August 19, 2020

Headsweats Partners with Virtual Women’s Half Marathon for New Run Series

BOULDER, Colo. (August 19, 2020) – Headsweats, the leader in high performance apparel and headwear, has partnered with the Virtual Women’s Half Marathon Run Series as the exclusive headwear provider to support female runners during a fun filled weekend of virtual events on October 17 and 18, 2020. “Running is in...

August 19, 2020

Big City Mountaineers teams up with Yeti, Helly Hansen, Waypoint Outdoors and BACKPACKER Magazine for National Summit Day 2020

GOLDEN, Colo. (August 19, 2020) – Big City Mountaineers (BCM), a leading provider of outdoor experiences for youth from unfairly marginalized communities, expands partnerships for the third annual National Summit Day. Yeti, Helly Hansen and Waypoint Outdoors joined BCM and BACKPACKER Magazine on August 1, 2020 to help celebrate the mountain community by inviting...

August 19, 2020

KÖE Organic Kombucha Breaks Into New Channels as Demand for Immunity Support Soars

LOS ANGELES (August 19, 2020) – KÖE Kombucha – the fruit-forward, organic kombucha in a convenient can - today announced the expansion of their brand through new distributor relationships and retail placements across the US. As consumers seek ways to bolster their immune systems and overall health, KÖE has doubled...

August 18, 2020

REDARC Electronics Partners with Idea Ranch

TULSA, OK., August 14, 2020 – Idea Ranch announces North American agency partnership with Australia-based REDARC Electronics. REDARC has over 40 years’ experience developing a range of electronics for on and off-road adventures such as voltage converters and inverters, 12V-to-12V battery chargers, power management systems and brake controllers. “We’ve long...

August 17, 2020

Royal Robbins Launches Hemp Sock Collection; Debuts New Website

SAN FRANCISCO, Calif. (August 17, 2020) — Royal Robbins launches into a new product category with the release of its Hemp Sock collection, rolling out today on the newly designed Royal Robbins website. With improved functionality and navigation, the new website offers a refreshed, more seamless shopping experience for Royal...

August 13, 2020

Flylow Gear welcomes Stoneface Sales as New England rep team

Tahoe, Calif., August 13, 2020-- Flylow Gear (www.flylowgear.com), the independent, homegrown and mountain-raised creators of outerwear and apparel, has hired Stoneface Sales to represent the brand in the six states of New England. Drawing on a 21-year history of brand representation in snowsports and the outdoor industry, Stoneface Sales (www.stonefacesales.com)...

August 12, 2020

IZIP Introduces New Commuting, Cruising and Adventure Bikes for Every Kind of eBike Riding

KENT, Wash. ( August 12, 2020) — With 15 years of experience designing electric bikes , IZIP introduces five new eBikes into its Commuting, Cruising and Adventure collections for Fall 2020. With a focus on power and efficiency, the new IZIP eBikes use top of the line components including BOSCH...

August 10, 2020

Idea Ranch Launches with Staff Promotions

TULSA, Okla., August 10, 2020 — Idea Ranch made it public that it has promoted a group of Creative, Social & Public Relations (SPR) and Account Service team members to new positions within the agency. Heath Kennedy transitions to Vice President of Content Delivery and Performance. Austin Hillard becomes Associate...

August 6, 2020

Dhani Jones Joins Pocket Outdoor Media Board of Directors

Boulder, Colorado, USA — August 6, 2020 — Pocket Outdoor Media, the leading endurance sports media platform, today announced that Dhani Jones, founder of BowTie Cause and Chairman of Qey Capital, has been elected to its board of directors. In this role Jones will offer strategic guidance and advise the...

July 22, 2020

U.S. Ski & Snowboard selects Addaday as Official Handheld Recovery Equipment Partner

SANTA MONICA, Calif., July 22, 2020 – Addaday, a world leader in injury prevention and recovery technology, announced today it has been selected as the Official Handheld Recovery Equipment Partner of U.S. Ski & Snowboard, the Olympic National Governing Body (NGB) of skiing and snowboarding. The new multi-year partnership brings...