August 15, 2016

Feetures! “Pair Up” Sales Contest Returns with Exciting New Incentives for Retailers

Charlotte, NC - Feetures!, a leader in the performance sock category, is excited to be re-launching their “Pair Up” sales contest this September following a successful debut in 2015. The promotion was developed to provide a fun, innovative incentive for run specialty retailers and associates to improve their customers’ in-store...

August 4, 2016

KEEN, Inc., Hires Footwear Industry Veteran John Eberle as GM of Outdoor, Lifestyle, and Kids

PORTLAND, Ore. (August 4, 2016) – KEEN, Inc., a values led, independently-owned outdoor and lifestyle footwear brand known for its original and versatile products, expands its depth of footwear industry experience and knowledge with the hire of John Eberle as the brand’s first-ever GM, Outdoor. With a decorated career in the industry for...

August 1, 2016

All Good Introduces Natural Deodorant Line & 2017 Sunscreen Formulas at Summer Outdoor Retailer 2016

Morro Bay, CA (August 1, 2016)— All Good, makers of organic skincare and healing products, will introduce their new natural deodorant line at Summer Outdoor Retailer Show, August 3 – 6, in booth # BR 414. Natural deodorants don’t typically have a reputation for being effective, but after months of testing, All...

July 29, 2016

OMEALS Picks Up Momentum Media PR as Agency of Record

Boulder, Co. (August 1, 2016) – OMEALS, a premium outdoor foods brand with self-heating, fully cooked meals and snacks, has selected Momentum Media PR as its public relations agency of record. Starting immediately, Momentum will work with the OMEALS team to build brand awareness and strengthen media presence across traditional, digital and social channels....

July 28, 2016

AlpineAire Debuts New, Unique Snack Line for 2017

Minneapolis, Minn. (July 28, 2016) — AlpineAire, a pioneer and leader in the freeze-dried food marketplace for over 30 years, announced today their new Snack Line collection of sweet and savory snack mixes, fruit blends and first to market instant, just-add-water dips and super smoothies.  "Our newly developed AlpineAire Snack Line includes unique first-to-market instant...

July 28, 2016

Aventuron to Distribute Orange Mountain Bikes in North America

Aventuron, a distributor in the bicycle and outdoor industries, is pleased to announce that Orange Bikes has formally returned to the U.S. and Canadian markets by being available exclusively through the company. With a rich history in producing hand-built frames in small batches, each Orange Bike is skillfully crafted to...

July 28, 2016

Club Ride Apparel Lands Big Hit with New Spring 2017 Collection

Sun Valley, Id. (July 26, 2016) – Club Ride Apparel (CRA), the Sun Valley-based creators of casual-performance cycling apparel designed for the ride and everything after, debuts their spring 2017 collection at the upcoming Summer Market Outdoor Retailer show (PV 2019) in Salt Lake City, UT, August 3 – 6, 2016. All tops, bottoms...

July 27, 2016

COBI “Connected Biking” System Proudly Announces Global Launch

FRANKFURT, Germany (July 27, 2016) – COBI, the first integrated system to transform your ride into a smart cycling experience, is now available for purchase in 34 countries and five different languages around the world. Designed and engineered in Germany, unveiled with a wildly successful Kickstarter campaign in 2014, and backed with...

July 20, 2016

New Video Series Celebrates Devoted Local Bike Communities

JACKSON, Wyo. (July 20, 2016) Teton Gravity Research (TGR), the global leader in youth-culture media, is pleased to announce Next Exit, a new video series celebrating devoted local bike communities by documenting the people that make these places special. Next Exit is a joint production of TGR and the acclaimed, community-driven mountain-bike journal, Freehub...

July 19, 2016

Face of America Allows Injured Marine to Find Herself through Exercise

TROY, NY - United States Marine Corps veteran Rachel Fredericks had never ridden her hand cycle more than 38 miles in a single day. During national non-profit World T.E.A.M. Sports’ April 23-24 Face of America bicycle and hand cycle ride from the Pentagon to historic Gettysburg, Fredericks rode 110 miles...