March 2, 2017

Kelty® Introduces Exclusive “Discovery Line” of Products for Everyday Adventure March 2017

BOULDER, COLO. – Kelty®, a leader in providing innovative adventure gear that is built to last, introduces The Discovery Line for everyday outdoor pursuits and the evolving outdoor consumer, arriving at retail this March. The Discovery Line features grab-and-go outdoor furniture, tents and sleeping bags that are easy-to-use, have subtle technical features...

March 1, 2017

Implus® Builds for the Future with Expansion of Balega’s Sales Team

Durham, N.C. (March 1, 2017) – Continuing its investment in brand and company growth, Balega, a leading performance sock brand in the run specialty market, is expanding its fast-growing sales support team with the announcement of new sales leaders. The company welcomes five new sales representatives to its domestic sales team. Known...

February 28, 2017

Zensah & Kara Goucher Announce $1,000 Scholarships

Hallandale, FL - February 28, 2017 - Zensah®, the leader in high-performance compression apparel, teams up with Olympian Kara Goucher to announce the Zensah-Kara Goucher Scholarship Program. Two exemplary student-athletes, one male and one female, will be awarded a scholarship towards their college education. Zensahbelieves student-athletes learn the importance of grit and tenacity through the high school athletics...

February 28, 2017

World T.E.A.M. Sports’ Face of America Veteran Returns to her Roots

Issaquah, WA, February 28, 2017 – Army veteran Shanda Taylor-Boyd is returning to her roots this April 28-30 as a participating athlete in national non-profit World T.E.A.M. Sports’ Face of America bicycle and hand cycle ride to Gettysburg, Pennsylvania from historic Valley Forge east of Philadelphia. The two day ride, hosted annually since 2006, honors...

February 28, 2017

Summit Bicycles Acquires the Beeline Bikes San Francisco/Silicon Valley Franchise

SAN FRANCISCO, Calif. (February 28, 2017) – Beeline Bikes, the mobile bike shop that comes to you, has partnered with Summit Bicycles, the largest local bike shop in San Francisco/Silicon Valley. Summit will serve the needs of cyclists and riders of all types with five existing brick-and-mortar stores, and a fleet of...

February 24, 2017

Superfeet Announces New Senior Leadership Team as Brand Celebrates 40th Anniversary

During 40 years of innovating, producing and selling a heritage collection of insoles, Superfeet has successfully launched six new product categories, three major technology alliances and announced the world’s first foot-scanning and footwear recommendation platform. Showing no signs of slowing, Superfeet proudly announces their newly restructured senior team, poised to build on...

February 21, 2017

Club Ride Apparel Launches Tees for Trails Program

Sun Valley, Id. (February 21, 2017) – Club Ride Apparel (CRA), the Sun Valley-based creators of casual-performance cycling apparel designed for the ride and everything after, is excited to announce its Tees for Trails program. Every year, starting in May and running through September, the company will donate 50% of sales from their...

February 8, 2017

Superfeet Finds Perfect Fit with Momentum Media PR as Public Relations Agency of Record

Boulder, CO (February 8, 2017) – Superfeet, the leading insole brand with 80% market share in the active lifestyle and outdoor markets, announces Momentum Media PR as the brand’s agency of record, effective immediately. Celebrating their 40th anniversary in 2017, the Superfeet brand selected Momentum Media PR to drive brand communications and increase brand awareness, from...

February 6, 2017

Superfeet First-Ever Footwear Collection Now Shipping; Now Taking Orders for Fall 2017

Ferndale, WA  – With 40 years experience perfecting the fit, shape and comfort of footwear with their industry-leading insoles, Superfeet is now employing that expertise in their first-ever footwear collection for men and women. Hitting shelves now, Superfeet reimagines the construction of a shoe by building it from the insole out – literally...

February 3, 2017

Reynolds Cycling Supports Huntsman Foundation Cancer Research Through Raffle at NAHBS 2017

Sandy, Utah (February 3, 2017) – Reynolds Cycling will be supporting the Huntsman Cancer Foundation and the work of the Huntsman Cancer Institute by hosting a fundraising raffle that will start today and conclude at the 2017 North American Handmade Bicycle Show, Sunday, March 12th. Reynolds Cycling will lead the fundraising...