August 19, 2024

How much do Olympic champions get paid?

Newly-crowned Olympic champions from Paris 2024 don’t just win bragging rights–national Olympic committees (NOC) or national governments from around the globe reward the achievements of their star athletes with a cash prize. With the expenses that go into being an elite athlete, these funds can go a long way in...

August 19, 2024

VIM & VIGR Celebrates Four Students in Fourth Annual Nursing Scholarship Program

Missoula, Mont. (Aug. 19, 2024)/OUTDOOR SPORTSWIRE/ – VIM & VIGR, maker of stylish and comfortable compression socks for all walks of life, is pleased to announce four inspiring winners of its fourth annual nursing scholarship awards. Each recipient will each receive a scholarship award of $3435 to be used towards their...

August 19, 2024

Big Agnes Launches Field-testing Partnership with Rocky Mountain Youth Corps

Steamboat Springs, Colo. (Aug. 19, 2024)/OUTDOOR SPORTSWIRE/ – Big Agnes, the Steamboat-Springs-based outdoor equipment brand, has launched a field-testing partnership with Rocky Mountain Youth Corps, ensuring the brand’s gear is put through the paces during field work in the Rocky Mountains. The partnership will allow more Rocky Mountain Youth Corps participants...

August 19, 2024

The North Face Taps OutsidePR as Performance Public Relations Agency of Record

Sausalito, Calif., (Aug. 19, 2024)/OUTDOOR SPORTSWIRE/ – OutsidePR, North America’s leading boutique active lifestyle and outdoor PR agency, is proud to announce its partnership with the storied outdoor equipment brand, The North Face. The alignment aims to further cement The North Face as the world’s leading outdoor brand, by highlighting...

August 16, 2024

Lazydays Reports Q2 YOY Losses, CEO Remains ‘Confident’

John North, Lazydays chief executive officer, said, “Our team has focused on maintaining healthy vehicle inventory, improving F&I per unit and achieving substantial total gross margin improvement sequentially. However, the seasonal improvement in sales volume we had anticipated to occur in the second quarter did not materialize. On a same-store...

August 16, 2024

United States Ski Mountaineering Announces Successful Launch of “Project Podium”

Silverthorne, Colorado /OUTDOOR SPORTSWIRE/ – The United States Ski Mountaineering Association (USSMA or USA Skimo) is pleased to announce the successful launch of Project Podium, a donation-funded initiative created to ensure the success of USA skimo athletes in global competition. USA Skimo is also pleased to announce the appointment of...

August 16, 2024

MyOutdoorTV Limited Time Offer: Save 50 Percent This Whitetail Season

DENVER (August 16, 2024)/OUTDOOR SPORTSWIRE/ – MyOutdoorTV (MOTV) is offering an unbeatable offer of 50 percent off an annual streaming subscription just in time for whitetail season. The global streaming platform’s limited time offer allows access to its vast library of premier hunting content. From live stream channels such as HuntStream...

August 15, 2024

Skeezy New Trend: Strava ‘Surrogates’ Are Making Money by Logging Runs for Other People

An Indonesian teenager has found a lucrative way to do just that by, well, running for other people. Wahyu Wicaksono, 17, has become what’s known in the country as a “Strava jockey,” logging running achievements for others on the app for a fee. “I am active on X and it...

August 15, 2024

Deckers Sells Sanuk to Canadian Active Company Lolë Brands

Nearly a year after Deckers Brands announced its intention to divest Sanuk, the outdoor lifestyle shoe brand has officially been scooped up by Canadian active company Lolë Brands. According to Todd Steele, chief executive officer of Lolë, when the company heard that Deckers was selling Sanuk, it “jumped” at the opportunity. FN

August 14, 2024

Fresh from the Field: JUST SHOT™: Drury’s Deer Season ’24 Available on MyOutdoorTV

DENVER (August 14, 2024) /OUTDOOR SPORTSWIRE/ - The fourth season of JUST SHOT™: Drury’s Deer Season is now available to stream in the MyOutdoorTV (MOTV) library on virtually any device. Follow along with the Drury family each week on MOTV as they hunt their way through the 13 phases of...