PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 12, 2024
Camp Curious: Two-Thirds of Americans Say They Want to Camp in Next 3 Years
PORTLAND, Ore., March 12, 2024 /OUTDOOR SPORTSWIRE/ – The Dyrt, the No. 1 app for camping availability, photos and reviews, has found that nearly two out of three Americans say they are at least somewhat interested in camping in the next three years. Last year 84.8 million people — about...
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March 11, 2024
BOTE’s New Rider Series Redefines the Hybrid SUP Experience
MIRAMAR BEACH, Fla. - March 11, 2024 - BOTE (https://www.boteboard.com), the longstanding leader of innovation in the paddle board, kayak, and water lifestyle space, today rolls out its new Rider Series, inflatable platforms that redefine the hybrid SUP experience, enabling anyone to stand-up paddle or sit down kayak depending on...
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March 11, 2024
Tailwind Nutrition Launches Rapid Hydration Drink Mix
Durango, Colo. (Mar. 11, 2024) /OUTDOOR SPORTSWIRE/ – Tailwind Nutrition, the leading provider of simple and complete nutrition products, has launched Rapid Hydration, an all natural electrolyte drink mix that quenches your thirst and rapidly replaces what you sweat out with the right blend of electrolytes and Vitamin C. The...
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March 11, 2024
melin Announces Official Headwear Partnership with Aspen Skiing Company
March 11, 2024 (San Clemente, CA) /OUTDOOR SPORTSWIRE/ – melin, makers of the world’s most premium headwear formalize partnership with Aspen Skiing Company, one of the world’s most premium ski resort destinations as the official headwear partner. This exciting collaboration brings together two industry leaders committed to excellence in performance...
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March 11, 2024
KUIU Joins Forces with Darby Communications for PR and Media Relations
March 11, 2024 -- Dixon, CA /OUTDOOR SPORTSWIRE/ – KUIU, the leading manufacturer of high-performance hunting apparel and gear, proudly announces its partnership with Darby Communications, a PR and digital marketing agency specializing in the outdoor, active lifestyle, and hunt/fish markets. Effective immediately, Darby Communications will serve as KUIU's PR agency...
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March 11, 2024
The Running Industry Diversity Coalition (RIDC) Launches First Ever “RUN THE BLOCK” Grant Program To Expand Ownership in the Running Industry
(Seattle, WA), March 11, 2024 /OUTDOOR SPORTSWIRE/ - The Running Industry Diversity Coalition (RIDC), a nonprofit organization whose mission is to unite the running industry to improve the inclusion, visibility, and access for Black, Indigenous, and People of Color (BIPOC), launched its newest initiative “RUN THE BLOCK”, a mentoring and...
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March 11, 2024
Outdoor Industry Veteran, Mike Carney, Appointed as President & CEO of Outdoor Sportsman Group
DENVER /March 11, 2024/OUTDOOR SPORTSWIRE/ – Outdoor Sportsman Group (OSG) announces the appointment of Mike Carney as the new President & Chief Executive Officer. A familiar face at OSG with a rich history in the outdoor media landscape, Carney previously held the position of Chief Operating Officer within the company....
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March 11, 2024
Irish Setter Boots Collaborates with Montana Treehouse Retreat To Celebrate New Casual Footwear Line
RED WING, MN (March 11, 2024) /OUTDOOR SPORTSWIRE/ - Irish Setter® Boots collaborates with Mountain Treehouse Retreat and photographer Jon Kreye to launch its Setter Fifty casual footwear line. These outdoor brands came together when Irish Setter’s new styles were photographed at the Montana Treehouse Retreat. The retreat’s aesthetics combine...
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March 7, 2024
Jonas Sjögren Appointed New CEO of Primus-Silva
/OUTDOOR SPORTSWIRE/ - Primus-Silva, the Swedish outdoor equipment company, has appointed Jonas Sjögren to become its new CEO. Richard Jägrud, who has served as CEO for the past seven years, has decided to leave the company and take on new career challenges. Jonas and the management team of Primus-Silva will...
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March 7, 2024
Second Edition of Red Bull Cascade Freeski Contest to Take Place at Solitude Mountain Resort, Utah
Solitude, Utah (March 7, 2024) /OUTDOOR SPORTSWIRE/ - Red Bull and freeskiing pioneer Bobby Brown are proud to announce the second edition of Red Bull Cascade, an elite freestyle ski competition that melds gravity-defying jumps and tricks with freeride-inspired lines. The event will gather the world’s top skiers from a...