January 20, 2021

Backcountry to Open New Retail Stores Beginning Spring 2021

PARK CITY, Utah (Jan. 20, 2020) – Backcountry, the online specialty retailer of premium outdoor gear and apparel, announces plans to open brick-and-mortar retail locations beginning May 2021. The retailer currently has one store adjacent to its fulfillment center in Salt Lake City, UT, and will expand its retail footprint...

January 20, 2021

A-Squared Bikes Hires SIMBOL Communications as PR Agency of Record

Lake Oswego, Oregon (January 20, 2021) — After making a name for itself over the last few years as a direct-to-consumer purveyor of high-quality but affordably priced triathlon and aero road bikes,  A-Squared Bikes (A2) has partnered with the long-time bike-industry insiders at SIMBOL Communications as their PR agency of...

January 20, 2021

RepSpark provides Accelerate for Exhibitors at Outdoor Retailer Winter 2021 Show

[Irvine, CA]: RepSpark is offering exhibitors at Outdoor Retailer a free trial of Accelerate, a virtual platform for exhibitors to collaborate with buyers throughout the wholesale process. The program is part of RepSpark’s sponsorship of the new Outdoor Retailer Winter Online digital event and marketplace. Outdoor Retailer, the largest global...

January 20, 2021

Flylow Gear Rings in the New Year with Avalanche Safety, Becoming a Major Sponsor of the American Avalanche Association

TAHOE, CALIFORNIA (Tuesday, Jan. 19) - Flylow Gear (flylowgear.com), the independent and mountain-raised creator of outerwear and apparel, has joined a short list of outdoor leaders as a major sponsor for the American Avalanche Association (A3) (americanavalancheassociation.org), a leading nonprofit dedicated to avalanche safety, education and research in the United...

January 19, 2021

Benchmade Ends 2020 with String of Industry and Consumer Awards

January 19, 2021 (Oregon City, OR) – Benchmade Knife Company, a premium knife manufacturer based in Oregon City, OR, has been recognized for the fourth year in a row by the Portland Business Journal as one of Oregon’s Most Admired Companies within the 'Product Makers and Designers' category. Other companies in the esteemed top ten alongside...

January 18, 2021

PGA Golf Exhibitions Announces B2B E-Commerce Agreement with RepSpark for the 2021 PGA Show Virtual Experience and Marketplace

NORWALK, Conn. – PGA Golf Exhibitions announces an agreement with RepSpark to provide B2B e-commerce solutions to participating companies through the PGA Merchandise Show virtual platform. “We are excited to work with PGA Golf Exhibitions to provide exhibitors with an enhanced way to connect with buyers during the 2021 virtual...

January 15, 2021

Vail Resorts Sees 17 Percent Drop In Season-To-Date Skier Visits

Vail Resorts reported season-to-date total skier visits were down 16.6%, season-to-date total lift ticket revenue was down 20.9%, ski school revenue was down 52.6%, dining revenue was down 66.2%, retail/rental revenue for North American resort, and ski area store locations was down 39.2% - all compared to the prior year...

January 15, 2021

Independent Manufacturer, Bajio, Challenges Sunglass Industry with Sustainable Performance Sunglasses

New Smyrna Beach, FL (Jan 15, 2020) - Bajio Sunglasses is bringing fresh eyes to the sunglass market through the introduction of their first-ever collection launching March 1, 2021. Bajio, Spanish for “the shallows”, draws inspiration from flats around the world, and seeks to bring sustainably built sunglasses featuring blue...

January 15, 2021

Origin Wins Vimeo’s Best Actions Sports Film of the Year Award

Origin Outside is thrilled to announce that our documentary film Call Me Crazy: The Legend of Mike Wiegele, has been honoured with Vimeo's Best Actions Sports Film of the Year Award. Call Me Crazy tells the story of helicopter skiing visionary Mike Wiegele, whose boundary-breaking approach ushered in a whole...

January 15, 2021

Downlite Outdoor Names What’s UP PR Agency of Record

Mason, OH, January 15, 2021 —  Downlite Outdoor, a division of Downlite, a market leader in down and feather processing and supplier of responsibly sourced performance fills to the outdoor, home furnishings and hospitality markets, has named What's UP Public Relations as its agency of record. With more than a...