PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 2, 2024
Stromer Grows Leadership Team with Three Recent Additions
Oberwangen, Switzerland (1 February 2024)/OUTDOOR SPORTSWIRE/ - Stromer, pioneers of Swiss e-bike technology, is pleased to announce three new additions to its leadership team. Christoph Lindlein is responsible for global marketing management in his role as chief marketing officer (CMO), Franz Reindl is chief technology officer (CTO) and heads the R&D...
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February 2, 2024
Outside Expands Ski and Snowboard TV Coverage to Include International FIS World Cups
Boulder, CO (Feb 2, 2024) /OUTDOOR SPORTSWIRE/ - Outside Interactive, Inc. and InFront officially announced a new agreement today expanding the availability of international FIS World Cup events for ski and snowboard fans on Outside Watch. Already the exclusive home of all World Cups that take place in the United...
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February 1, 2024
ENVO Provides 12 Electric ‘SnowKarts’ for Visitors at Renowned Carnaval de Quebec
Vancouver, Canada (February 1, 2024) /OUTDOOR SPORTSWIRE/ - Canadians know a thing or two about having fun in the snow, so when Carnaval de Quebec organizers were introduced to the e-SnowKarts from ENVO Drive Systems, they immediately knew their visitors would appreciate the chance to try them out. So they...
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February 1, 2024
Alpacka Raft Releases Three New Models for 2024
MANCOS, Colo. (Feb 1, 2024) /OUTDOOR SPORTSWIRE/ – Alpacka Raft, the packrafting industry leader, today announced three new models for 2024. The Colorado-based brand is releasing two new tandem packrafts, the Tango and the Rendezvous, and is updating the Refuge, one of the company's most innovative models. "As packrafting continues to...
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February 1, 2024
DECATHLON Unveils A Cutting-Edge Immersive Experience On Apple Vision Pro
SAN FRANCISCO, CALIF. (February, 1 2024)/OUTDOOR SPORTSWIRE/ – Committed to offering a state-of-the-art experience to its customers, DECATHLON, the world’s largest sporting goods retailer, is launching a brand new immersive shopping app for Apple Vision Pro, which will be available on February 2nd in the United States. The result of several months...
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February 1, 2024
Paka® releases alpaca fiber thermals made with 100% natural materials
Boulder, CO (February 1, 2023) /OUTDOOR SPORTSWIRE/ - Paka, the leading innovator in alpaca apparel, today launches their new thermal line featuring a 100% natural blend of alpaca fiber and tencel. This first-of-its-kind base layer system, featuring both top and bottom options, allows users to wear exclusively natural material next...
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February 1, 2024
“100% Plastic Free? We Failed.” icebreaker’s uncompromising transparency on not yet achieving plastic-free goals
DENVER (Feb. 1, 2024) /OUTDOOR SPORTSWIRE/ - In a bold move on their ongoing journey to transparency, icebreaker proudly announces the brand’s failure of only reaching 96.14% plastic-free fibres. In 2020, the brand set the “plastic-free goal by 2023”, at the time 87% of their fibres were natural or plant-based....
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January 31, 2024
Altra Announces Expansion of the Timp Family with the New Timp Hiker, Timp Hiker GTX and updated Timp 5
DENVER, Colo., (January 31, 2024) /OUTDOOR SPORTSWIRE/ - Altra, a leading innovator in performance running, today announced the expansion of the Timp collection to include the new Timp Hiker and updated Altra trail running favorite the Timp 5. “The Timp has been a top choice and beloved trail running shoe...
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January 31, 2024
Norrøna Introduces Its New møre Line and Refreshes lofoten, tamok and lyngen Collections
OSLO, Norway (Jan. 31, 2024)/OUTDOOR SPORTSWIRE/ – Norrøna, the four season, family-owned Norwegian manufacturer of premium apparel and gear, announces its Fall/Winter 2024-2025 collection, featuring the lofoten Gore-Tex Insulated Jacket and Pants, a new tamok wool plain shirt, and lightweight, packable anoraks for men and women, among several new products. “Our relentless...
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January 31, 2024
Dometic Launches Front Runner Grenadier Roof Rack Kits
LOS ANGELES (January 31, 2024) /OUTDOOR SPORTSWIRE/ – Dometic launches new Grenadier-specific aluminum Slimline II Roof Rack Kits. The popular and proven Front Runner Dometic Slimline II Roof Rack is modular, lightweight, strong, and versatile. It’s the original overland roof rack and can be combined with over 55 rack accessories to...