January 10, 2024

Bowtech Selects Idea Ranch as Agency of Record, Unveiling an Innovative Strategy Centered Around Community Development.

TULSA, OK – January 10th, 2024 /OUTDOOR SPORTSWIRE/ - Bowtech, the leading manufacturer of the world’s finest compound bows and archery equipment, has named Idea Ranch as its agency of record. Leveraging expertise in brand strategy, performance media, creative content creation, and its community development service (C4), Idea Ranch will...

January 9, 2024

5.11 Tactical Partners with USCCA to Expand ABR Academy Classes for 2024

Costa Mesa, Calif. (Jan. 9, 2024)/OUTDOOR SPORTSWIRE/ – 5.11 Tactical, the global innovator of Purpose-Built Gear™, today announced it will expand its popular ABR Academy in 2024 to host more than 500 classes in collaboration with the U.S. Concealed Carry Association (USCCA). Together, the companies will host the free instructional classes at...

January 9, 2024

Forever Chemicals — New Podcast Series From Outdoor Minimalist Explores What PFAS Are, Their Risks, and What Outdoor Brands Are Doing to Replace Them.

[Wenachee, WA—January 9, 2024] /OUTDOOR SPORTSWIRE/ - On March 4th, the creators of the Outdoor Minimalist book and podcast will launch a comprehensive ten-part podcast series, Forever Chemicals, exploring what PFAS are, why they’re dangerous, and how the outdoor industry can move forward without them. Meg Carney, Outdoor Minimalist host...

January 8, 2024

Coleman, Marmot Parent To Cut Staff by 7%, Shrink Real Estate Footprint

Newell Brands, maker of Coleman, Marmot, and many other brands, announced it will cut its office roles by approximately 7% by the end of 2024. The company will also reduce its real estate footprint and pursue other cost reduction initiatives. These actions are expected to happen by the end of...

January 8, 2024

November Shipment Report Now Available

Results for the RV Industry Association’s November 2023 survey of manufacturers found that total RV shipments ended the month with 25,160 units, an increase of 2.8% compared to the 24,470 units shipped in November 2022. To date, RV shipments are down (-38.4%) with 291,652 units. Towable RVs, led by conventional...

January 8, 2024

Outdoor Foundation Announces Lesford Duncan as Executive Director

BOULDER, CO (January 8th, 2024) /OUTDOOR SPORTSWIRE/ – Outdoor Foundation (OF), the philanthropic arm of Outdoor Industry Association (OIA), is proud to welcome Lesford Duncan, MPH, as its new Executive Director. Lesford joins the Foundation with over a decade of experience in public management in government and nonprofit sectors. A proven and...

January 8, 2024

Phil Gyori Named Chief Executive Officer of United Sports Brands

Fountain Valley, CA (Jan 8, 2024) /OUTDOOR SPORTSWIRE/ - United Sports Brands is pleased to announce the appointment of Phil Gyori as Chief Executive Officer. Phil most recently served as the CEO of Pelican Products, and has also held past senior leadership roles at top outdoor and lifestyle brands such...

January 4, 2024

Salomon Owner Amer Sports Files for IPO

The Finnish company, which owns the Salomon, Arc’Teryx, Wilson, Peak Performance and Atomic brands, has applied to list on the New York Stock Exchange with the ticker “AS”. The details of the potential offering, including number of shares and price range per share, have not yet been shared. According to...

January 4, 2024

New Video Explains How to Access Free Readiness Tests on RV Fixed Operations Today Mobile App

(FAIRFAX, VA) /OUTDOOR SPORTSWIRE/ - The Mike Molino RV Learning Center has released a new video demonstrating how to access the recently released RV Fixed Operations Today Mobile App along with “readiness tests” for front line dealership staff who are interested in becoming certified. The video is available on the...

January 3, 2024

Chums Expands Marketing Team Leading Into Surf Expo

Ketchum, ID (January 3, 2024)/OUTDOOR SPORTSWIRE/ – Chums shows no signs of slowing down heading into Surf Expo 2024. Coming off its year-long 40th-anniversary celebration as the most recognizable name in eyewear retainers and outdoor accessories, Chums is fortifying its marketing team to support retail partners' expanding needs and the success of...