October 19, 2022

Minus33 is seeking search-and-rescue partners for upcycled wool program

ASHLAND, NH /OUTDOOR SPORTSWIRE/ – New Hampshire’s merino wool specialist, Minus33, is accepting applications from search-and-rescue organizations nationwide to receive its wool warm up kits. The Minus33 wool warm-up kits are provided to mountain rescue operations in order to furnish rescuees with a head-to-toe layer of warm wool for the journey...

October 19, 2022

Athletic Brewing Company Launches Mobile App

MILFORD, Conn. and SAN DIEGO (October 19, 2022) /OUTDOOR SPORTSWIRE/ - Athletic Brewing Company, America’s leading non-alcoholic craft brewer, today announced the official launch of its app, giving consumers a way to stay connected with all things Athletic. The user-friendly mobile app enables customers to easily locate and purchase their...

October 19, 2022

Matador Makes Ultralight Even Lighter with Beast28 Helium

BOULDER, Colo. (Oct. 19, 2022) /OUTDOOR SPORTSWIRE/ - Matador Travel Equipment, the award-winning producer of high-performance travel equipment, today introduced the Beast28 Helium, a special-edition, ultralight version of the brand’s award-winning Beast28 Ultralight Technical Backpack. Constructed entirely with new, industry-leading materials, the Beast28 Helium cuts weight from the Beast28’s original...

October 19, 2022

OROS Apparel Launches Streetwise, Storm-ready Gambit Jacket

Portland, OR (October, 2022) /OUTDOOR SPORTSWIRE/ – OROS, the innovator of next-generation thermal apparel, has announced the launch of its Men’s and Women’s urban-meets-outdoor styled, storm-ready Gambit Jacket. The Gambit integrates a dual-shell design with a waterproof hardshell upper and flexible softshell lower and, as always, the zero-bulk insulative qualities of...

October 18, 2022

Rossignol Group shares composition of its first recyclable ski, the Essential

St-Jean-de-Moirans, France, October 18, 2022 /OUTDOOR SPORTSWIRE/ – To initiate a more collective industry movement, the Rossignol Group today shared its plans for its new recyclable ski with all stakeholders in the mountain / winter sport segment. The aim is to actively contribute to the launch or development of exchangeable technical...

October 18, 2022

Yakima Partners with Meyer Distributing to Amplify Aftermarket Automotive Opportunities

Lake Oswego, OR (October 18, 2022)/OUTDOOR SPORTSWIRE/ – Yakima, the pioneering manufacturer of cargo and gear management solutions, is excited to announce its new partnership with Meyer Distributing, the leading distributor of specialty automotive parts to retailers and dealers. After rekindling the two brands’ former relationship, Yakima products such as the...

October 18, 2022

Sweet Protection Partners with Freeskier Jesper Tjäder for Exclusive New Products

(BOULDER, CO - October 18, 2022)/OUTDOOR SPORTSWIRE/ – Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, announced today that it has partnered with acclaimed Swedish freestyle skier and Olympic medalist Jesper Tjäder for a limited edition release of its Looper Mips Helmet and Boondock RIG Reflect Goggles, available...

October 18, 2022

Article One and Mission Workshop Launch New Styles in Collaborative Eyewear Collection Designed for Urban Cyclists

FLINT, Mich. (Oct. 18, 2022) /OUTDOOR SPORTSWIRE/ – Article One, the artisanal eyewear brand boasting heirloom-quality Italian craftsmanship in athleisure and optical frames, today announced the launch of its second collaborative collection with Mission Workshop. Article One and Mission Workshop, a San Francisco-based company that creates bags, clothing, and footwear for...

October 18, 2022

Wild Rye and Skida Launch Exclusive Collaborative Collection for Title Nine

Ketchum, ID, Emeryville, CA, Burlington, VT, (Oct. 18, 2022) /OUTDOOR SPORTSWIRE/ - Women-owned, led, and founded mountain and active lifestyle brands, Wild Rye and Skida, are proud to announce a new bike and snow apparel and accessories collaborative collection, designed exclusively for women-founded retailer, Title Nine. Founded in 1989, Title...

October 17, 2022

Polartec® Power Shield® Debuts Bio-Based Weather Protection Technology

Planet Earth, The Universe (October 17, 2022) /OUTDOOR SPORTSWIRE/ – Announced today, Polartec®, a Milliken™ & Company brand, launches its all-new bio-based Polartec® Power Shield® fabric technology setting a new standard for sustainable weather protection. The launch signifies Polartec’s continued pivot to source living matter substitutes for petroleum-based products while increasing...