PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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April 4, 2024
Zeal Optics Celebrates Earth Month With 5th Annual “Shades For Seas”
Boulder, Colo. ?OUTDOOR SPORTSWIRE/ - To celebrate Earth Month, Zeal Optics is kicking off its fifth annual “Shades For Seas” campaign. For every pair of Zeal sunglasses, goggles or accessory lenses sold globally in April, one-thousand square feet of coastline will be cleaned in partnership with Plastic Oceans International. The...
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April 4, 2024
Manduka Unveils the Gerry Lopez Collection
EL SEGUNDO, Calif. (April 4, 2024)/OUTDOOR SPORTSWIRE/ – Manduka, the best-in-class high-quality yoga gear brand, is excited to unveil its collaboration with surf legend and yoga teacher Gerry Lopez, now available globally. This exclusive collection celebrates and fuses Gerry’s passion for surfing and yoga, making it the first of its kind....
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April 4, 2024
Outdoor Industry Association Invites Brands to Join Finance and Business Operations Benchmarking Study
BOULDER, CO (April 4, 2024)/OUTDOOR SPORTSWIRE/ – A member-led collective and the outdoor industry’s catalyst for meaningful change, Outdoor Industry Association (OIA) today announced a new Outdoor Brand Benchmarking Study, which focuses on key finance and business operations benchmarks to help brands understand their position in the market compared to competitors...
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April 4, 2024
Appalachian Gear Company Introduces AlpaLite Performance Apparel
Kings Mountain, NC – April 4, 2024 /OUTDOOR SPORTSWIRE/ – Appalachian Gear Company, the brand that pioneered 100% alpaca fiber performance fleece for the outdoors, is proud to announce its latest innovation, a revolutionary new fabric that redefines outdoor apparel. AlpaLite blends the unparalleled benefits of natural alpaca fiber with...
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April 4, 2024
Partnership, Sponsorship, and Exhibitor Information Available for 2024 RVDA Convention/Expo
(FAIRFAX, VA) /OUTDOOR SPORTSWIRE/ – RVDA, the National RV Dealers Association, has released its exhibitor prospectus for companies interested in taking part in the 2024 RV Dealers Convention/Expo at Paris Las Vegas, Nov. 11-15th. The prospectus includes a full listing of sponsorships, partnerships, Vendor Training +Plus, and booth pricing. Industry...
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April 4, 2024
Royal Robbins celebrates 25 years of the Desert Pucker Shirt
SAN FRANCISCO /OUTDOOR SPORTSWIRE/ - Outdoor adventure apparel brand Royal Robbins celebrates the 25th anniversary of its iconic Desert Pucker and a storied partnership with certified wood based textile1 fiber brand TENCEL™. Since its debut in 1999, the Desert Pucker has built a cult following among outdoor enthusiasts and adventurers....
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April 3, 2024
Outdoor Research drops its first dedicated MTB apparel line, adds four ride-focused athletes
SEATTLE (April 3, 2024)/OUTDOOR SPORTSWIRE/ – As outdoor-apparel manufacturer Outdoor Research releases its first dedicated collection of mountain bike gear for Spring 2024, the Seattle-based brand is expanding its athlete roster with four riders who will provide product category expertise and feedback as OR leans fully into the category. Trail and...
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April 3, 2024
LEKI USA Announces New Sales Representation in Great Lakes Territory
BUFFALO, NY (April 3, 2024)/OUTDOOR SPORTSWIRE/ – LEKI, a leader in innovative skiing, trekking, and trail running poles, announces the appointment of Specialty Sports Reps (SSR) to cover the Great Lakes trekking and outdoor retail territory, effective immediately. Specifically, SSR will be responsible for Michigan, Ohio, Indiana, and Kentucky. In addition...
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April 3, 2024
OROS Labs®, creators of Solarcore® insulation, secures $22 million in Series B funding led by Airbus Ventures
PORTLAND, Ore. (April 3, 2024) /OUTDOOR SPORTSWIRE/ - OROS Labs- www.oroslabs.com, an innovative thermal solutions company, announced the closure of its Series B funding round, raising $22 million to support the company’s expansion in consumer, commercial and government industries. The round of funding was led by Airbus Ventures, with participation...
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April 2, 2024
Stromer Partners with The Sweet Spot to Make E-Bikes More Accessible
Vista, CA (April 2, 2024) /OUTDOOR SPORTSWIRE/ - Stromer, pioneer in Swiss e-bike technology, is proud to partner with The Sweet Spot Bike Leasing, a cycling fintech company, to offer long-term e-bike leasing and management across the United States. This new leasing option makes Stromer’s premium class 3 commuter e-bikes...