August 1, 2023

Orvis Launches Groundbreaking Therapeutic RecoveryZone® Dog Beds

MANCHESTER, Vt. (Aug. 1, 2023)/OUTDOOR SPORTSWIRE/ – Orvis, a leading retailer in home and travel dog products, fly-fishing and outdoor apparel today announced the launch of its new RecoveryZone® dog beds. The company’s most innovative dog bed yet delivers science-based rest and recovery for four-legged family members providing them with a lifetime...

July 31, 2023

Timberland Launches New Wayfarer Sunglasses

/OUTDOOR SPORTSWIRE/ – Introducing the new Wayfarer frames from Timberland Eyewear, a harmonious fusion of function and style thoughtfully encapsulated in a refined package. Exuding sophistication, the sleek black acetate frame, accentuated by the contrasting metal detailing, effortlessly complements various face shapes. A distinguished feature of these sunglasses lies in...

July 28, 2023

Clif Bar Continues to Improve Profitability Under New Owner

Mondelez International said its recently-acquired Clif Bar business continued to improve profitability in the second quarter with the help of higher prices amid “robust” sales growth and as Clif Bar recently overhauled its management team, including the exit of CEO Sally Grimes. At the close of February, Alexandre Zigliara was...

July 27, 2023

Slugs, Skookumchuck and Stretch – Get Set for MEC’s Highly Anticipated Classics Collection Launch

VANCOUVER, British Columbia (July 27, 2023) /OUTDOOR SPORTSWIRE/ - Mountain Equipment Company (MEC), Canada’s Most Trusted Outdoor Retailer, is thrilled to announce the launch of its highly anticipated 2023 Classics Collection. Designed to cater to superfans and new enthusiasts, this year’s assortment brings together beloved favourites, including the legendary Rad...

July 27, 2023

GUNNER Releases Ultra-Durable, Functional Dog Training Bumper

NASHVILLE, Tenn. (July 27, 2023) /OUTDOOR SPORTSWIRE/ - GUNNER, a leading manufacturer of premium dog products, announced today the release of its training Bumper—a product designed to better assist working dogs and their owners throughout the field training and obedience process. Thoughtfully designed and rigorously tested, the GUNNER Bumper is...

July 26, 2023

Strava for Rock Climbing? Kaya App Sees Big Opportunity

Kaya first opened its digital doors in 2019, offering climbers a novel way to navigate climbing gyms and find specific routes. There was also a social element from the very beginning, with the option to log and share “sends” and start virtual discussions with friends. The company now boasts more...

July 26, 2023

How Geartrade Uses AI to Cut Costs, Reduce Employee Burnout

Geartrade, the online resale platform for used gear and apparel, is leveraging artificial intelligence not to replace its workforce, but to make its employees’ lives easier, according to company executives. In January, Geartrade launched an AI system that was constructed with data from more than a million pieces of used...

July 26, 2023

TerraFlame Names Purple Orange Digital Communications as PR Agency of Record

Grapevine, TX (July 26, 2023) /OUTDOOR SPORTSWIRE/ - TerraFlame, makers of sustainable fireplace fuels and eco-friendly artisan fires within the Solo Brands (NYSE: DTC) portfolio, announced their partnership with Purple Orange Digital Communications to oversee all media communications for the brand. TerraFlame is looking forward to collaborating with Purple Orange...

July 25, 2023

Primus Announces New Award-Winning Stove Systems Designed for the Most Demanding Expeditions

LOUISVILLE, Colo. (July 25, 2023)/OUTDOOR SPORTSWIRE/ – Primus, the Swedish cooking equipment brand, announces the launch of its Ulti Stove System and Ulti Pots, which will be available in Spring 2024. The Ulti Stove Systems are the most wind-resistant and powerful cooking solutions Primus has made to-date and recently garnered an ISPO...

July 25, 2023

Endurance Sportswire Launches Free AI Press Release Generator

San Diego, CA - June 25, 2023 - Endurance Sportswire, the only press release distribution service for the running, cycling and triathlon industries, today announced the launch of its free AI press release generator. The innovative new tool allows businesses to quickly and easily create high-quality press release drafts in...