired huge participation growth, as outdoor spaces became places of refuge to safely socialize, improve physical and mental health, connect with...

June 22, 2021

Current USTR Tariffs give Chinese manufacturers a competitive advantage over USA Supplier and Manufacturers, crippling US goods and growth recovery

Mason, OH, June 22, 2021 —  Downlite Outdoor, a division of Downlite, a market leader in down and feather processing and a supplier of responsibly sourced performance fills unduly burdened by current round of Tariffs. USTR Tariffs give Chinese manufacturers a competitive advantage over American manufacturers. Small businesses across America...

June 21, 2021

Appalachian Gear Company Debuts First-of-its-Kind Sleeping Bag

Kings Mountain, NC – June 21, 2021 – Appalachian Gear Company is committed to giving customers the best night of sleep possible on the trail. The outdoor lifestyle brand is proud to announce a revolutionary new sleeping bag featuring its All-Paca™ fabric. The highly water resistant, highly breathable Ugly Bag...

June 21, 2021

Bowhunting Legend Cameron Hanes Hosts Epic Endurance Challenge

Austin, TX – June 21, 2021 – FitRankings, the world’s most advanced connected fitness and health platform, is proud to team up with MTN OPS for the Keep Hammering Virtual Series, an endurance challenge encouraging backcountry hunting enthusiasts and athletes of all kinds to test their limits. Hosted by MTN...

June 21, 2021

360 Adventure Collective to Host Southeast Paddlesports Experience

Asheville, NC — June 21, 2021 — 360 Adventure Collective, the trusted member association that has brought focused, regional events to sales reps and retailers for over 40 years, is excited to host its first Southeast Paddlesports Experience August 24-25 at the U.S. National Whitewater Center in Charlotte, North Carolina....

June 21, 2021

In Mountain Towns, Locals Brace for Fire Threat From Adventure Travelers

In Mammoth Lakes, California, a town in the Eastern Sierra known for its skiing and outdoor recreation, tourism has been booming. The town’s residents are terrified. Adventure Journal

June 21, 2021

Fabletics Named Official Active Lifestyle Partner of Tough Mudder

EL SEGUNDO, Calif. (June 21, 2021)- Fabletics announced it has been named the official active lifestyle partner of Tough Mudder. As part of the strategic partnership through 2022, Fabletics will offer its premium quality activewear to the more than 6 million members of the Tough Mudder community through a series of...

June 18, 2021

Julbo Eyewear Names Rick Randall as VP of US Sales

Burlington, VT (June 18, 2021) - Julbo Eyewear, the premium French eyewear brand based in Longchaumois France with its subsidiary based in the Green Mountains of Vermont, appoints Rick Randall as Vice President of US Sales. Randall was formerly National Sales Manager for Julbo and now moves into his new...

June 17, 2021

Kryptonite Adds New Security Options for E-Bike Owners

Canton, MA, USA– E-bikes are one of the fastest-growing and most expensive cycling categories, two of the chief reasons they have become top targets for theft nationwide. With the COVID-19 pandemic spurring unprecedented bike industry growth last year (according to NPD data[1]) and as more people purchase bikes for recreation...

June 17, 2021

Kitsbow Debuts First Film in 36 Hours in Kitsbow Series for 2021

OLD FORT, North Carolina (June 17, 2021)— Kitsbow is thrilled to debut the first film in its 2021 36 Hours in Kitsbow series. 36 Hours in Kitsbow is a unique film series in which Kitsbow provides grants of money and gear to enable aspiring filmmakers to tell their unique and original...