PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 8, 2024
Durability takes you places. NNormal launches a study assessing how many kilometers their shoes can last
/OUTDOOR SPORTSWIRE/ – Using a sample of 511 runners, NNormal has subjected its Kjerag trail running shoes to extensive testing and has concluded that they can last up to 1,350 kilometers before being completely worn out. This data is especially important as the sports equipment brand claims durability as the...
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February 7, 2024
GU Energy collaborates with Rising Hearts for a third year to sponsor an indigenous runner at WSER
/OUTDOOR SPORTSWIRE/ - GU Energy Labs is once again partnering with the nonprofit Rising Hearts to sponsor an indigenous runner for the 2024 Western States Endurance Run. GU has worked closely with Rising Hearts to lift up indigenous runners and help provide opportunities for access to historically underserved communities and...
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February 7, 2024
Arcade Announces POW x Joseph Toney Collab Belt
OLYMPIC VALLEY, Calif. - February 7, 2024 /OUTDOOR SPORTSWIRE/ – Arcade (https://arcadebelts.com), a brand on a mission to revolutionize the way a belt functions and allows you to move freely, today announces the POW x Joseph Toney belt, a collaboration that supports the efforts of Protect Our Winters (POW) to help...
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February 7, 2024
The Global Winter Sports Industry Unites Around A Unique Climate Pact
PARK CITY, UT /OUTDOOR SPORTSWIRE/ – The Winter Sports Sustainability Network (WSN), managed by Peak 63 and the Federation of the European Sporting Goods Industry (FESI), in collaboration with Snowsports Industries America (SIA) are proud to announce the establishment of a transformative Climate Pact, bringing together prominent ski, snowboard, binding, and boot...
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February 7, 2024
Bill Supple elevated to North American Managing Director for Outdoor & Sports Company Inc.
TORONTO (February 7, 2024)/OUTDOOR SPORTSWIRE/ – Outdoor & Sports Company Inc. (OSC), the North American arm of Outdoor & Sports Company Limited based in Manchester, UK, which brings its cutting edge and high performance British outdoor brands, including Mountain Equipment and Bridgedale, to discerning outdoor enthusiasts in the US and Canada, has...
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February 7, 2024
Superheroes Stunts & Explosive Experiments Await on Premiere of Season Six of Hollywood Weapons on Outdoor Channel
DENVER (February 7, 2024) /OUTDOOR SPORTSWIRE/ – As the fuse of anticipation is lit, season six of Hollywood Weapons explodes onto Outdoor Channel February 14 at 7 p.m. ET. This season, hosts Terry Schappert and Larry Zanoff crank up the action as they put the most jaw-dropping stunts from your...
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February 7, 2024
Orvis Releases New Helios, Shattering Industry Standards with the Most Accurate Fly Rod Ever Manufactured
MANCHESTER, Vt. (Feb. 7, 2024)/OUTDOOR SPORTSWIRE/ – Orvis, the family-owned and operated outdoor retailer that pioneered the modern fly rod, announces its next generation of Helios rods. The new Helios is four times more accurate than its ground-breaking predecessor the Helios 3 (H3) and is 25 percent stronger and 10 percent lighter...
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February 6, 2024
Bag Balm and Folsom Custom Skis Collaborate in Celebration of the Skincare Icon’s 125th Anniversary
Lyndonville, VT /OUTDOOR SPORTSWIRE/ - Vermont’s Original Bag Balm, your trusted skincare brand since 1899, and Folsom, makers of custom alpine skis, are excited to announce a collaboration to celebrate the skincare icon’s 125th anniversary this year. Folsom has crafted a limited number of custom Giver skis, which sport a cow...
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February 6, 2024
Yak Wool Apparel Pioneer Kora Introduces Limited-Edition Sock Range
BALI, Indonesia - February 6, 2024 /OUTDOOR SPORTSWIRE/ – kora (https://koraoutdoor.com), the pioneer in using yak wool and sustainable natural fibers for performance apparel, today introduces its new limited edition line of socks. The styles feature the brand’s proprietary fabrics that are powered by yak wool, a natural fiber with scientifically...
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February 6, 2024
Yakima Unveils Exciting Spring 2024 Product Lineup, Redefining How Consumers Pack, Carry and Transport in the Outdoors
Lake Oswego, OR (Feb. 6, 2024)/OUTDOOR SPORTSWIRE/ –Yakima, the pioneering manufacturer of category leading cargo and gear management solutions, announces new Spring ‘24 products that will help consumers Take It Easy™ more than ever before. Designed to enhance outdoor experiences and simplify adventures, the new offerings showcase Yakima's commitment to quality...