May 24, 2023

Article One and Professional Runner Nikki Hiltz Celebrate Pride Month with Donation Commitment to Stand with Trans

FLINT, Mich. (May 24, 2023)/OUTDOOR SPORTSWIRE/ – Independent eyewear brand Article One and Nikki Hiltz, the first openly trans non-binary professional runner to win a United States Track and Field Championship, today announced a Pride Month campaign to benefit Stand with Trans, a national organization whose mission is to empower transgender...

May 17, 2023

Teton Gravity Research To Open Pop-Up Retail Shop In Park City

Jackson, Wyo. (May 17, 2023) /OUTDOOR SPORTSWIRE/ - Teton Gravity Research (TGR), the global leader in action and adventure lifestyle media, announced today that it will open a pop-up retail shop in the heart of Park City over Memorial Day Weekend, marking the company’s latest move to expand its retail...

April 27, 2023

Utu Outdoor Skincare Names The Sideways Life Its PR Agency of Record

Los Angeles, CA /OUTDOOR SPORTSWIRE/ – Utu, the new advanced skincare brand for outdoor lovers, has appointed The Sideways Life as its PR agency of record. The Sideways Life will handle all public relations activities for Utu, including media relations, gifting, and brand partnerships. Utu’s mission to protect, nourish and rejuvenate...

April 26, 2023

Real Food, Real Energy: Maghalie Rochette x HOLOS Helmet Collaboration

Québec City – April 26, 2023 /OUTDOOR SPORTSWIRE/ – HOLOS, the Canadian organic overnight muesli ‘superfood’ brand fueling athletes of all kinds to new personal bests, and Maghalie Rochette, elite Canadian off-road cyclist and host of the ‘Fever Talk’ podcast, are thrilled to announce a new custom helmet sponsorship. While it’s...

April 19, 2023

Aleck Launches the First True Wireless, Near-Ear Audio and Comms for Cyclists

Monterey, CA (Apr. 19, 2023) /OUTDOOR SPORTSWIRE/ – Today marks the launch of Aleck’s highly anticipated Kickstarter presale of the new Aleck Punks, the bike industry’s first true wireless, near ear audio and communication system for cyclists. The Punks securely attach to helmet straps and deliver crystal clear sound and unlimited-range...

April 17, 2023

Aleck’s Tocsen Crash Sensor Now Available to Cyclists in U.S. and Canada

South Lake Tahoe, CA (Apr. 17, 2023) /OUTDOOR SPORTSWIRE/ - Following their recently announced acquisition of impact detection technology company Tocsen, Aleck®, the industry-leading maker of wireless helmet audio systems for outdoor sports, announced today that Europe’s best-selling helmet crash sensor is now available in the U.S. and Canada. Aleck’s...

April 12, 2023

Article One Enlists Web3 Running Community, Run As You Are, in Hosting Digital Donation Drive to Protect the Great Lakes Basin’s Water

FLINT, Mich. (April 12, 2023) /OUTDOOR SPORTSWIRE/ – Article One, the award-winning independent eyewear brand, and Run As You Are, a digital running community offering immersive online experiences, today announced a virtual Earth Week campaign that will raise funds for the Michigan-based water conservation nonprofit, FLOW (For Love of Water). The...

April 6, 2023

Article One Continues to Challenge Performance Eyewear Standards, Adds Three Dynamic Styles to ACTIVE Collection

FLINT, Mich. (April 6, 2023) /OUTDOOR SPORTSWIRE/ Article One, independent creators of handcrafted eyewear for performance and prescription frames, is proud to announce the addition of three distinct styles to its award-winning ACTIVE Collection, bringing its athletic transfer category to 12 models. In line with its ethos to challenge traditional...

April 6, 2023

Iron Horse Bicycle Classic Announces Mountain Bike Race Details

Durango, Colo. (March 6, 2023) /OUTDOOR SPORTSWIRE/ This year’s Iron Horse Bicycle Classic Subaru Mountain Bike Race will harken back to the past, using similar trails as the 2001 UCI World Cup course. The 5-mile lap will start and end at Chapman Hill and loop around the prominent mesa just east...

April 4, 2023

Thousand Prioritizes Inclusivity and Rider Diversity in Heritage 2.0 – An Innovative Evolution of its Best-Selling Helmet

Los Angeles (April 4, 2023) /OUTDOOR SPORTSWIRE/ – Thousand, creators of vintage-inspired, innovative bicycle helmets and safety accessories, is proud to announce the launch of its Heritage 2.0 helmet, the next evolution of the brand's flagship model. Thousand prioritized diversity and inclusivity in designing the new helmet, hosting a comfort study performed...