January 18, 2024

Wiley X Announces a Brand Refresh and New Products for 2024

FRISCO, Texas (Jan. 18, 2024) /OUTDOOR SPORTSWIRE/ – Wiley X, a global leader and pioneer in premium protective eyewear, is excited to announce it will undergo a brand refresh in 2024 that will enhance the company's dedication to protection, performance and style. As part of this initiative, the brand has refined...

January 18, 2024

SpotOn GPS Fence Selects Purple Orange Digital Communications as PR & Affiliate Agency of Record

New Hampshire (January 18, 2024)/OUTDOOR SPORTSWIRE/ – SpotOn GPS Fence, an innovator in the pet tech industry well-known for its GPS-integrated dog collar, is pleased to announce its partnership with Purple Orange Digital Communications as its PR & Affiliate Agency of Record. Purple Orange Digital Communications will oversee Performance PR, Sponsored Content,...

January 18, 2024

Altra’s Lone Peak 8 Returns with Increased Durability and Lightweight Responsive Feel

DENVER (January, 2024)/OUTDOOR SPORTSWIRE/ – Altra, a leading innovator in performance running, announces the latest update to the best-selling and award-winning Lone Peak series. Now with a refined upper and customizable lacing, the Lone Peak 8 gives trail runners an improved fit and added protection from trail debris for all types of...

January 18, 2024

Blood Origins Launches Connecting the Dots: South Texas

Collierville, TN/OUTDOOR SPORTSWIRE/ – Blood Origins, a US-based non-profit promoting global wildlife conservation and ethical hunting practices, announced the launch of their upcoming content series entitled Connecting the Dots: South Texas. An intimate look into the cultural and economic impacts of hunting in one of the sport's most storied locales - the...

January 17, 2024

NEMO’s Spring 2024 Collection Now Available

Dover, NH—January 17, 2023/OUTDOOR SPORTSWIRE/ – NEMO’s spring 2024 collection is now available through its website and participating retailers. A testament to the brand’s ongoing commitment to innovation and sustainability, the collection features an all-new line of bluesign® duffels; an expansion of the fully recyclable Endless Promise® Collection; major updates to the...

January 17, 2024

JAM Collective’s Growth Continues with New Hires in Public Relations and Operations

San Francisco, CA – January 17, 2024 /OUTDOOR SPORTSWIRE/ – JAM Collective, an accomplished boutique agency specializing in public relations, social media, communications, affiliate marketing, and strategic partnerships, is pleased to announce it has hired three new team members. As the agency enters its 24th year of business and welcomes new talent,...

January 17, 2024

HDry Selects Backbone as PR Agency of Record

BUSTO ARSIZIO, ITALY (Jan. 17, 2024)/OUTDOOR SPORTSWIRE/ – HDry, a leading innovator in waterproof/breathable technology, has partnered with Backbone, the premier active lifestyle media agency. Backbone will serve as the official PR agency of record for HDry, supporting the brand’s growing number of partnerships with the world’s best footwear and apparel brands. “We have...

January 17, 2024

Backpacker’s Pantry donates over $112,000 during the 2023 calendar year; diverts over 100,000 pounds of hard-to-recycle materials from landfills

BOULDER, Colo. (Jan. 17, 2024)/OUTDOOR SPORTSWIRE/ – Backpacker’s Pantry, a family-owned maker of gourmet adventure meals, announces today its annual donations for the 2023 calendar year. Over the past year, Backpacker’s Pantry donated a combined total of over $112,000 to 11 organizations. Additionally, in partnership with Eco-Cycle, they have diverted over 100,000...

January 17, 2024

The Conservation Alliance Welcomes Peak Design as its Newest Pinnacle Member

January 17, 2024/OUTDOOR SPORTSWIRE/ – Peak Design is joining The Conservation Alliance as its newest Pinnacle Member with a $100,000 annual commitment to the organization. Peak Design is a design company setting the standard for offsetting environmental impact, employee benefits, fair pay, and safe working conditions. Peak Design’s (PD) incredible contribution helps...

January 17, 2024

Skratch Labs and Darby Communications Mix Up The Perfect PR Partnership

January, 2024 - Boulder, CO /OUTDOOR SPORTSWIRE/ – Skratch Labs, a Boulder, CO-based performance nutrition innovator that helps athletes and active people be better, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and digital marketing agency specializing in the outdoors, active lifestyle, and hunt/fish markets. Effective immediately, Darby...