December 3, 2024

Laura Beachy Joins Thermore as Vice President of Global Marketing and Communications

Milan, Italy (December 3, 2024) /OUTDOOR SPORTSWIRE/ — Thermore, an Italian manufacturing firm and leader in sustainable synthetic insulation, welcomes Laura Beachy as Vice President of Global Marketing and Communications. Beachy joins Thermore from Hyla Strategies, a NYC-based boutique marketing firm, where she served as a Managing Partner since 2014....

December 2, 2024

Switchback begins countdown to June debut as outdoor showcase rides wave of positive energy from The Running Event

AUSTIN, Texas (December 2, 2024) /ENDURANCE SPORTSWIRE/ – Switchback at The Running Event (TRE), the showcase collection of outdoor businesses at TRE, recently wrapped up its fall event amidst the high energy and heavy retailer traffic of a record-setting gathering. Successfully blending anchor brands and emerging leaders, Switchback at TRE...

December 2, 2024

Traverse Tanzania GRVL Joins Gran Fondo World Tour® Gravel Series 2025

December 2. /OUTDOOR SPORTSWIRE/ - Since its inception in 2016, the series has continually grown, offering the most sought-after destinations for gravel enthusiasts. Traverse Tanzania GRVL represents a significant step forward in providing tailored, all-inclusive events that cater to gravel travelers seeking adventure and challenge. "At Gran Fondo World Tour®,...

November 27, 2024

Race Directors Called Upon to Petition Against United States Forest Service Hiring Freeze

Many trail runners in the United States recreate on public lands, much of which is managed by the USFS. From clearing trails to fighting fires to keeping long-drop toilets at trailheads clean and stocked with toilet paper, the USFS plays a critical role in caring for the 193 million acres...

November 26, 2024

AKASO Expands Sales and Marketing Initiatives in the United States

FREDERICK, MD (November 26, 2024) /OUTDOOR SPORTSWIRE/ - Continuing its commitment to empowering outdoor enthusiasts with high-quality, affordable action cameras, AKASO is thrilled to announce the company has selected two North American organizations to spearhead its latest business initiatives and expand its presence in the United States. Effective immediately, Outdoor...

November 26, 2024

Celebrating 15 Years of Striker: A Legacy of Safety and Innovation

November 26, 2024 - Hudson, WI -/OUTDOOR SPORTSWIRE/ -  Striker, a brand renowned for industry-leading fishing apparel, proudly celebrates 15 years of providing anglers with the most trusted fishing apparel on the market. Since the development of the brand in 2009 by Jim Poucher, Striker has been dedicated to equipping anglers...

November 26, 2024

OrthoLite India Expands Facilities in Ambur, Tamil Nadu, Adds Key New Hires

AMHERST, Mass. (November 26, 2024) /OUTDOOR SPORTSWIRE/ – OrthoLite®, the global leader of branded, high-performance, comfort footwear solutions, has expanded its OrthoLite India (OIN) facility in Ambur, Tamil Nadu India, and opened a new sales office in Chennai, all thanks to recent growth under new leadership. The new building expands the footprint...

November 26, 2024

National Eyewear Brand Shady Rays Gifts 280 Snow Goggles to Outdoor Enthusiasts in Groundbreaking Giveaway

DENVER, Co., (November 26, 2024) /OUTDOOR SPORTSWIRE/ — Shady Rays hosted the company’s first Snow Goggle ReView event at its six retail locations nationwide from November 16-17, 2024. The event highlighted the company’s signature Protection Program where customers can request a replacement if their goggles become damaged for any reason within two...

November 25, 2024

VF Corp. to Lay Off 242 Employees in Virginia Distribution Center Closure

VF. Corp is planning to close a distribution in Martinsville, Va., resulting in over 200 employees losing their jobs. VF told FN in a statement that it decided to close the center in May after evaluating the best way to ship its products to consumers, as part of the company’s “Reinvent”...

November 25, 2024

POMOCA Opens New $13.5M Factory in Switzerland

Boulder, CO (November 25, 2024) /OUTDOOR SPORTSWIRE/ -The Oberalp Group, which owns SALEWA, DYNAFIT, POMOCA, WILD COUNTRY, EVOLV and LaMUNT, announced today that it has opened the new brand headquarters for POMOCA in Chavornay, Switzerland after three years of construction and a $13.5M investment in the world’s leading ski skin...