January 17, 2024

Interested In Smart Motorcycle Helmets? GoPro Snaps Up Forcite for Tech-Infused Helmets

GoPro, Inc. revealed its plans to acquire Forcite Helmet Systems, a pioneer in embedding technology into helmets. The financial terms were not disclosed. The company said it intends to boost Forcite’s vision to provide a safer, more dynamic motorcycling experience through tech-enabled motorcycle helmets with the long-term goal of tech-enabling other categories...

January 17, 2024

JAM Collective’s Growth Continues with New Hires in Public Relations and Operations

San Francisco, CA – January 17, 2024 /OUTDOOR SPORTSWIRE/ – JAM Collective, an accomplished boutique agency specializing in public relations, social media, communications, affiliate marketing, and strategic partnerships, is pleased to announce it has hired three new team members. As the agency enters its 24th year of business and welcomes new talent,...

January 17, 2024

HDry Selects Backbone as PR Agency of Record

BUSTO ARSIZIO, ITALY (Jan. 17, 2024)/OUTDOOR SPORTSWIRE/ – HDry, a leading innovator in waterproof/breathable technology, has partnered with Backbone, the premier active lifestyle media agency. Backbone will serve as the official PR agency of record for HDry, supporting the brand’s growing number of partnerships with the world’s best footwear and apparel brands. “We have...

January 17, 2024

The Conservation Alliance Welcomes Peak Design as its Newest Pinnacle Member

January 17, 2024/OUTDOOR SPORTSWIRE/ – Peak Design is joining The Conservation Alliance as its newest Pinnacle Member with a $100,000 annual commitment to the organization. Peak Design is a design company setting the standard for offsetting environmental impact, employee benefits, fair pay, and safe working conditions. Peak Design’s (PD) incredible contribution helps...

January 17, 2024

Skratch Labs and Darby Communications Mix Up The Perfect PR Partnership

January, 2024 - Boulder, CO /OUTDOOR SPORTSWIRE/ – Skratch Labs, a Boulder, CO-based performance nutrition innovator that helps athletes and active people be better, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and digital marketing agency specializing in the outdoors, active lifestyle, and hunt/fish markets. Effective immediately, Darby...

January 17, 2024

La Sportiva Opens First Premium Retail Location in United States

BOULDER, Colo. (Jan 16, 2024) /OUTDOOR SPORTSWIRE/ - La Sportiva, maker of the world's finest mountain gear, today announced the opening of its first premium retail store in the United States. The new store is located at 2100 Broadway, which is the crossroads of Spruce and Broadway Streets in Boulder,...

January 16, 2024

LIVSN Designs Welcomes New Product Manager and Head of Sustainability

BENTONVILLE, Ark. - January 16, 2024 /OUTDOOR SPORTSWIRE/ - LIVSN Designs, an outdoor apparel company that believes what we own should be purposeful and in service of what we do, today announces that Abby Hollis has joined the company as Product Manager and Head of Sustainability. In the newly created...

January 16, 2024

Bouldering Project Expands to Dallas, Acquiring Oso Climbing Gyms

Bouldering Project, an innovator in the growing climbing gym industry, is pleased to announce the acquisition of Oso Climbing Gyms in Dallas, Texas. Oso, a 35,000-square-foot facility opened in May of 2020. The gym offers 8,500-square-feet of bouldering terrain, a dedicated yoga and fitness studio with a full schedule of...

January 16, 2024

Camping World Set to Acquire Three Minnesota Locations

Camping World Holdings, Inc. is set to acquire Roth RV, with locations in Bemidji, Grand Rapids and Deerwood, MN. The transaction is anticipated to close in the second quarter of 2024 and will increase the company’s Minnesota location count to 11. SGB Media

January 16, 2024

Mountain Gazette Adds Writer Kyle Frost as Contributor, Bringing His Exclusive Weekly Newsletter Series “Here & There” Under Mountain Gazette Publishing

NORTH LAKE TAHOE, CA ( Jan. 16, 2023)/OUTDOOR SPORTSWIRE/ – Mountain Gazette, the independent outdoor culture magazine that has been publishing long-form features and stunning imagery from mountain towns since 1966, is pleased to announce the addition of Kyle Frost to its talented team of contributors and writers. Kyle will bring his...