PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 18, 2024
Thermore Introduces Freedom Stretch Insulation
MILAN, Italy, March 18, 2024 /OUTDOOR SPORTSWIRE/ – The Thermore group today announced the debut of its most dynamic stretch insulation in its five decades of innovation: Freedom. Made from 50% post-consumer recycled polyester, this unique and compelling insulation offers ground-breaking stretch while providing warmth across a multitude of uses,...
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March 18, 2024
Oru Kayak Wins Prestigious iF Design Gold Award
Emeryville, CA (March 18, 2024)/OUTDOOR SPORTSWIRE/ – Oru Kayak, the original origami kayak brand, is proud to announce that the Lake Kayak has won the 2024 iF Design Gold Award. Selected from a pool of 11,000 entries spanning 72 countries, Oru was among the top 75 design accomplishments to receive the...
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March 18, 2024
JUST SHOT™: Drury’s Turkey Season Now Available on MyOutdoorTV
DENVER (March 18, 2024)/OUTDOOR SPORTSWIRE/ – It was so good last year, the Drury clan have put together a second season of JUST SHOT™: Drury’s Turkey Season available now in the MyOutdoorTV (MOTV) library for streaming on virtually any device. Join Mark Drury and the DOD team as they trek across...
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March 18, 2024
Dirt Road Holdings Acquires Justin Cook Management
/OUTDOOR SPORTSWIRE/ – Nashville, TN - Dirt Road Holdings, a leading investment firm with a focus on the entertainment and media sectors, is pleased to announce the acquisition of Justin Cook Management, a prominent talent management company known for its innovative approach and successful track record in the outdoor and...
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March 15, 2024
NNormal is launching Tomir 2.0, the new and improved version of its shoe, after listening to community feedback
/OUTDOOR SPORTSWIRE/ - NNormal is launching Tomir 2.0, the new and improved version of its shoe, after listening to community feedback. The Tomir 2.0 is the result of NNormal’s commitment to its community. It features significant durability, geometry and cushioning improvements. NNormal, the sports gear brand founded by Kilian Jornet...
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March 15, 2024
Outside Announces New Not-To-Miss Experiences for June’s Inaugural Outside Festival
DENVER, CO /OUTDOOR SPORTSWIRE/ - Outside announced today new experiences that are on tap for the Outside Festival making it one of the summer’s most anticipated events taking over Denver’s downtown, June 1-2. On top of an already robust music lineup with Thundercat, Lettuce, and Say She She on Saturday,...
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March 15, 2024
Payntr Golf and Carbitex Unveil the X TRAINER XC 001: A Game-changing Versatile Training Shoe With Cutting-edge Technology
Portland, OR /OUTDOOR SPORTSWIRE/ - PAYNTR Golf, the leading innovator in golf footwear, today announces the launch of its latest creation and new product category, the X TRAINER XC 001 in partnership with Carbitex, a leading materials partner to top global brands in the performance footwear market. Designed to provide...
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March 14, 2024
Questival is Back, Now on College Campuses
Salt Lake City, UT. (March 13, 2024)/OUTDOOR SPORTSWIRE/ – Certified B Corporation™ and impact-driven adventure brand, Cotopaxi is announcing the return of Questival: a 24-hour adventure race where teams of up to 6 students will complete challenges and create memories for a lifetime. With a renewed focus for 2024, Cotopaxi will...
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March 14, 2024
Smith Unveils New Trail-Focused Payroll Helmet
PORTLAND, OREGON (Spring 2024) /OUTDOOR SPORTSWIRE/ – Drop into banked corners and roll flowy singletracks with confidence in the new Payroll helmet from Smith. The half shell design offers complete coverage and the most advanced protection technologies for enduro, trail, and e-MTB rides. The lightweight in-mold construction houses internal zonal...
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March 14, 2024
A Legend Remastered: Costa Sunglasses Unveils Grand Catalina
JUPITER, Fla. (Mar. 14, 2024)/OUTDOOR SPORTSWIRE/ – Costa Sunglasses, manufacturer of the first color-enhancing all-polarized glass sunglass lens, announces today the revitalization of one of its most beloved frames, Grand Catalina. A true brand icon initially introduced in the 80s, Grand Catalina’s original retro design pays homage to the brand’s 40...