August 20, 2020

A New Home for Lowe Alpine

Dear media partners, From 20th August 2020, Lowe Alpine products will be available on the Rab website, uniting two of the most well-known and respected brands in the outdoor industry. For our community, this means an even better brand experience full of inspiration and value as well as more innovative and complementary product solutions. “The decision to...

August 19, 2020

Twice as Nice: All-Paca™ Sleeping Bag Liner Takes Top Award

Charlotte, NC – August 19, 2020 – Appalachian Gear Company, an outdoor lifestyle brand specializing in all-natural performance-based clothing and gear, proudly announces its second consecutive Editors’ Choice award from Backpacker Magazine. In 2019, editors recognized the All-Paca™ Fleece Hoodie for its outstanding performance and versatility. This year, the innovative...

August 19, 2020

KÖE Organic Kombucha Breaks Into New Channels as Demand for Immunity Support Soars

LOS ANGELES (August 19, 2020) – KÖE Kombucha – the fruit-forward, organic kombucha in a convenient can - today announced the expansion of their brand through new distributor relationships and retail placements across the US. As consumers seek ways to bolster their immune systems and overall health, KÖE has doubled...

August 19, 2020

Brave — Overnight Breakfast Made from Organic, Plant-Based Ingredients — Expands Product Line, Releasing a Spin on a Timeless Flavor Combo, Peanut Butter Banana

Portland, Maine (8/19/2020) — Overnight Breakfast brand Brave is thrilled to announce the launch of their newest flavor, Peanut Butter Banana. Loaded with gluten free oats, black chia seeds, dried bananas, pecans, hemp seeds, peanut flour, dried strawberries, sea salt, and monk fruit, Brave’s Peanut Butter Banana provides 20 grams...

August 18, 2020

Front Runner Outfitters Announces New Quick Release Awning Mount

LOS ANGELES (August 18, 2020) — Front Runner Outfitters (Front Runner), the South African-based manufacturer known for dependable, innovative, and thoughtfully designed overlanding and camping equipment, announces the release of the Quick Release Awning Mount, an interface designed to give users the freedom to install or remove awnings in seconds and...

August 18, 2020

Addaday Introduces Powerful Pocket-Sized Recovery: The BioZoom™ Jr. Percussion Device

SANTA MONICA, Calif., Aug. 18, 2020 – Addaday, a global leader in injury prevention and recovery technology, today introduced the Addaday BioZoom™ Jr., the world’s most compact cordless percussion massager and one of the quietest devices on the market. When used correctly, the pint-sized massager can help decrease both muscle...

August 18, 2020

Mammut Pushes BarryHeart 3.4 Firmware Update for Barryvox S and Barryvox

(Williston, VT) August 18, 2020 -- Mammut, leading Swiss-born premium outdoors brand with over a century and a half of experience in mountain safety and outdoors activity, is rolling out new BarryHeart 3.4 Firmware updates for its industry-leading avalanche beacons, the Barryvox and Barryvox S. The Barryvox S and Barryvox...

August 18, 2020

Alice + Whittles Launches Vegan, Recycled Weekend Boot

TORONTO, CANADA (Aug. 18, 2020) — Alice + Whittles, the Toronto-based ethical outdoor footwear brand, has launched the Weekend Boot. Designed for year-round, all-day comfort, the Weekend Boot is 100 percent vegan and free of any virgin plastics. With a versatile design, the boot is at home on the trail...

August 18, 2020

KINeSYS Sunscreen responds to COVID-19 restrictions with a new educational video series

Vancouver, Canada (18th August 2020) - Ordinarily, KINeSYS Sunscreen would be connecting with buyers and retail partners at events across North America. With COVID-19 restrictions in place, these events have been cancelled, motivating KINeSYS to create a series of educational videos. KINeSYS Sunscreen is sold in specialty retail stores, primarily...

August 18, 2020

Liv Cycling Unveils All-New Tempt Mountain Bike Series

NEWBURY PARK, Calif. (Aug. 18, 2020) - Liv Cycling, the company dedicated to getting more women on bikes, introduced the new Tempt series today built for women seeking the perfect bike for their first off-road adventure. Available in either 29-inch or 27.5-inch wheel sizes, the new Tempt series is the...