March 20, 2025

Diadora Launches its Newest Super Trainer, the Atomo Star

CAERANO DI SAN MARCO, ITALY (March 20, 2025) /OUTDOOR SPORTSWIRE/ - Diadora, the Italian-born sportswear brand, announces the launch of the Atomo Star, a lightweight, responsive Super Trainer with superior cushioning. Made in Italy, Atomo Star represents the purest expression of Diadora’s approach to serving athletes through product innovation: put...

March 20, 2025

Tough Mudder Teams Up with Dr. Squatch in a Sudsy 2025 Partnership

Boston, MA (March 20, 2025) /OUTDOOR SPORTSWIRE/  – Tough Mudder, the global extreme fitness brand, announces a new partnership with Dr. Squatch, the all-natural men's soap company, to become the Official Body Soap of Tough Mudder U.S. for the 2025 season. This collaboration is set to add an extra layer...

March 20, 2025

Nokhu is Here: A New Era for Car Camping & Storage

March 20, 2025 (Loveland, CO) /OUTDOOR SPORTSWIRE/ - PACK Products is now Nokhu. The brand that revolutionized portable car storage with the PACK Rack is evolving with a bold new identity—and a powerful new partnership. Founder and CEO Evan Packard is officially rebranding PACK as Nokhu, and industry veteran Evan...

March 20, 2025

Timberland Eyewear

/OUTDOOR SPORTSWIRE/ - A solid yet dynamic identity. A future-forward vision sustained by a heritage of craftsmanship. Timberland® has always been a strong point of reference, a trailblazer on a path to set the latest international trends. The new eyewear collection stays true to itself and the brand, presenting sunglasses...

March 20, 2025

iKamper and Rivian Join Forces to Elevate the Camping Experience

SEATTLE, WA, March 20, 2025 /OUTDOOR SPORTSWIRE/ - iKamper, the PNW’s leading provider of rooftop tents and adventure gear, announced a new special-edition Skycamp Mini with Rivian, the manufacturer of electric vehicles and accessories. Designed to fit seamlessly with Rivian’s R1S and R1T vehicles, the Rivian x iKamper Skycamp Mini...

March 19, 2025

Overland Expo SoCal Makes History as its Most Successful Launch Ever

COSTA MESA, Calif. (March 19, 2025) /OUTDOOR SPORTSWIRE/  – Overland Expo, the world’s premier event series for overland adventure travel, launched its first-ever Southern California event on March 15-16, delivering its most successful debut event to date. Overland Expo SoCal shattered past launch event records, with 19,000 attendees, 303 exhibitors,...

March 19, 2025

New Sweet Protection 2025 Full-Face Platform Released: Innovation, Style and Impact Performanc

Oslo. (March 19, 2025) /OUTDOOR SPORTSWIRE/ – Sweet Protection, the legendary Norwegian brand, is releasing a completely new range of MTB full-face helmets, which will be ridden by Emil Johansson and Vali Höll in the coming season. With a deep-rooted passion for crafting world-class protective gear that seamlessly blends cutting-edge...

March 19, 2025

adidas Sport Eyewear

March 19, 2025 /OUTDOOR SPORTSWIRE/ - Sport is more than just physical activity; it’s a lifestyle that embodies continuous progress and innovation. The latest adidas Sport eyewear collection represents the natural evolution of a brand dedicated to the highest standards. This collection introduces a bold and inclusive new aesthetic. Our...

March 18, 2025

Alpacka Raft and Immersion Research Introduce the Sixmile Skirt—A New Standard in Packrafting Spray Skirts

MANCOS, Colo. (March 18, 2025) /OUTDOOR SPORTSWIRE/ - Alpacka Raft, the industry leader in packrafting, has partnered with Immersion Research (IR), the industry leader in kayak spray skirts, to introduce the Immersion Research Sixmile Skirt. This new spray skirt combines a kayak proven neoprene tunnel, neoprene casing, and high tension...

March 18, 2025

Tough Mudder Welcomes Grenade As Official Nutrition Partner

March 18, 2025 /OUTDOOR SPORTSWIRE/ - Tough Mudder, the world’s leading obstacle course brand, is thrilled to announce a new partnership with Grenade, the UK’s no.1 protein bar brand. Grenade joins Tough Mudder as the Official Nutrition Partner, Nutrition Bar Partner, and Protein Partner across all UK events. Kicking off...